See3

APRIL 9, 2024

Many nonprofits fall into the trap of believing that their audience is the general public, when the truth is that your supporters are much more nuanced than that. A great way to narrow in on your organization’s audience is to develop audience personas.

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Audience Story Chapter Hawaii 52

Association Analytics

AUGUST 7, 2024

From successfully converting non-member audiences into members, to your membership engagement strategy, to events and non-dues revenue, data can inform every step along the way. This blog post will break down the essential steps for aligning KPIs with strategic goals and designing dashboards to monitor and share performance.

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Track Associations Report Metrics 169

Bloomerang

AUGUST 3, 2023

It’s important for nonprofit leaders to learn how to incorporate fair and good fundraising best practices when connecting with diverse audiences. Any advice on how I can help balance the scales, between discussion and action? Answer: Creating a timeline with deadlines can be an excellent strategy for achieving DEI goals.

Audience 78

Audience Practice Fundraising Profile 78

Forum One

DECEMBER 15, 2021

Within Forum One, and among the mission-driven organizations we work with, I sense that more people understand that accessibility isn’t a box to check, but rather an integrated part of project design and delivery. Maybe that made a whole new set of people more empathetic to the idea of accessibility. We can’t connect.

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Accessibility Goal Virginia Audience 72

NonProfit Hub

JULY 13, 2021

How can your nonprofit organization increase its audience growth? You have a cause and a message to share, but getting it out there to the right people isn’t always easy. When maximizing audience growth, an aimless attempt rarely works. This helps provide the basis for confident action.

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Audience Phase Nonprofit Mind 79

Bloomerang

MAY 25, 2021

Any experienced marketer would tell you that understanding one’s audience is key to success in communication. When creating a strategic communications plan, it is important to identify your goals for each particular communications effort. Each goal may have several different audiences in which you want to communicate to. .

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Avatar Audience Communication Create 85

Bloomerang

DECEMBER 6, 2021

Good communication is the key to being an effective fundraiser, building strong relationships, leading well, and serving the people you’re working to help. Stories help embed a message into context and, often, entertainment. The audience needs to hear the message but wants to consume the peanut butter, so to speak. .

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Storytelling Develop Strategy Help 108

Forum One

MARCH 23, 2021

Navigation is what people do.” So, how do we help our audiences find the information they need? Before identifying which menu approach is appropriate, make sure your team is aligned on overall goals, audiences, and content needs. Business goals : What problem are you trying to solve? A standard basic menu.

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Audience Design Help Structure 46

Nonprofit Tech for Good

JANUARY 29, 2024

Working with NGOs, thought leaders, and policymakers in DC for the last decade, she specializes in getting people to care about complex issues that might otherwise get ignored. Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. Ready to meet (and exceed) your 2024 fundraising goals?

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Social Media Organization Media Fundraising 244

sgEngage

MARCH 18, 2022

Komen partnered with GoodUnited, a provider of social fundraising solutions, to create new, innovative peer-to-peer fundraising challenges and custom, conversational messaging sequences that both raised revenue and built Komen’s relationships with a new audience. Komen set out to have 6,000 people join its challenge Facebook group.

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Audience Facebook Challenge Group 93

Media Cause

OCTOBER 13, 2021

And I’ve been part of the teams whose job it is to achieve alignment, meet all the goals, and construct holistic journeys out of a plethora of KPIs, messaging points, and strategic frameworks. . People Matter. Finally, but perhaps foremost, we come to my third takeaway: People matter. Our team at Media Cause is here to help.

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Audience Integration Advocacy Phase 52

Nonprofit Tech for Good

MAY 4, 2022

It is recommended that you form a Branding Committee of no more than 10 people, made up of a variety of your constituents — board members, senior and junior staff, members at-large, donors, and colleagues. What specific business goals does your organization have that would be bolstered by rebranding? Are any of these measurable?

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Tools Effective Evaluation Nonprofit 271

Kindful

OCTOBER 28, 2021

Some people love setting goals. I know this, as I’m one of those people! The thing I love about it is that I know I’m getting closer to my goals even when I don’t achieve them. Today I want to talk about the goals you have for your nonprofit, specifically your goals around acquisition.

