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[DATA] 11 Must-Know Stats About Nonprofit Websites

Nonprofit Tech for Good

It’s worth noting that in the survey the questions about website communications are only presented to those that have working knowledge in nonprofit website management, thus ensuring that the data is sound to use as benchmarks in your nonprofit’s website communications strategy. 6% use Wix. 5% use Squarespace. Upgrade as you grow.

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Annual M&R Benchmarks Study Released

Beth's Blog: How Nonprofits Can Use Social Media

One important part of effective digital measurement is being able to benchmark your performance relative to your organization’s past performance or compared to peer organizations. One excellent resource to use for benchmarking nonprofit digital results (in the US) is the annual M&R Benchmarks study of nonprofit digital advocacy.

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Live from NTC! A Sneak Peak at the 2013 Online Benchmark Report

NetWits

Dennis McCarthy and I had the pleasure of presenting Online Benchmarking: What Worked in 2012 at the Nonprofit Technology Conference in Minneapolis, MN. NTEN and M&R also released their report, the 2013 eNonprofit Benchmarks Study. A benchmark study is a tool, and like any tool, it depends on how it’s used.

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Announcing the 2021 Open Data Project!

Nonprofit Tech for Good

Based on the survey responses from the 2021 Global NGO Technology Survey , the 2021 Open Data Project provides benchmarks for how NGOs use website and email communications, online fundraising tools, social media, and productivity and security software. Also, multilingual reports are very costly to produce in both time and financial resources.

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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

According to the M+R Benchmarks Report , for every 1,000 fundraising emails delivered, nonprofits raised $78 (up from $45 in 2020). Most research about digital marketing and fundraising in the nonprofit sector is based on data from wealthy nations and thus often not applicable to charitable organizations worldwide. Upgrade as you grow.

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For Positive Outcomes, Hold a Mirror Up to Board Performance

.orgSource

Along with the staff, the board is your most significant human resource. These are additional benefits that the willingness to explore accomplishments as well as setbacks can deliver: The National Association of Corporate Directors reports that boards that conduct self-assessments are more likely to have high-performing CEOs.

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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

It’s OK to not include links in conversational tweets and replies, but even then sharing links to resources or call-to-actions (CTAs) is often appropriate and useful, especially in Twitter Threads. Nonprofits tend to mostly tweet content about the sad state of affairs – international, national, state, and local.

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