Beth's Blog: How Nonprofits Can Use Social Media

JULY 26, 2011

One could take each channel and place it on the grid, understanding that not all channels are appropriate or effective for getting people up to the next level. They are trying to figure out how it is different from Twitter and Facebook. Most everyone else is kinda like, great, another social media thing to try to understand.

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DipJar

SEPTEMBER 12, 2022

It’s easy to push your marketing efforts to the wayside in order to focus on other, more pressing matters. . Channel preference (social media vs. email). Facebook: With live streaming and story capabilities, Facebook is ideal for spreading the word about your upcoming fundraisers and events. Demographics .

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 3, 2014

As KD Paine and I wrote in “ Measuring the Networked Nonprofit ,” measuring your social media channels, overall communications or marketing strategy is not a form of voodoo black magic; it is an art and a science. Here’s the most recently published blog carnival hot off the press. Photo by Notemily.

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Qgiv

JUNE 24, 2021

Did you know that email has the highest ROI (return on investment) of any nonprofit marketing channel? Increase Aware for Your Fundraiser with a Press Release. I’ve never worked in PR, but I have written plenty of press releases in my life, all for nonprofits. Plan a Series of Emails About Your Fundraising Event .

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NonProfit Hub

APRIL 17, 2024

Take steps such as: Adding statistics and hard data relevant to your nonprofit’s work or cause area Highlighting past successes using data, first-hand interviews, and images Posting news, updates, and press releases related to your cause You can also share helpful information, resources, and how-to guides relevant to your organization’s mission.

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Kindful

SEPTEMBER 1, 2021

We’ll share the best places to find your assets and the best practices for your press releases, donation pages, website, and more. Facebook, Instagram, Twitter, and more—whether you’re just getting started or polishing up your social media presence, we’ll share the best resources and post ideas to help you communicate about your campaign.

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Nonprofit Tech for Good

NOVEMBER 29, 2010

Facebook: facebook.com/BigCatRescue. In the past year we have raised over $47,000 in an online Razoo contest and $25,000 as prize money in a Facebook contest sponsored by Chase. Organization Size: 125 exotic cats, 9 paid staff, 107 volunteers, 80,000 supporters. Name: Carol Baskin. Title: CEO. Website: BigCatRescue.org.

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Social Media Interview Examples Media 254

NetWits

JANUARY 11, 2011

Ten years ago there was no Facebook, Twitter or YouTube. But now over 300 million people log-in to Facebook daily, Twitter supports over 50 million tweets per day, and 2 billion videos are watched every day on YouTube. It’s amazing to watch technology evolve. Think about it for a second. Amazing stuff. 2) Causes – [link].

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 7, 2008

Be A Voice for Darfur is an excellent example of multi-channel campaign designed to bring attention to the appalling genocide in Darfur. Geoff Livingston and Qui Diaz are behind this brilliant multi-channel campaign that is using social media for social good. . There is also a Facebook component that includes a Cause and application.

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Nonprofit Tech for Good

JULY 13, 2010

Nonprofit communicators function in many ways these days, and more so in the future, like reporters or a citizen press corps. You can send out Facebook Status Updates, Tweets, and even record videos and upload it to your YouTube channel while on location at events, fundraisers, conferences, or protests using a smartphone.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 4, 2013

But getting into the habit of regular tweeting, Facebooking, or experimenting with new tools like Instagram is another story. What are your strengths and preferences and what is the best match in terms of social channels? Social Media Golf Course: Find a tool or channel that is simply fun and have some play time.

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Nonprofit Tech for Good

JULY 20, 2010

That said, in addition to being a great tool to build your e-Newsletter list , if your nonprofit is regularly updating Facebook and Twitter accounts, then your organization needs to be able to produce, contribute, and distribute fresh, quality content. Highlight press coverage. Post calls to action. Ask supporters to donate.

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Amy Sample Ward

APRIL 8, 2011

" The US will use Twitter and Facebook to issue terror alerts – "The U.S. government is working on a new warning system to replace their oft criticized five-color coded terror index, and according to a new document obtained by The Associated Press, they're turning to Facebook and Twitter."

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NTEN

JANUARY 31, 2014

Cisco will contribute a cash prize to the winner of the Best Nonprofit Video, and all winners will be featured on YouTube’s Spotlight channel following the awards. YouTube has built this program just for nonprofits to give extra leverage to online video and organization channels – it’s worth signing up! Good luck!

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Get Fully Funded

APRIL 20, 2021

Your nonprofit needs you working in your strengths , not setting up your newsletter in Mail Chimp or scheduling your next Facebook post. I mean everything, including checking the central email account, updating the website, sending out email communication, and updating social channels, as well as everything you do to run your programs.

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AccelEvents

JANUARY 30, 2022

So, press onward to learn more about creating an event marketing plan. For example, you’ll want a set marketing budget , you’ll identify the channels through which you can market, how much staff or personnel you have to help you, and how early you will be promoting the event. What is an Event Marketing Plan? Your event website.

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Tech Soup

SEPTEMBER 5, 2012

Community manager members were invited to ask their most pressing questions and share their best practices. Community managers foster relationships with customers and build community on an organization’s available channels. Is one channel good enough for building and managing online community?

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

Let’s look at some practical examples for engaging and connecting with your Alumni Network on social media channels. For example, use Twitter lists to track alums and subscribe to their Facebook updates. You might also consider setting up a Facebook Group just for alumni and encourage them to share this information.

