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Use These 11 Metrics To Evaluate Your End-Of-Year Fundraising Campaign

Bloomerang

After you’re done celebrating your wins, it’s time to evaluate the success of your end-of-year fundraising campaign. . In this post, I’ll walk you through why that’s important and what metrics you should measure. . Goals and metrics . Congratulations!

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Better Understanding Nonprofits And Their Facebook Metrics

TechImpact

Image courtesy of Black Celebrity Giving. Post level data reports on the analytic behind individual posts on a page, whereas page level data measures the impact as post has on the entire page. The post Better Understanding Nonprofits And Their Facebook Metrics appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. Facebook is the flagship social media platform for most nonprofits. For good reason, too.

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How To Make Measurement Fun!

Beth's Blog: How Nonprofits Can Use Social Media

Last week I wrote about nonprofit “ measurement malaise &# that keeps some nonprofits putting a measurement strategy for their integrated communications campaigns into practice. In the comments, I asked how can we make measurement fun ? Our data might be the most metrically driven data you’ve seen. That’s right, we are metrics freaks. We measure EVERYTHING, all the time. Celebrate Small Successes: L.P. Measurement

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[VIDEO] Measure Of Success: Creating Tools And Process To Report Impact

Bloomerang

And, as I was sharing earlier, we usually teach this in person over a period of two to three hours, so, you all are getting the, what we’ll call, the boot-camp version of “Measure of Success.” We need to know what metrics we need to be tracking. Is it measurable?

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Set SMART Fundraising Goals for Fundraising Success

Get Fully Funded

Reaching them creates a sense of accomplishment and allows you the opportunity to celebrate! M easurable: Specific criteria that measure your progress toward the goal. M = Make sure your goals are easily measured.

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Fundraising Metrics: Don’t Just Count the Dollars

ASU Lodestar Center

posted by Terry McManus Vice President of Strategic Initiatives, TGen Foundation We all know the old adage “what gets measured gets done,” but knowing what to measure is easier said than done. dollars raised) are the most commonly used metric for evaluating fundraising staff, but they are not the only metrics that we as managers should track. Learn more about fundraising and metrics through NMI! First, it is important to ritualize the celebration of successes.

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How To Use Facebook Metrics To Give Your Audience the Content They Want Most

Beth Kanter

But how do you know if those tips are producing results? To get more impact, you need to do some measurement to help you continuously improve and get more ideas about what to try next. This posts offers some tips on how to use measurement to share content on Facebook that your fans really, really want. You’ll enjoy more visibility, more interaction, and more conversions. Content Engagement MeasurementSource: Uploaded by user via Beth on Pinterest.

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Measuring the Networked Nonprofit: October Book Tour – Events

Beth Kanter

Measuring the Networked Nonprofit: Using Data for Social Change ,” co-authored with KD Paine is getting into people’s hands! This month KD Paine and I will be celebrating the launch of the book with events in Boston, Providence, NYC, Washington, DC, Palo Alto, San Francisco, and online. This is your chance to hear us talk about the ideas in the book, ask questions, share your story, and, of course purchase a copy of the book. Keynote at E-Metrics Conference.

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Open Source Algorithm for Metric for understanding of blogs

Beth's Blog: How Nonprofits Can Use Social Media

Currently, blogs are measured in systems like Technorati or ranked in PubSub by links or by number of subscribers to a feed in Feedster. In particular, these are the not very interesting, subtle or telling measures used to make indexes like the Technorati Top 100 or the PubSub 100 or the Feedster 100. And the relevant measure of connection isn't the number of connections -- it's the depth and impact of those connections.

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Measuring the Value of Your Blog: Reflections Over the Last Year

Beth's Blog: How Nonprofits Can Use Social Media

I was inspired by Connie Bensen , a community strategist, who shared a post celebrating the success of her blog over the past year. A year ago, he said that measuring outcomes for social media is, "an evolving art (not quite a science yet) and you have to be up to the challenge of both thinking a bit differently and be ok with leveraging several different tools." Measuring the success of social media efforts can't be done with a single metric.