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Goal Metrics Measure Donor 62

Forum One

AUGUST 19, 2021

How can you understand how your audience perceives a digital tool, an online experience, or the world more broadly? The most common approaches are through two research approaches: audience research and usability testing. Human-centered design, design thinking, and research best practices all champion the value of putting people first.

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Test Audience Research Interview 85

Nonprofit Tech for Good

SEPTEMBER 16, 2021

What are the strategies and tactics that best helped you achieve your goals last year? This analysis can help guide you towards what best engages your target audiences. 2) Review Your Goals. 2) Review Your Goals. Review your end-of-year fundraising goals, but think deeper. Hint: they should!)

Communication 284

Communication Fundraising Test Hints 284

Bloomerang

DECEMBER 14, 2021

In part two of this series on the skills you need to be a great nonprofit storyteller, I talk about how to engage your audience emotionally through creative storytelling. In the first part of this series, I talked about why you need to define your goals, your brand and voice, and your audience before crafting your story.

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Storytelling Skills Develop Help 101

Nonprofit Tech for Good

FEBRUARY 28, 2021

By Allison Weber , founder of Allison Weber Consulting , a fundraising and communications business dedicated to helping mission-driven organizations tell better stories. It can be tough to know how to move forward since your donors have different communication goals than your nonprofit.

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Social Media Hunger Donor Media 313

Achieve

AUGUST 25, 2022

Public speaking and presentation skills can help you craft better written and verbal communications, whether you’re engaging with your team internally or connecting with an external audience. . Take the time to craft better public speaking skills, so you can connect with each of these internal audiences on a deeper level.

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Skills Public Help Grant 96

TechImpact

MAY 1, 2014

The number one goal of every blog and content marketing campaign is to engage with their audiences and drive interactions. Whether it be through social feeds or blogs, the goal is always the same. Connect with as many people as possible. The bottom line is, engaging with audiences is difficult. Enlisting help.

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Audience Content Marketing Social Media 132

Nonprofit Tech for Good

JUNE 24, 2023

It aims to remove barriers for people with visual, auditory, cognitive, mobility, and other permanent or temporary limitations so they can effectively receive, understand, and respond to email communications.

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Accessibility email Practice Ratio 313

Nonprofit Tech for Good

JULY 22, 2024

After graduating with a BFA in drama & music from New York University’s Tisch School of the Arts, Ellen spent ten years bringing joy to audiences nightly as one of only ten lead performers in the longest running musical revue in the world—San Francisco’s “Beach Blanket Babylon.”

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Fundraising Jordan Texas Los Angeles 216

EveryAction

NOVEMBER 9, 2022

What are some last-minute to-do list items and tactics that can help nonprofits before GivingTuesday? Segment your audience. If email or mail appeals are a part of your GivingTuesday strategy, segmenting your audience could make a big difference for return on investment (ROI.) Here’s what three of our expert partners said!

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Gift Consultant Audience email 207

Nonprofit Tech for Good

AUGUST 6, 2023

A well-crafted year-end fundraising plan helps nonprofits define clear and specific fundraising goals, identify potential donors, and tailor their messaging better to resonate with their supporters. 1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign.

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Practice Fundraising Guide Channel 230

Qgiv

APRIL 13, 2021

Keep reading to learn how your nonprofit can use social media to drive people to your donation form! Social media is an incredibly valuable tool to get in front of your audience and educate them about your organization. The same content goals exist for nonprofits! Pandemic shutdowns placed limitations on in-person fundraising.

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Social Media Donation People Media 115

Nonprofit Tech for Good

DECEMBER 13, 2021

Additionally, you might face the prospect of rallying stakeholders and staff towards a common vision, goal, and outcome. Perhaps making sure your co-workers do their part in helping make the project a success is also critical. Confidence to initiate engagement with your staff and stakeholders and define roles and goals.