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Care2

SEPTEMBER 22, 2011

What kind of content should they be sharing over Twitter and Facebook? So why would anyone on a “social” platform like Facebook or Twitter want to read boring tweets or updates? Communications should be Multi-Channel. How do you engage millenials who have “limited attention spans?” Probably not.

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Social Media Media Tips Social 75

Bloomerang

AUGUST 11, 2021

For example, have you added an equity statement to your public-facing information channels (website, YouTube, Facebook, etc.) or issued a press release in response to a specific injustice or social issue? . Has your organization taken any small or significant steps towards making its position on JEDI practices clear?

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Connection Cafe

MAY 18, 2012

A Communication Plan is a document containing of all the communications organized by communication channel that your organization (or your fundraising event) is planning to send out during a specified timeframe. ” Facebook post the week of your event and talk about things that are more important to your event’s overall success.

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Forum One

OCTOBER 27, 2009

We currently manage 14 digital media channels at Forum One: Web sites (five). Electronic press releases. Facebook page. Paid channels (Google, Facebook). We periodically review each channel to evaluate if efforts are tying to our corporate goals, and to analyze costs / benefits. Blogs (five). LinkedIn page.

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Care2

JUNE 13, 2011

One of the great (and frustrating) things about online communication is that the channels and tools, and the way people and organizations use them, are always changing. Frustrating because keeping up with best practices and new tactics can feel exhausting, particularly when you’re already pressed for time and budget.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 25, 2012

Roots of Change is a fairly small nonprofit, while Danielle’s job is full time, she estimates that only 15% of her time is allocated for social media. She juggles tweeting and Facebook with other communications tasks such as managing the web site and other communications channels. 3. An opportunity to Process and Apply.

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CauseVox

OCTOBER 11, 2021

Provide them with graphics, sample posts, press releases, email templates and more. Offer to promote them and their work or product by featuring them on your website or sharing on your social channels. You may want to outline a target number of Facebook posts, Tweets, or blog posts about the campaign. Be specific.

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NonProfit Hub

MAY 23, 2017

How do you get noticed in a busy world with many growing and pressing concerns? You’ll need social media channels in the areas where you will best reach your audience. As of 2014, 98 percent of nonprofits used Facebook to network, while Twitter followed at 70 percent. Your professional web presence extends beyond the website.

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Care2

MARCH 12, 2012

More importantly though, the video has captured widespread attention through multiple channels. People have been so moved by the video and story that they are sharing it across social networks, like Facebook and Twitter, by the minute. The mainstream press and niche blogs are adding their viewpoints to the story as well.

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AccelEvents

SEPTEMBER 11, 2020

As with any campaign, the goal should work within your overall marketing strategy to reach your target audience across many different channels. . To the casual viewer, your goal may look similar to a theme except on a broader, more significant scale.

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Care2

SEPTEMBER 5, 2013

What’s a good first welcome series of messages to a newly acquired supporters — and how should a nonprofit coordinate the messages through multiple channels (e.g. Congress in Washington, DC, where he won the National Press Club’s Washington Correspondence Prize for investigative reporting on toxic polluters.

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Get Fully Funded

MARCH 27, 2023

If you work with animals, press a paw on a nontoxic ink pad and then onto the card for a “pawsitively” perfect signature! There’s a whole playlist on our YouTube channel of sample videos waiting to spark your creativity. Craft stores are full of stickers, decals, paper punches, and other fun items to create little masterpieces.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 26, 2011

Together they will discuss how entrepreneurs, philanthropists, academics, and business leaders can leverage popular media channels, be it games or social media, to address pressing social issues. Games For Change also provides young game designers the opportunity to put theory into practice. June 20 – 22 is fast approaching.

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Eric Jacobsen Blog

APRIL 20, 2014

Did you notice what bad press one of the oil companies got for having what was regarded as an out-of-date plan? Question: How has Social Media (particularly Twitter and Facebook) changed the dynamics a company faces today during a crisis versus pre-Social Media times? Moorhead : Have you ever played an advanced level video game?

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Nonprofit Tech for Good

JANUARY 3, 2012

However, while in Asia I got to watch CNN Asia and the BBC and read the local press. For 2012, watch how the early adopters use text messaging to drive traffic to their mobile content and inspire donors to give through mobile channels. VIDEO: HTML All Writers Need to Know. Diversify your news sources. In fact, quite the opposite.

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Social Media Media Management Social 240

ASU Lodestar Center

SEPTEMBER 11, 2013

Should you change your nonprofit’s Facebook profile image to show support of a hot political issue? Click here to follow us on Facebook. Our Center decided to strive for a professional image on all of our social media channels, but your nonprofit may be different and may want to have a more laid-back approach.

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Social Media Policy Media Social 84

Eric Jacobsen Blog

DECEMBER 20, 2013

Did you notice what bad press one of the oil companies got for having what was regarded as an out-of-date plan? Question: How has Social Media (particularly Twitter and Facebook) changed the dynamics a company faces today during a crisis versus pre-Social Media times? Moorhead: Have you ever played an advanced level video game?

Management 44

Management Guide Beginner Social Media 44

Tech Soup

JULY 5, 2011

Measurement by Channel. The following channel-based tips are all from Mazarine Treyz on Wild Woman Fundraising. For Facebook : Edgerank for measuring the efficacy of your Facebook page , although, frankly, I've never had any luck raising serious money with. " - Jeffery Murrah on Linkedin.

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Connection Cafe

AUGUST 23, 2013

The traditional press release has been eclipsed in the modern news cycle. For more on this, check out a blog post I loved, “The Press Release that Made Me Cry” ). The piece had started life as an announcement style press release that we rewrote to convert paragraphs about people into quotes by them.

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