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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

To align your mission with your brand and reflect that symmetry through products and services, you need to bring membership and marketing to the Equator. These are tips to help them make the journey toward collaboration. Using data to upsell and cross-promote products and services, both groups can support increased revenue streams.

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Design Series: Understanding Audience Needs

Forum One

Understanding audience needs is the core of good design. For mission-driven organizations in particular, forging deep connections with audiences is paramount. The questions we hear often are about how organizations can identify and adapt designs to meet the evolving needs of their audiences and ensure that the mission resonates deeply.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

To align your mission with your brand and reflect that symmetry through products and services, you need to bring membership and marketing to the Equator. These are tips to help them make the journey toward collaboration. Integrate Strategy There are plenty of incentives for collaboration. Data is an important connector.

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Developing a Product Mindset for Impact

Forum One

A product, whether in the for-profit, nonprofit, or government sector, is a powerful tool that delivers a valuable service to a specific audience. In the for-profit world, a product may be a tangible item that customers can purchase or subscribe to, driving financial success.

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Thinking Outside the Traditional Non-Dues Revenue Box

Association Analytics

With some creativity, collaboration, and an out-of-the-box mindset, your association can thrive in an ever-changing environment while providing value to members and industry partners alike. This involves identifying different audience segments and understanding any overlaps.

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Weave a Safety Net—Find the Right Strategic Partners

.orgSource

When the Public Health Department was looking at how to reopen safely, they had a sounding board, and we were able to collaborate to develop successful solutions. On the other hand, in Madison, where we didn’t have a Kitchen Cabinet, collaboration on reopening was much more challenging. NCCHC is not a typical association.

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Product Update: CauseVox Giving Days

CauseVox

Static Pages Static pages are the unsung heroes of your fundraising site – offering a straightforward way to share essential information and connect with your audience. CauseVox’s Giving Day Personal and Team Pages Personal and Team Pages Foster collaboration with dedicated personal and team pages.

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