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How Can Nonprofits Switch to a Data-Driven Culture?

Beth's Blog: How Nonprofits Can Use Social Media

I’ve been reflecting on why some nonprofits do a better job of measurement and learning, while others do not. The nonprofits that embrace measurement have a data-driven culture. The challenge has to do with organizational beliefs and work styles. Whether it be a widely held belief that measurement practice is not worth investing resources. Data is focused on the metrics that are specific to social media channel. Use measurement pilots.

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Frank Barry, Guest Post: 4 Facebook Tips for Nonprofit Success – See What Others are Doing

Beth's Blog: How Nonprofits Can Use Social Media

What is measured you ask? . Total Interactions - The total interactions metric captures all of the feedback Pages receive from Facebook users. This number measures the aggregate count of Wall posts, Likes, Discussion posts and comments on any content such as photos, videos, notes or links in the past 7 days. The goal of the metric is to provide an updated snapshot into how fans are engaging with your Page’s content.

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My New Year's Resolution: Use Social Media Efficiently - 52 Tips

Beth's Blog: How Nonprofits Can Use Social Media

In a week, I will celebrate my 52nd birthday. Perhaps you're looking to make your strategy more effective, less time consuming, or see measurable results. Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Learn to use the tools that help you measure success. Do research first and implement one presence at a time with specific goals and metrics.

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When Is One Million Fans on Facebook Worth More Than A Million Bucks?

Beth Kanter

HSUS Director of Emerging Media Carie Lewis Celebrates. Says Carie Lewis, director of Emerging for the HSUS, “Although we prefer not to focus on numbers as a measurement of social media success, one million fans is a huge landmark that we are celebrated with our online community.” We know that animal welfare nonprofit rule on Facebook , but how did HSUS do this? Like all rock star nonprofit social media mavens, Carie Lewis is a curator of social media metrics.

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Turning Nonprofit Data into Decisions

Qgiv

These same metrics are important to track during crises to effectively determine which indicators can signal alarm. Reports generated around donor engagement can measure campaign involvement, giving history, and other trends that can help guide your strategic processes.

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Nonprofit Pro’s Cheat Sheet to bbcon 2022 Virtual

sgEngage

Making fundraising decisions based on that data is a little trickier, especially if you are not sure what to measure, why, and what to do with the results. Measuring for success at each stage. Finding the Metrics That Matter , at 12:30 p.m.

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LinkedIn for Nonprofits: 7 Best Practices for Social Media Success

Qgiv

Content that might be of interest to LinkedIn audiences can include: Staff, volunteer, and board member spotlights Acknowledging and celebrating community partners Posts about events Behind-the-scenes looks at your organization’s work.

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15 conversation starters for rebooting charity

Steve Bridger

But by the same measure, more people are also discovering they can make a difference without you. What does your campaign celebrate? Are you setting up a culture that celebrates sharing, collaboration, collective action and trust? Or are you celebrating donations, staff size, media attention and individual credit? What are your metrics? How much should communications be geared to incoming communication, as well as measuring column inches?

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Show Me the Data!: Discovering Your Value Prop

sgEngage

It is at the heart of every grant you write and outreach letter you send and is the first metric you use to measure your impact year to year. As a nonprofit organization, your mission statement is your guiding light.

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How Libraries Use Social Media

Tech Soup Blog

million followers on Twitter, more followers than the celebrity Kathy Griffin. This series will highlight social media best practices to keep patrons and library staff engaged, develop measurable goals, and cultivate new readers and learners in your community. If you don't know where to start when planning your social media metrics, join us to learn the best methods to measure your library's social media outcomes.

