Qgiv

OCTOBER 21, 2021

These same metrics are important to track during crises to effectively determine which indicators can signal alarm. Reports generated around donor engagement can measure campaign involvement, giving history, and other trends that can help guide your strategic processes. Which campaign strategies generate the most donations?

Data 69

Data Metrics Nonprofit Analysis 69

Nonprofit Tech for Good

APRIL 10, 2022

There are rage tweeters and arrogant trolls that occasionally trend to the top. People who are active on Twitter tend to be plugged into current events and trending news. Like breaking news, cause awareness and giving day tweets have a short news cycle in the here and now that Twitter users respond to. Twitter can be mean.

Twitter 355

Twitter Practice Social Media Nonprofit 355

Candid

JANUARY 24, 2024

As Candid’s manager of digital communications, I’ve been digging through our social media analytics, researching broader trends, and determining our strategy and tactics for 2024. I selected those metrics because our goals for social media are to increase brand awareness and drive traffic to our articles and resources.

Social Media 52

Social Media Data Strategy Media 52

Allegiance Group

OCTOBER 16, 2023

A great listener An experienced fundraiser Excells at setting and tracking metrics/ goals So, while your personal preferences may vary, the top qualities of a major gifts officer are pretty consistent. How do you stay up-to-date with best practices and trends in major donor fundraising, and how do you integrate new ideas into your work?

Gift 52

Gift Interview Question Articulate 52

sgEngage

NOVEMBER 10, 2023

The trend leans heavily toward a monthly gift cadence, with 94% of recurring donors preferring to give monthly. Energized Marketing and Acquisition: Once the goals of the recurring donation program have been identified, ensure donors are aware of their giving options and how the donation process works. And donors like it.

Donation 52

Donation Blackbaud Retention Gift 52

Candid

MAY 10, 2023

To spread the word about a new initiative or build awareness around your mission-driven work, effective communication with your audiences is key. Examples of campaign objectives and goals include: Building awareness of your nonprofit by increasing new website visitors by 20% in six months.

Communication 98

Communication Campaign Channel Measure 98

.orgSource

MARCH 6, 2023

This metric is created by asking your constituents one simple question: “On a scale from 0 to 10, how likely are you to recommend this product/company to a friend or colleague?” If you track current events, Sharon advised, you are aware of the erosion of public confidence across a spectrum of institutions.

Associations 221

Associations Leadership Question Wisconsin 221

EveryAction

JUNE 8, 2023

Welcome to another installment of Thursday Thoughts, a dedicated space for our friends in nonprofit sector leadership to reflect on reports, statistics, and other trends—because when our community shares knowledge, we can all do more good.  Check out our last installment here! Learn more at MESG.marketing ! Learn more at WeRaiseTheRoots.com

Advocacy 143

Advocacy Local Audience Poll 143

sgEngage

MARCH 13, 2024

As peer-to-peer fundraisers are all too aware, those were particularly disruptive years for the industry given the impact of COVID-19 on in-person events. This metric is one to watch for the future. The 12th edition of the Blackbaud Peer-to-Peer Benchmark Report is here!

Blackbaud 76

Blackbaud Report Fundraising Benchmark 76

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

To refine a content strategy, I used the Fan Page insights metrics tool, particularly the stats on interactions and Fan Page growth. The Facebook Insights tool lets you see trends Fan acquisition and subscription. Here are some metrics that I use to harvest insights on those questions. Tags: facebook metrics.

Metrics 97

Metrics Benchmark Facebook Experiment 97

Qgiv

AUGUST 21, 2023

Many organizations use GivingTuesday as a social media campaign to increase fundraising and spread awareness for their cause. Once you know what worked and what didn’t, you can start looking at the current trends in fundraising to create the best GivingTuesday campaign to maximize your donor acquisition and retention.

Template 98

Template Retention Stream Social Media 98

Care2

JANUARY 20, 2015

According to the 2015 Nonprofit Communications Trends Report , by NonprofitMarketingGuide.com, nonprofits are becoming more confident and more intentional about reaching out to target audiences, raising money, and retaining donors through engagement. 62% will send an email newsletter at least monthly, up from 59% in 2014.

