TechImpact

MAY 1, 2014

The number one goal of every blog and content marketing campaign is to engage with their audiences and drive interactions. Whether you know it or not, your content marketing campaign is engaging with your target audiences in more ways than one. Content marketing is a two way street. Capturing attention. Fill a niche.

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Audience Content Marketing Social Media 132

Media Cause

FEBRUARY 28, 2022

Here are some options that come top of mind: Social Media: Cons: Generally limited in the amount of content you can fit in a post. Users are usually on their endless scrolling journey, so it can be hard to capture their attention. . Can link to more in-depth content. Can push to more in-depth content.

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Content Test Student Audience 105

Nonprofit Tech for Good

FEBRUARY 11, 2022

We all have bad memories of pop-ups interrupting our flow on websites when we simply wanted to read some content, buy something, or take another action. A pop-up is an informational or promotional offer that displays over the top of your website content, with the goal of capturing users’ attention quickly and easily.

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Websites Work Test Nonprofit 300

The MatrixFiles

MAY 21, 2021

When writing any online content, whether it’s for your blog, about us page, store or resources, you must always consider the Google gods, and craft your content accordingly. Two very important factors to consider for search engine optimization (SEO) when crafting your content are natural language queries and featured snippets.

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Language Google Search Content 246

Nonprofit Tech for Good

DECEMBER 13, 2021

Here’s the good news: with preparation and a pulse on the right data and information, it is possible to get a handle on the task and get a big picture of your organization’s needs. Step 1: Conduct a Content Inventory and Site Audit. A content inventory is a list of all the content on your site. Content to be rewritten.

Websites 304

Websites Analytics Project Proposal 304

NetWits

MARCH 10, 2012

It got me thinking about how content is used by nonprofits to help them connect with the right audience online. In essence, Joe points out the fact that great content is the tool that moves hearts and inspire action online. What’s content marketing? Content marketing and your nonprofit.

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Content Marketing Online Wikipedia 201

TechImpact

APRIL 9, 2014

Content marketing has been a bit of a buzz word the last few years. While the word itself has garnered a lot of attention, many nonprofits are still not utilizing this dynamic new way of spreading their message across the internet. Content marketing instead offers the potential donor or constituent something in return for their time.

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Content Benefit Marketing Nonprofit 128

EveryAction

JULY 3, 2023

Make full use of your blog content. When a donor fills out an automatically mobile-optimized EveryAction donation page, you’ll be able to instantly use that data to inform campaigns in other channels, from email to telemarketing. Make full use of your blog content. In the era of virtual fundraising, content is king.

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Virtual Site Support Fundraising 190

The NonProfit Times

MAY 20, 2024

Unfortunately, traditional marketing tactics might no longer be as effective to capture attention. However, with the ever-changing algorithms and saturation of content, it can be challenging to cut through the noise and capture the attention of followers.

Campaign 59

Campaign Marketing Strategy Tampa 59

CauseVox

OCTOBER 16, 2023

Join us and learn the four key elements of community storytelling: Inclusion, Attention, Reputation & Validation, and Action. Attention: In today’s attention-seeking digital landscape, user-generated content through storytelling is more effective than traditional promotional advertisements.

Action 85

Action Story Captivate Community 85

Byte Technology

SEPTEMBER 16, 2021

The higher visibility your page gets in search results, the greater your possibility to draw the attention of potential customers to your business. After we audit your website and ensure you have relevant content and keyword placement, we let the search engines index it. How does it Work? Google, Bing, Yahoo! Google, Bing, Yahoo!

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Search Yahoo Google Digital 245

Nonprofit Tech for Good

SEPTEMBER 11, 2023

So, instead, think of it as information that will help you better know the people who engage with your organization. Why event registration and data collection are important to nonprofits It’s true you can post on social media to get supporters’ attention, but that’s kind of like throwing spaghetti at a wall and hoping some of it’ll stick.