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Websites Analytics Project Proposal 309

Nonprofit Tech for Good

FEBRUARY 17, 2022

However, to achieve your goal, what else do you need? people who want to help. a revenue goal and a budget. the tools to help you do your job. Here are 4 tips to help you plan a successful massive fundraising event. Understand Your Audience. That is a GREAT start. How are you measuring your success?

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Tips Fundraising Management Cancer 318

Greater Giving

FEBRUARY 10, 2022

People who attend a fundraiser in person want to be wined and dined, to experience the atmosphere, watch an entertaining program, and raise their paddles in fun and energetic live auctions. Read the full client story here to learn how they pulled off such a complex event, and get all the tips and tricks to help your nonprofit get there, too.

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Audience Stream Virtual Seattle 98

Nonprofit Tech for Good

JUNE 20, 2022

Because when it’s for a good cause, people are more than willing to donate (check out this article all about the psychology behind charity ). Organizers generally worry that people won’t buy entries if they can get them for free. Eventgroove doesn’t advertise or publicly list fundraisers, meaning organizers control the audience.

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Campaign Fundraising Utah Alabama 294

Achieve

AUGUST 12, 2021

The real power behind appealing to this age group with your peer-to-peer fundraisers lies in the fact that they’re tech-savvy, have connections with like-minded individuals, and are willing to put in the work to help worthy causes succeed. . Communicate with your audience by showing engaging photos of your work or a testimonial.

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Audience Tips Fundraising Social Media 82

Greater Giving

JULY 5, 2024

Tips for How to Choose To maximize attendance and engagement at your next nonprofit event, you need to choose the best event format for your audience. While some options allow more people to attend, other formats can increase engagement or offer chances for participants to engage more deeply. Inspire people to support your nonprofit.

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Work Poll Virtual Audience 98

AccelEvents

AUGUST 19, 2021

Online events draw in audiences from around the globe. Virtual trade shows , virtual career fairs , remote school fairs, online networking events , and virtual conferences, and other academic events are great opportunities to meet with people all over the world. 6 Ways to Get People to Visit Your Virtual Exhibitor Booth.

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Virtual People Badge Sponsor 98

Nonprofit Tech for Good

JANUARY 19, 2024

By Jessica Fox , writer at Eventgroove – a one-stop, integrated platform for events, fundraisers, and e-commerce driven to help its customers amplify their brand and reach their goals. A word on content and AI Search for SEO tips and you’ll read a lot about creating good content that people will want to read.

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Action Practice Tips Seattle 252

EveryAction

JUNE 8, 2023

However, you also know these cycles of boom and bust aren’t always efficient or effective at building a truly successful program—instead, retaining advocates year-round and between campaigns is what will help you build more power and make a deeper impact in alignment with your long-term vision and goals.

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Advocacy Local Poll Audience 143

Nonprofit Tech for Good

JULY 2, 2020

By Kayla Matthews , writer at ProductivityTheory.com – a blog dedicated to helping others better their productivity. Instagram can be a powerful tool for nonprofits wanting to connect to a broader audience. On its Instagram page, the nonprofit mostly publishes testimonials and photos from people who have received support.

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San Diego Fundraising Influence Profile 331

Media Cause

SEPTEMBER 1, 2022

As of August 25th, 2022, Google rolled out a new search engine optimization update called the helpful content update , which may take up to two weeks to fully roll out. The goal of this update is to target sites that have a large amount of unsatisfying or unrelated content that has been written for search engines first.

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Content Help Google Search 52

Nonprofits Source

MAY 25, 2023

For example, choosing a platform that supports your online-based fundraising ideas will help you overcome any setbacks so you can quickly set up a fundraiser. Launching your fundraiser online (and accepting online donations) allows your team to reach people across the country. Let’s get started! Leverage digital marketing.

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Challenge Software Help Fundraising 52

Whole Whale

SEPTEMBER 12, 2024

When you get that surround sound effect, you can’t help but want to learn more. You really can’t help it when you see that your friends and family are getting involved too. The goal is to increase awareness (duh) and to get more people to take action. Use every angle Surround your audience.

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Awareness Campaign Language Audience 52