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Top 2021 Fundraising Strategies: Mastering Relevant Content Marketing

Bloomerang

Mastering relevant content marketing. Master relevant content marketing. That means that you must work to make relevant content marketing more readily accessible to your constituents. . Make your content something with which they’ll want to engage. Where do you find that content? Something useful to them.

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How Nonprofits Can Steward Corporate Donors on Social Media

Nonprofit Tech for Good

The two organizations are partners that share the same cause – fighting hunger – yet they have different philosophies and audiences, leading them to pursue different approaches with fundraising and communications. They also have a keen focus on the broader environment, ensuring their content is relevant and appropriate to the moment.

professionals

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Weaving Empathy into Action: The Crucial Role of Storytelling for Nonprofits

Nonprofit Tech for Good

Here’s why storytelling is so vital: 1) Creating an Emotional Connection: Stories have the power to evoke emotions and connect with audiences on a personal level. By showcasing the real stories of those they assist, they create an emotional connection with their audience, evoking empathy and compassion.

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How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

One talked about species extinction, and the other talked about the prevalence of natural disasters. The one talking about natural disasters was responsible for 80% of your donors, and 10% of those donors went on to become regular givers when you asked them 2 weeks later. Investigate how well your audiences perform.

Donor 294
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Video Marketing on Social Media: Best Practices & Inspiration for Nonprofits

Nonprofit Tech for Good

From Twitter to Pinterest to Instagram to LinkedIn, social networks are becoming environments where video content not only thrives, but is expected. Consumers ranked video as their favorite form of content from brands. They provide disaster relief and shelter to families that have been devastated by natural disasters.

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4 Key Ingredients to A Good Story: How to Tell Compelling Nonprofit Stories

Bloomerang

You can apply the same blueprint again and again and know the stories will be well received by your audience. . Your audience is more likely to connect with one individual than they are with a massive group. After you choose your character, think about how you can make them relatable to the audience.

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Reaching Gen Z on social media: Expert advice vs. Gen Z opinion

Candid

As a member of Generation Z (Gen Z), or today’s 11- to 26-year-olds, I have been curious about the advice given to nonprofits on capturing younger audiences’ attention. For example, our preference for video content rings true. Has a shorter attention span, which requires content that is skimmable. Prioritize shareable content.

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