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Chapter Registration Data Education 284

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 4, 2011

What is Content Curation? Content curation is the process of sorting through the vast amounts of content on the web and presenting it in a meaningful and organized way around a specific theme. The work involves sifting, sorting, arranging, and publishing information. Why is Content Curation Valuable?

Content 139

Content Skills Feeds Tutorial 139

3rd Sector Labs

JUNE 30, 2014

A recent Third Sector Labs survey of fundraising advice showed us that 80% of expert advice focused on content, messaging and materials. While this is an informal poll and not a scientific study, the results are eye-opening. The post Attention nonprofits: We don’t know our donor data! Next problem, the fundraising advice.

Attention 157

Attention Data Donor Retention 157

CauseVox

SEPTEMBER 27, 2023

Join us and learn the four key elements of community storytelling: Inclusion, Attention, Reputation & Validation, and Action. Attention: In today’s attention-seeking digital landscape, user-generated content through storytelling is more effective than traditional promotional advertisements.

Action 82

Action Story Captivate Community 82

EveryAction

JULY 12, 2023

Email Let’s say you continue your search for a holiday gift, and you decide to enter your email address somewhere in your search for information. This means now you’re probably getting email targeting you with more content and reminders about the item you were looking for.

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Channel Work Fundraising Movie 224

Nonprofit Tech for Good

NOVEMBER 1, 2020

The first thing that you’ll need to do is start creating content that will attract your target audience. Once you know what platforms you’re using, do more research to find what kind of content tends to be the most popular. Give reliable information. Many social media platforms get inundated with content regularly.

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Social Media Associations Media Social 333

Nonprofit Tech for Good

FEBRUARY 5, 2021

The mindset (or emotional journey) helps you understand how to write the content, the order in which people will be visiting links, and even what colors would be more appropriate to use. Extra information is available further down the page, but they encourage action right away instead of trying to educate. 2) Relief International.

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Technique Design Websites Brain 327

Nonprofit Tech for Good

APRIL 2, 2023

It’s very important to thoroughly review and edit any responses generated by ChatGPT, particularly those that you plan to make public, such as website content. This information can then be given to your donors and used on your marketing channels.

Tools 359

Tools Fundraising Analytics Analysis 359

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 30, 2013

This year at the Nonprofit Technology Conference, I had the pleasure of designing and facilitating a session on “Content Curation for Nonprofits” with Will Coley. The session was designed to balance content delivery with peer interaction. So, varying speakers, interaction, and mediums – helps make the content stick.

Content 97

Content Brain Technique Lecture 97

Association Analytics

AUGUST 14, 2023

AI has garnered a lot of global and national attention across most industries in recent months. If your association caters to healthcare, law, finance, or other industries, start brainstorming about how your members can use AI to create content and make better decisions faster.

Associations 317

Associations San Diego Las Vegas North Carolina 317

Byte Technology

APRIL 6, 2017

Of course you needn’t worry that people will run rampant across your pages with their own personal posts: you, the admin, will have the ability to moderate comments and content and approve only what you deem appropriate and useful. Another method is to accept content from your users with the “User Submitted Posts” plugin.

WordPress 100

WordPress Content Site Plugin 100

Association Analytics

DECEMBER 15, 2022

But are you truly leveraging that information? By looking at retention data from different views, you can really start to test some of your assumptions, make more informed decisions, and take action. By viewing retention rates by position, you can identify which segments need extra attention to improve their chance for renewal.

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Retention Data Rate Demographics 169

Candid

JUNE 7, 2023

As a member of Generation Z (Gen Z), or today’s 11- to 26-year-olds, I have been curious about the advice given to nonprofits on capturing younger audiences’ attention. For example, our preference for video content rings true. Has a shorter attention span, which requires content that is skimmable. Invest in Instagram.

