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A Comprehensive Guide to Evaluating the Effectiveness of Your Nonprofit’s Google Ad Grants Campaign

Nonprofit Tech for Good

What Metrics to Review When Analyzing Your Campaign Your campaign(s) up and running, it’s time to assess whether your campaign is performing up to par. We recommend running your campaign for at least a week to get sufficient data before analyzing performance. Pretty cool, huh? 4) Cost / Conv.

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Book Review: ‘The Essence of Campaigning Fundraising’

NonProfit PRO

This new book, “The Essence of Campaigning Fundraising” includes a cool-looking USB drive that includes the 52 exhibits and 199 web links to which the book refers and proceeds going to charity.

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7 Database Goals for Your Independent School’s Capital Campaign

sgEngage

When evaluating your school’s readiness for a capital campaign, database readiness might not be at the top of the list for your campaign consultants or administration. And for a capital campaign, data-driven decisions depend on you and me, the unsung data nerds operating quietly in the background. Review reporting.

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6 Tips for Analyzing Online Fundraising Campaigns

Bloomerang

When you’re a busy fundraising professional, it might seem like you’re jumping from one campaign to the next. It seems often easiest to “rinse and repeat” last year’s campaigns. However, I encourage you to take some time to analyze your online fundraising campaigns to optimize your overall fundraising results. Access your data.

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[Webinar] Strategic Video Storytelling and Video Marketing Campaigns

CauseVox

We’ll review how to best utilize your video assets by reviewing social media “top-of-mind” strategies, ad-campaign strategies, in-house events and virtual events hosted on CauseVox for maximum donor reach. Case study review of successful video campaigns. Tools for in-house/DIY video production.

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[ASK AN EXPERT] Is A Gift Chart Appropriate If Not In A Capital Campaign?

Bloomerang

Today’s question comes from a nonprofit employee who wants advice on whether a gift chart is appropriate to raise funds if not in a capital campaign: Dear Charity Clairity, We have an ambitious individual fundraising goal of $500,000 this year – almost 1.5 Major annual campaign donors also like to know where they stand.

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Anatomy of a successful capital campaign committee meeting

Candid

Capital campaigns require input from many stakeholders, both internal and external. Like it or not, if you’re planning or conducting a campaign soon , meetings will likely become a big part of your life for the foreseeable future. The nature of capital campaign committee structures.