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The Power of Podcasting: Making Audio Content for Nonprofits

sgEngage

As technology evolves, your nonprofit should expand to tell your story in more engaging, shareable, and innovative ways, such as podcasting. With nearly half a billion podcast listeners worldwide today, the format is very promising for nonprofit professionals who have detailed stories to tell. Interactive.

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Capital Campaigns: Trends and Tips You Need to Know

Classy

They typically have four phases of implementation: Planning: includes setting a budget, gathering volunteers, setting your goals, and researching prospective donors. Quiet phase: includes securing major donors to raise 50 to 70% of your fundraising goal. Read Next: The 4 Phases of a Modern Capital Campaign. Tell a Great Story

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The University of Alabama at Birmingham: Transforming Student Journeys Through Salesforce

Cloud 4 Good

This migration couldn’t have come at a better time, according to Director of Digital Strategy Evan Thrailkill: “Marketing Cloud remedied internal communication challenges and replaced an email system that had become basically unusable.” . Success Story: How Zero to Three Improves Childhood Development Through Salesforce Technology.

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Interview with Shonali Burke: Analytics Tell Stories

Beth's Blog: How Nonprofits Can Use Social Media

A few weeks ago, she reported back to the group some of the results of our work with some insights based on Google Analytics charts. Shonali kindly agreed to an interview to share this story more broadly. The Google Analytics chart looks at web traffic and trends between May 9 and June 20; the first phase of the campaign.

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Our Most Popular Blogs of 2021

Forum One

Thinking about our clients’ biggest challenges and successes, we take a look at what our readers have found to be our most helpful blogs of 2021. As we say goodbye to 2021 and look ahead to 2022, we are reflecting on our work in the last year.

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Launching a successful nonprofit communications campaign

Candid

But managing a campaign’s moving pieces can be challenging. Here we also share the key components of each phase and best practices for streamlining your efforts. Start by creating a statement that highlights the challenge your organization aims to solve (and why your audience should care). Define the problem.

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Understanding the New Vision + Vocabulary of Marketing Cloud

Cloud 4 Good

The overarching goal of this next phase is to humanize the customer experience with new AI-powered conversational intelligence, mobile offline access, and innovations to the Customer Data Platform. . Success Story: Spectrum Child & Family Services: Building Brighter Futures with Salesforce.

Marketing 101