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Reflections from Nonprofit Social Media Poetry Slam

Beth's Blog: How Nonprofits Can Use Social Media

Photo by eschipul Yesterday's SXSW Nonprofit Social Media Poetry Slam was so much fun and from the feedback we all learned a lot about measuring the return of social media for nonprofits. Who knew that using the discipline of poetic form could generate such a great discussion about measurement and metrics. Some takeaways about measurement and ROI: Need to incorporate tracking of how many people that you involved in engaging conversations via social media become donors.

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11 Tips for Coordinating Successful Peer-to-Peer Fundraising Events

CauseVox

Common peer-to-peer events include: Marathons/5Ks/Fun Runs/Obstacle Races DIY events in celebration of a birthday, anniversary, wedding, baby shower, etc. Measure Important Metrics. Need to set up and track an activity metric?

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How to Create Sustainable Revenue With Recurring Giving

The Modern Nonprofit

Define success metrics. Pick some additional metrics that will help keep you on track for your larger goal. You’ll want these to be quantifiable and easy to measure. Estimated Reading Time: 8 minutes How to Create Sustainable Revenue With Recurring Giving.

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Why Creativity is the Underestimated Superpower of the Nonprofit World

Care2

Creativity is an under-celebrated superpower. You hear a lot in nonprofit circles about the importance of telling stories, of measuring our impact, collecting data on relevant metrics and learning from experience. You hear a lot about the importance of having a coherent strategy, experimenting and having a better attitude towards failure, about giving up control, engaging your community.

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Turning Low-dollar Fundraisers Into Money Raising Superstars

NetWits

Knowing this is the case, make it a point to provide sample tweets and Facebook posts, hold contests that encourage social media participation, interact with your participants online by asking them questions and responding to their comments, and most of all, celebrate their achievements every chance you get. Measuring Success. To close out I’d like to leave you with a simple way to measure success.

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4 Strategies to Increase Donor Loyalty

Bloomerang

Ready to adopt a more human donor loyalty philosophy and wrap it into a written strategic plan that holds people accountable for seeing it through and measuring success? Establish clear success metrics. To ensure you’re meeting your objectives, measure customer satisfaction.

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What's Your Social Media Baseline?

Beth's Blog: How Nonprofits Can Use Social Media

Take her ROI and Measurement list. I've definitely added that link to my social media metrics personal learning space ) She recently pointed to a blog post called " Ten Ways To Measure Social Media Success " by Chris Lake. What I found most valuable was the tip about getting a baseline measurement before you begin. A baseline is a measurement that you can use as a comparison to measure progress against a goal or do before/after comparisons.

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Nonprofit Transparency Best Practices: Building Donor & Public Trust

Whole Whale

It can be hard to determine what’s essential with so many different rating systems out there—so what charity rating platforms are most important for building credibility and how do they measure efficacy? Celebrate your work, highlight your beneficiaries, communicate your impact.

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Happy Information Overload Awareness Day! Here's Some TIps for Reducing It!

Beth's Blog: How Nonprofits Can Use Social Media

Here's one way you might celebrate. Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Learn to use the tools that help you measure success. Do research first and implement one presence at a time with specific goals and metrics. Photo by Monster Today is Information Overload Awareness Day.

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PepsiFresh Contest: Real Tracking and Social Impact Analysis

Beth's Blog: How Nonprofits Can Use Social Media

Jeremiah Owyang has shared his initial analysis of Pepsi's Contest, summarizing the opportunity, risks, strengths, weaknesses, metrics, and impact. Celebrity Interaction and Endorsements: Pepsi has gleaned the support from NFL players, and made it a competition to see which cause will get the most votes, see NFL.com. Additioanily, they've gotten celebrities like Twitter-god Aplusk. Measuring Success Measuring of this investment should be dependent on a few KPIs. .

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Why you want your nonprofit to fail

ASU Lodestar Center

Increasingly, nonprofit organizations are looking for new ways to measure (and thereby validate) the importance of their work. Our organizations have been measuring outputs in one way or another for as long as there has been philanthropy. We measure to ensure that our practices are effective, and to demonstrate that to any number of stakeholders, from the donors who fund us to the constituencies we serve.

