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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

It’s no longer possible to depend on professional allegiance as a buffer for less-than-stellar service. To align your mission with your brand and reflect that symmetry through products and services, you need to bring membership and marketing to the Equator. These are tips to help them make the journey toward collaboration.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

It’s no longer possible to depend on professional allegiance as a buffer for less-than-stellar service. To align your mission with your brand and reflect that symmetry through products and services, you need to bring membership and marketing to the Equator. These are tips to help them make the journey toward collaboration.

professionals

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Weave a Safety Net—Find the Right Strategic Partners

.orgSource

When the Public Health Department was looking at how to reopen safely, they had a sounding board, and we were able to collaborate to develop successful solutions. On the other hand, in Madison, where we didn’t have a Kitchen Cabinet, collaboration on reopening was much more challenging. Help your association elevate its reputation.

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How Grantmakers Can Improve Collaboration Through Empathy and Experimentation

sgEngage

Also, most of the foundations I talked to found it difficult to collaborate with other foundations. From this learning, I was left with the question, “How can collaborations thrive when everyone feels that they are “unique”? The key, I’ve found, is approaching collaboration with empathy and testing your assumptions.

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Collaborating for New Solutions To Persistent Societal Challenges

Saleforce Nonprofit

Among other things, it requires new models of collaboration, which is why several leading organizations recently came together to rethink core assumptions about how to address global hunger, with the audacious goal of ending chronic hunger in our lifetimes. Ending hunger requires changing political, economic, and social power structures.

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To Get Close to Members, Follow MarTech Trends

.orgSource

Harvard Business Review Analytic Services recently released a report that illustrates the gap between knowing and doing. You can build more collaborative teams. There is plenty of advice out there, and most leaders have the management skills to retool organizational structures for better communication and greater agility.

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5 Reasons Your Board Should Switch to Google Drive

Nonprofit Tech for Good

By keeping all the board materials on a Google Drive (or another cloud storage service), these documents – whether they are bylaws, budgets, minutes, agendas – will make it easier for board members to keep track of documents, and not risk losing them when a board member’s computer crashes, or someone unexpectedly resigns.

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