Eric Jacobsen Blog

JANUARY 19, 2023

“Raising your game as a communicator is one of the best ways to make a difference in the world, but it takes courage to open up to others and invite others to open up to you” says Michelle D. Gladieux , author of the new book, Communicate With Courage: Taking Risks To Overcome The Four Hidden Challenges.

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Challenge Communication Exercise Teach 52

EveryAction

JULY 12, 2023

Whether your nonprofit organization has used an omni-channel donor engagement strategy for years or you’re just getting started, busy fundraising seasons are the most important opportunities to communicate cohesively across mediums with your supporters.

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Get Fully Funded

FEBRUARY 2, 2022

When nonprofits think about improving communication with supporters, they often think of it as a separate task from the rest of their operation. However, the most effective communication is directly informed by and integrated into all of your functions and the nonprofit tools you use. . Utilize storytelling in your communications.

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Eric Jacobsen Blog

DECEMBER 29, 2023

That runner-up book for 2023 is, The Communication Code , by Jeremie Kubicek and Steven Cockram. Effective communication is the lifeblood of every healthy relationship,” explain Kubicek and Cockram, whether that relationship is at work or at home. And effective communication is essential for successful leadership.

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Conversation Leadership Relationship Awareness 87

Get Fully Funded

JANUARY 30, 2022

When nonprofits think about improving communication with supporters, they often think of it as a separate task from the rest of their operation. However, the most effective communication is directly informed by and integrated into all of your functions and the nonprofit tools you use. . Utilize storytelling in your communications.

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Communication Strategy Storytelling Social Media 52

Forum One

MARCH 4, 2021

we wanted to look back at how the last year has impacted how organizations think about communications and share a few communications lessons learned (or reinforced) in 2020. Lesson one: It’s time to think about crisis communications differently. In 2020, those things weren’t necessarily a priority.

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Nonprofit Tech for Good

SEPTEMBER 5, 2023

Among the innovative tools that have garnered attention is ChatGPT. Whether it’s boosting engagement, streamlining content creation, or enhancing donor communications, clear objectives are crucial. For instance, if audience engagement is a priority, prompts related to chatbot interactions and personalized messaging are key.

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Nonprofit Tech for Good

APRIL 2, 2023

For nonprofits, it’s proving to be a valuable resource for writing communications, deepening engagement with supporters, and fundraising. Keep reading to check out our list of ways your nonprofit can leverage ChatGPT and use AI to enhance donor relationships, optimize communications, and ultimately increase revenue.

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Tools Fundraising Analytics Analysis 361

Bloomerang

FEBRUARY 26, 2024

But as your donor base grows and your organization becomes more well-known in the community, sustaining this level of personal interaction becomes a challenge. Communicating with your donor community is not a “one-letter-fits-all” scenario. The solution: donor segmentation. Implementing email segmentation for success 1.

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.orgSource

OCTOBER 24, 2023

Does self-awareness mean you realize you’re a number cruncher first and a communicator second? Improved understanding of personal motivations, feelings, and behavior contributes to: Emotional intelligence—When you are a student of your own behavior, it’s easier to identify patterns in relationships and roadblocks to communication.

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Awareness Singapore Journal Roles 221

The Storytelling Non-profit

APRIL 20, 2020

Deciding what and how to communication on behalf of your non-profit can be a challenge anytime. It takes work anytime to strike this kind of balance and today I want to share a bit about my communications planning philosophy in the hopes that it helps you think about what to communicate and how. In the midst of a pandemic?

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Nonprofit Tech for Good

JULY 1, 2020

By Michelle Chen is an independent scholar with a PhD in mass communications with a focus on advocacy, activism and social change. The pandemic has drastically altered the ways nonprofits interact with their supporters. She helps brands grow engagement and build relationships with their audience.

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Bloomerang

OCTOBER 28, 2023

Let’s explore strategies to maximize the potential of fundraising events to both retain your loyal donors and capture their friends’ attention and support. Host interactive events: Consider organizing interactive events where participants need to work together to solve a puzzle or mystery.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 2, 2021

It helps avoid burnout and improves attention. On a video call, because we are all sitting in different homes, if we turn to look out the window, we worry it might seem like we’re not paying attention,” writes Liz Fosselien for Harvard Business Review. Cameras off does not mean meeting participants are disengaged.

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Nonprofit Tech for Good

JULY 30, 2023

In the digital age, where information travels rapidly and online interactions shape public perception, nonprofits that prioritize their online presence build trust, attract support, and foster long-term engagement. Powerful storytelling is the key.

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Nonprofits Source

APRIL 3, 2024

Cost per acquisition, which is the cost of attaining each member via marketing materials The volume of social interactions, which is the total interactions you get on social media (e.g. Getting Attention recommends working with a Google Ad Grants agency so you can see the best results. Communicate benefits.

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Organization Online Influence Metrics 52

Nonprofit Tech for Good

NOVEMBER 21, 2020

Plus, your social media accounts are the easiest way for donors to keep tabs on all of your organization’s fundraisers, impact stories, and events on their own time, using the platform they interact with daily. Since the end of December is one of the busiest times of the year for donors, you need to grab your supporter’s attention.