Advice 85

Advice Social Media Media Meme 85

Nonprofit Tech for Good

JANUARY 20, 2023

By Jessica Fox , Content Manager at Eventgroove – a one-stop platform for virtual, hybrid, and in-person events that offers event management, online fundraising, ticketing, and online storefronts for print and digital merchandise. Pay attention to what is working—not only the type of campaign but individual aspects of each fundraiser.

Fundraising 341

Fundraising Nonprofit Ideas Virtual 341

Beth's Blog: How Nonprofits Can Use Social Media

MAY 23, 2013

Or do you learn better when you get a chance to process the content every 15 minutes by thinking about it quietly or talking with a peer? Understanding what holds people’s attention or breaks it can make the difference between delivering a session that is valuable or a waste of time. And, what do you actually apply?

Content 130

Content Learning Brain PPT 130

Nimble AMS

AUGUST 10, 2021

How do you connect with members when their attention is divided among so many places and activities? They’re looking for useful information and inspiration. “I We seek “how-to” information for just about everything. Being there with the right content and opportunities for them is critically important.

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Impact Associations Summary Attention 120

See3

AUGUST 28, 2014

One way to accomplish this is through content marketing – a marketing technique that informs, engages, and/or entertains your audience with the goal of ultimately driving constituent action. […]. Content Marketing Nonprofits audience content marketing marketing'

Audience 98

Audience Attention Technique Content 98

Nonprofits Source

APRIL 3, 2024

For example, tracking the volume of social interactions only works on social media, whereas bounce rate helps you determine if your email or membership information website is capturing users’ attention. Ensuring your website is accessible to all web visitors increases the amount of potential members who can view your content.

Organization 52

Organization Online Influence Metrics 52

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 29, 2011

This morning I learned a new word for information overload – “content fried” from a colleague at the Packard Foundation. It resonated. We have so much content in our professional lives. Reading, reviewing, commenting, writing, and editing content. Mindmap by Jane Genovese.

Content 139

Content Tips Help Exercise 139

NonProfit Hub

APRIL 17, 2024

The best blogs engage audiences by making personal connections with readers and sharing insider mission information. This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community.

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Practice Organization Nonprofit Content 36

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 24, 2012

A debate in content marketing circles is whether or not you should simply focus on creating original content and forget content curation. Let’s be clear as my fellow content curator, Jan Gordon, says : There is no curation without original content. Curated Content Formats. It is a both/and.

Content 107

Content News Attention Skills 107

sgEngage

OCTOBER 11, 2023

It’s Time to Kick It Up a Notch The good news is that you only need three things to successfully identify, engage, and convert those elusive brand-new donors, and I’ll bet you already have them on hand: data, content, and technology. You have high-performing content that many potential donors haven’t seen. You have heaps of data.

Donor 87

Donor Social Media Websites Content 87

Candid

FEBRUARY 23, 2023

However, with the right strategies, you can create an attractive homepage that inspires site visitors to continue interacting with your content and engaging with your organization. If you’re wondering where to get started, consider showcasing content on your homepage that highlights the following elements: Mission.

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Effective Create Strategy Nonprofit 109

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 23, 2012

I’ve been curating resources and teaching workshops on the topic of information coping skills for a couple of years. This was in the era before Facebook and there was far less information available compared today. This was in the era before Facebook and there was far less information available compared today. (My

Literacy 110

Literacy Chapter Journal Teach 110

Bloomerang

OCTOBER 13, 2023

If your subject line doesn’t align with the content inside, it can lead to disappointment and frustration, potentially damaging your nonprofit’s credibility. Differentiation : In a crowded inbox, your email competes for attention with numerous other messages. A well-crafted subject line helps your email stand out.

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Rate email Attention Open 103

Whole Whale

JULY 7, 2023

Account Linkage : Threads requires users to have an Instagram account and allows them to import bio information and followers from an existing Instagram profile. On Threads, the only way to explore content is by scrolling through the home feed. Verified Twitter users can increase their character limit to 25,000 for a fee of $8 a month.

Twitter 105

Twitter Difference Profile Badge 105