article thumbnail

UK Benchmarks is back for 2024! Plus European Expansion Pack!

M+R

Read time: 2 minutes The Benchmarks UK Study is our annual spin through the world of nonprofit digital programmes – web traffic, email, advertising, social media, and more. Are you a UK-based organization? Are you a Europe-based organization? The annual Benchmarks study always delivers new insights and fresh surprises.

article thumbnail

2024 Social Media Statistics for Nonprofits

Nonprofit Tech for Good

Rival IQ Social Media Industry Benchmark Report ] Nonprofits have an average engagement rate of 0.066% on Facebook. Rival IQ Social Media Industry Benchmark Report ] 53% of nonprofits spend on social media advertising. M+R Benchmarks Report ] Facebook/Meta results in an average return on ad spend (ROAS) of $0.48 on TikTok. [

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Make Your Nonprofit Recession-Proof: Perfect Your Operating Reserves Policy

Blue Fox

Recession aside, does your organization have enough moolah in reserves in case your air conditioner goes out (a catastrophic event in our sunny state of Florida)? First off: do you have an operating reserves policy? If so, when is the last time your leadership team reviewed the policy? Your organization is not like others.

Policy 78
article thumbnail

Using Ad Libraries to Understand Nonprofit Competition

Whole Whale

Competitive Analysis By exploring ads from similar organizations or causes, nonprofits can gain insights into their competitors’ messaging, targeting, and creative strategies. Identifying potential partners or collaborators Nonprofits can search for organizations or influencers who are running ads related to their cause.

Library 104
article thumbnail

Move DEI Beyond Words

.orgSource

Organizations of all stripes were quick to issue statements confirming their commitment to diversity, equity, and inclusion. On the other hand, these barriers may be preventing some organizations from moving their ideals to action. Gather information and resources from organizations that are successfully implementing programs.

article thumbnail

6 smart fundraising strategies to drive major giving success

EveryAction

from our friends at Double the Donation Major giving strategies play a major role in many nonprofit organizations’ fundraising success. And the larger your organization, the larger the gifts you can expect to receive⁠—that is, of course, when your team has a plan to cultivate and steward key donors.

Strategy 177
article thumbnail

4 Easy ways to recruit for your virtual lobby day

EveryAction

Virtual lobby days may be accessible to more people than in-person events; new supporters may be looking for a lower-barrier way to get involved; and virtual events can help you build the power in numbers that any organization needs for a successful advocacy effort. Email Email is a versatile tool when it comes to virtual lobby days.

Virtual 163