Trend 28

Trend Communication Metrics Mail 28

sgEngage

MAY 27, 2021

Whether you’re brand new to nonprofit work or a veteran of the sector, you’re probably aware that GivingTuesday is one of the most important fundraising days of the year for many nonprofits. Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). In fact, an incredible $2.47

Giving 119

Giving Retention Metrics Demographics 119

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

Photo by Monster Today is Information Overload Awareness Day. Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do research first and implement one presence at a time with specific goals and metrics.

Awareness 100

Awareness Tips Social Media RSS 100

Nimble AMS

JANUARY 20, 2022

These ideas from a recent association trends study can help you prepare your organization for whatever comes next. While I don’t have a crystal ball, I do have some association trends data that can help. Here are five ideas from the association trends study to help you prepare your association for 2022 and beyond: 1.

Associations 78

Associations Studies Trend Data 78

Nonprofits Source

JULY 25, 2023

As you and your ambassadors build out content, Double the Donation’s guide to digital marketing for nonprofits recommends tracking social media metrics, such as the number of impressions, reposts, and likes, to assess how your social strategy is performing overall.

Marketing 52

Marketing Tips Fundraising Contest 52

Bloomerang

MAY 31, 2022

Also, review your fundraising metrics and data from previous campaigns. Plus, you can identify trends or patterns that illustrate where you’re most successful and where there’s room for improvement. Iron out these specifics so that every staff member is aware of what they need to do to support your fundraising campaign.

Strategy 103

Strategy Develop Fundraising Nonprofit 103

DNL OmniMedia

MAY 25, 2022

Data Analytics for Nonprofits: 13 Key Nonprofit Metrics. The ultimate goal is to uncover trends, understand performance, and discover useful next actions to help nonprofits achieve their fundraising and donor stewardship goals. Predictive Analytics: This is the practice of using trends from past data to anticipate future outcomes.

Analytics 52

Analytics Org Adwords Metrics 52

DipJar

SEPTEMBER 12, 2022

With the right strategy, you can engage with your supporters, raise brand awareness, and make a lasting impact. Overlooking important trends. Raise awareness. Overlooking important trends. Then, assess relevant metrics to see which types of content receive the most engagement. Targeting the wrong audience.

Marketing 52

Marketing Social Media Nonprofit Integration 52

DNL OmniMedia

NOVEMBER 22, 2022

While nonprofits are aware that setting up their account the right way can improve results, they often don’t realize that improving their website can also help lead to better results from Google Ads.” Google has a metric called Quality Score. There are simple steps that organizations can take to obtain even better results.

Google 52

Google Results Websites Grant 52

ASU Lodestar Center

JUNE 3, 2020

To harness the full potential of performance measurement, funders and nonprofits must join together to co-create mutually beneficial methods and metrics. At the same time, remain aware that data will fluctuate before trends and causal relationships can truly emerge over time. Actively evaluate PM processes and metrics.

Measure 52

Measure Create Arizona Participatory 52

Connection Cafe

JULY 11, 2013

What else should they be aware of? Here are a few mobile trends that will begin to impact nonprofits : Mobile SEO. It’s soon going to become even more important for nonprofits to track these baseline metrics. It’s predicted to be 30% of all traffic by the end of next year. Mobile Email.

Mobile 42

Mobile Trend Analytics Search 42

Allegiance Group

APRIL 15, 2024

Were there any patterns or trends in their behaviors (e.g., Use Google Analytics to track metrics like unique visitors, pageviews, backlinks, and more to identify how to create compelling online content. Awareness (Top of Funnel): At the top of the funnel, users are potential donors who have never heard of your organization.

Fund 52

Fund Donor Strategy Search 52

Nonprofit Tech for Good

APRIL 3, 2022

Be aware of key accomplishments, metrics, testimonials, and milestones. Sort through online organizational data (Google analytics, email open rates) to see if there are insights, trends, and patterns that could be used to improve operations. Facebook , Reddit , LinkedIn , and Twitter have great options.

Fundraising 350

Fundraising Mail Law Donation 350

sgEngage

DECEMBER 20, 2023

Instead of just asking for information, make sure everyone is aware of why you are applying for a grant, what the budget restraints are, and the process for tracking spend. You can identify trends with easily accessible historical data and always know where you are with real-time information. Tip 2: Review your scheduled reports.