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10 Ways to Make Your Nonprofit’s Fundraising More Social

Nonprofit Tech for Good

Set SMART(Smart, Measurable, Achievable, Relevant, Timely) goals to make the tracking of your success easier. 7) Celebrate milestones. Don’t be afraid to celebrate even the smallest wins. The measurement of your performance will help you create more successful posts. It’s better to spend more time on analysing the most important metrics rather than collecting information that you won’t need.

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Using Chris Brogan's Archimedes Principle To Leverage Nonprofits on Twitter Suggested User List

Beth's Blog: How Nonprofits Can Use Social Media

There's been a lot of discussion about the Twitter suggested user list which includes a wide mix of celebrities, news outlets, and more. Godin used (as Tom Watson said it), " the Ashton Kutcher Metric of Social Change - not yet proven, only a theory!" I am assuming Tom was talking about the number of followers on Twitter as a measure of impact. Take for example, " Using Metrics to Harvest Insights About Your Social Media Strategy.".

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The Best Social Media Marketing Resources For Nonprofits

Nonprofits Source

83% of Pinterest users would rather follow a brand than a celebrity. In this template you’ll learn how to: Establish your most important metrics. Measure and track results. Reporting and measurement plans. SOCIAL MEDIA MARKETING FOR NONPROFITS. 5 Nonprofits Winning At Social Media. Case studies of nonprofits winning at social media is an opportunity to see the strategies in action.

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7 Practical Tips for Engagement with a Higher Purpose On Social

Beth Kanter

Celebrate the Accomplishments of Individuals in Your Alumni Network. This is the type of news sound byte you will typically see in Alumni magazines or that alums (or their parents) might share with your organizations. You want to celebrate their personal , social, or professional accomplishments. This has an added benefit of increasing your “people talking about” metric which gets the content into more newsfeeds. Experiment, Measure, Learn, and Revise.

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Why Conversion Is A Better Objective Than Traffic Referral

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: I’m working on the sequel to the Networked Nonprofit – it is a book about using measurement to prove and improve results with the Measurement Goddess KD Paine. (Her recent book, Measuring What Matters , is a must read.). So, lately, I’ve been on the hunt for good nonprofit measurement stories. He goes onto say how they focusing their integrated strategy on a metric that matters: conversions. Source: Altimeter.

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#GivingTuesday: Why I Am Participating in the National Day of Giving on November 27, 2012

Beth Kanter

Giving Tuesday hopes to spark a movement of people and organizations who want to celebrate giving and encourage more and smarter giving during the holiday season. The intent is to create an annual national day of giving on the Tuesday after Thanksgiving or this year on November 27, 2012. The campaign will encourage philanthropic activities that support nonprofit organizations.

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Impact of Social Media on the Nonprofit Sector

NTEN

First, they have to measure what they put out into the social media space: what's getting retweeted, forwarded, clicked on? How concerned should nonprofits be with social media metrics? We're still very early in our explorations of social media, and the metrics will follow. Right now, nonprofits should track what they can, and keep thinking about what metrics would be useful to obtain. Be active in the communities that are discussing metrics to help shape the future.

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7- Step Non-Profit Plan to Attract and Keep Corporate Partners

Beth Kanter

Celebrate success: Every corporation is seeking to mitigate risk and earn customer goodwill, and social impact work is an important part of that effort. So be sure to position a partnership in terms of content creation that celebrates their social impact earning customer loyalty, goodwill and sales. Measurement and metrics: While corporations are keen to increase their social impact work, they are still faced with justifying the cost to leadership.

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Why Engaging Your Volunteers Will Help Your NPO Thrive

NonProfit Hub

For me, engagement is the key metric that’s impossible to measure,” he said. “It This year as HALO celebrates its 10th anniversary, they will offer their first formal awards recognizing the top volunteer, donor, advocate and artist for the past decade. “We This article was originally published in our April/May issue of Nonprofit Hub Magazine. Sign up to get a free issue delivered to your mailbox.

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