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Are your online campaigns raising or losing money?

Get Fully Funded

Nonprofit budgets are often tight, and each of your campaigns should aim to hit as high a return on investment (ROI) as possible. For each of your online campaigns, your revenue goal should tie into your overall fundraising strategy. A campaign’s inputs include all costs spent on running the campaign.

Raise 59
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5 Reasons Tech is a Must-Have for Marketing Your Nonprofit’s Golf Event

Nonprofit Tech for Good

Email campaigns. It’s a good idea to combine standalone tournament marketing emails with your regular campaigns to maximize visibility and minimize spamming supporters’ inboxes. They don’t have to fill out a paper form or make a phone call to register.

Tech 190
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Free Webinar on February 27: 10 Online Communications and Fundraising Best Practices for NGOs

Nonprofit Tech for Good

The foundation of a successful online communications and fundraising campaign is built upon a well-designed, well-written website and e-newsletter. The webinar then closes with a discussion about how to track and report Return on Investment (ROI) for your online communications and fundraising campaign.

Practice 257
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7 Ways Nonprofits Can Automate Donor Retention

Nonprofit Tech for Good

To use a drip-email campaign, determine what your end goal is, or your call to action. Using DonorPerfect’s partnership with Constant Contact can make drip campaigns easy and effective. In DonorPerfect, you can build a filter that identifies all donors who should be part of the email campaign. Examples: Make a second gift.

Retention 341
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An Inside Look at Crafting a Strong Nonprofit Marketing Plan

Allegiance Group

For example, the truth Initiative leverages a multi-step SMS, email, and social messaging campaign to spread awareness of—and stop—the sale of tobacco in Walgreens. As a result, the advocacy campaign collected 5,300 youth names and rallied the support of more than 67,000 young people. But what’s behind successful campaigns like these?

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Free Webinar for Nonprofits in Asia Pacific! How Nonprofits Can Use Social Media Successfully and Build Their Digital Libraries

Nonprofit Tech for Good

campaigns in order to maximize ROI (Return on Investment). The webinar then closes with a discussion about how social media is directly resulting in an increase online giving and will demonstrate click-by-click how to use Excel to track and report your nonprofit’s Social Media ROI. The webinar begins with defining Web 1.0

Asia 246
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Text-to-Give: The Ultimate Guide to Mobile Fundraising

Bloomerang

However, many nonprofits don’t know where to start when it comes to implementing text-to-give campaigns. This guide will explain how the process works and ways to optimize your campaigns to raise more from this channel. You choose a unique keyword and are assigned a phone number for supporters to text.

Mobile 59