Foundation 80

Foundation Build Grant Fund 80

Nonprofits Source

OCTOBER 2, 2023

Benefits of corporate philanthropy Types of corporate philanthropy Corporate philanthropy trends 7 effective corporate philanthropy examples 7 tips to raise more through corporate philanthropy Once you understand corporate philanthropy inside and out, you can develop processes to grow this funding stream and better engage with corporate donors.

Philanthropy 52

Philanthropy Grant Sponsor Nonprofit 52

Nonprofit Tech for Good

SEPTEMBER 10, 2013

The experience has made me acutely aware that access to information about trends in nonprofit technology, online fundraising, and social media often does not reach small NGOs – especially those in rural areas. Many NGOs do send e-newsletters, but via BCC.

Practice 277

Practice Develop NGO Online 277

Get Fully Funded

MARCH 6, 2023

It can attract potential new donors and partners, keep your current donors close, sustain excitement about your cause, and build awareness in the community. But if the event meets your goals for revenue and awareness, it might be ok. It took several months to plan but was a fun event that raised a lot of awareness for the mission.

Money 130

Money Fundraising Fun Sponsor 130

Forum One

JULY 13, 2021

In 2017—after years of unease among privacy advocates and users —Apple began announcing and rolling out a series of changes to reduce the volume of data collected and make users more aware of data collection. Google Analytics utilizes first-party cookies, so it won’t be impacted by the wider trend of blocking third-party cookies.

Impact 46

Impact Organization Track Analytics 46

Qgiv

JANUARY 24, 2024

A successful fundraising strategy uses a multi-channel approach to spread awareness of your mission, announce important event dates, and reach wider audiences. There are countless resources on the internet that can help you stay up to date on the latest fundraising trends as well. Assess your strengths and resources.

Practice 52

Practice Strategy Guide Fundraising 52

sgEngage

MARCH 4, 2022

Understanding these giving trends will help your nonprofit make smarter choices and forge stronger relationships with your donors. At first glance, these metrics aren’t terrible, but the issues that cause users to feel frustrated are typically easy to resolve. Younger and more diverse donors are giving. .

Studies 81

Studies Experiment Giving Generation 81

Media Cause

FEBRUARY 12, 2024

By leveraging relevant keywords, hashtags, and trending topics, nonprofits can tailor their posts to align with what their audience is buzzing about and searching for. #3 Analyzing metrics on platforms like Instagram and TikTok can help fine-tune your strategies. Be aware that adding keywords in comments does not help with search.

Search 59

Search Alternative Social Social Media 59

Whole Whale

SEPTEMBER 8, 2023

Key Takeaway #4: Learn from Direct Response Many general advertisers used brief 30-second TV commercials that aim to build vague brand awareness in the 60s. This runs counter to short-form trends on TikTok, Twitter, and YouTube that occupy our attention. The metrics showed the ads were not effectively driving growth.

Lesson 59

Lesson Fundraising Digital Test 59

Neon CRM

OCTOBER 19, 2023

These organizations engage in lobbying efforts, provide their members representation in decision-making processes, and run public awareness campaigns that benefit their members and the industry as a whole. Webinars are fairly easy to put on and can be viewed by your members no matter where they are.

Benefit 52

Benefit Associations Nonprofit Grant 52

Beth's Blog: How Nonprofits Can Use Social Media

MAY 23, 2017

He shared a campaign called Testi-monials , created by FCB Cape Town for CANSA which is setting out to remove the awkwardness around talking about testicular cancer, and drive awareness about “how important it is that men not only talk balls but take care of them too.” Transparency.

Learning 86

Learning Donor Online Fundraising 86

Care2

AUGUST 16, 2014

Many thought the meme was connected to raising breast cancer awareness, but that was not the intention behind it. The point is to see how far we can spread breast cancer awareness … and make the men wonder what’s up :) ". It’s a vanity metric – not a metric that is connected to furthering your advocacy goals.

Meme 77

Meme Cancer Awareness France 77

Double the Donation

OCTOBER 25, 2021

Keep an eye on trends in employer information. Increasing matching gift eligibility awareness is only going to help your campaign. Few donors are thinking about (or are even aware of) matching gifts. Tracking and incentivizing fundraising results also gives you a positive metric for tracking caller proficiency and efficiency.

Guide 98

Guide Script Tips Gift 98