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NTEN

AUGUST 15, 2012

Websites are loaded with eye candy these days — from slick user interfaces to interactive maps to cool photo slideshows — all achieved without Flash, just HTML, CSS and Javascript. In this 2-part series, I'm going to focus on the rapidly changing world of interactive tools for data visualization, or dataviz.

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Nonprofit Tech for Good

JUNE 4, 2022

Technology can now imitate many aspects of in-person events, from chat functions that mimic group conversations to interactive games and events through a screen. If any of the ideas above have caught your attention, you might be wondering how to put them into action. 3) Hybrid fundraisers. You could even use their gifts in auctions.

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Bloomerang

SEPTEMBER 22, 2021

During a hectic work day where many can only squeeze in a lunch break between firing off emails, it can be hard to know if you’re making your donors feel appreciated or if you’re giving them the impression that they’re getting copy and paste interactions. Part of that communication involves demonstrating genuine interest on your part. .

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The Modern Nonprofit

MARCH 26, 2024

However, the real challenge begins when the initial urgency subsides and public attention shifts away. This transformation requires thoughtful preparation, empathy, education, and strategic communication. This emergency response communication sets the foundation for building lasting relationships.

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Neon CRM

OCTOBER 31, 2023

How can you connect with your donors despite all the other ads, social messages, texts, and emails that are vying for their attention? But communicating with your supporters can be intimidating. Those factors can make it hard to communicate authentically and effectively. What Is a Donor Engagement Strategy?

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 30, 2020

We have shifted to digital-mediated interactions for almost everything in our lives. In the virtual workplace, being on video conference meetings and communicating via online collaboration platforms takes more energy than working face-to-face. When we communicate through a video conference screen, there is a 1.2 second delay.

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Virtual Tips Nonprofit Interaction 180

Nimble AMS

AUGUST 10, 2021

How do you connect with members when their attention is divided among so many places and activities? Micro-moments are those times when we turn, almost reflexively, to our mobile device (typically a smartphone) to search, read, and communicate when we have spare instants throughout the day. Enter the micro-moment.

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Qgiv

MARCH 11, 2022

Emily Friedrichs is the Communications and Content Marketing Manager at Elevation, a nonprofit digital services agency. Emily has taught in underprivileged communities in New York and Buenos Aires. Intimate knowledge of your nonprofit is a cornerstone of your communications strategy. Interactions and interest.

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Candid

JUNE 7, 2023

As a member of Generation Z (Gen Z), or today’s 11- to 26-year-olds, I have been curious about the advice given to nonprofits on capturing younger audiences’ attention. But other suggestions, like using pop culture slang and memes to catch Gen Z’s shorter attention span, feel a little off. Prioritize shareable content.

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NonProfit Hub

APRIL 17, 2024

For instance, you could create personas based on how individuals interact with your mission, whether as volunteers, donors, or beneficiaries. For example, you can answer these questions: What communication platforms do these individuals use? Create engaging and interactive content. What other blogs do they like to read?

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Pamela Grow

FEBRUARY 27, 2024

Communication preferences. Hosting live Q&As to provide opportunities for more meaningful interactions. For those who enjoy using their mobile devices, take your marketing one step further by inviting them to opt into receiving text communications from your organization. Supporter type. Are they a first-time donor?

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Digital Marketing Create Social Media 59

sgEngage

SEPTEMBER 28, 2021

On a video call, because we are all sitting in different homes, if we turn to look out the window, we worry it might seem like we’re not paying attention,” writes Liz Fosselien for Harvard Business Review. Cameras-off does not reflect disengagement, but helps improve attention and prevents burnout. It may become your new norm.

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Camera Collaboration Attention Research 96

Eric Jacobsen Blog

OCTOBER 25, 2023

By reading the book, you'll learn how to ensure growth strategy is aligned at every level of your company, from boardroom initiatives to daily customer interaction. Transform your leadership communication style to inspire with the 3 Cs: Credibility, Clarity and Connection. Helping your customers see hidden opportunities.

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Issue Leadership Stream Demonstration 89

Candid

SEPTEMBER 27, 2023

Help donors find and give to your cause online Fifty-five percent of people who interact with a nonprofit on social media take action, and of this group, 59% consider donating money as a result. Written by a master storyteller, this book shows you how to use stories to get people’s attention—and their donations.

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Forum One

JANUARY 17, 2024

We are emphasizing digital and communications strategies that center the communities and individuals served, and build emotional connections through storytelling and experiences. AI may fundamentally change how we interact with information—even what we think a website looks like may be totally different in a year or two.

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Eric Jacobsen Blog

FEBRUARY 5, 2024

And it links you to a website where you alone or in a group can supplement your reading with some interactive exercises and resources. Call attention to and recognize cooperative behavior. Model cooperative behavior.

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Skills Learning Knowledge Leadership 92

Nonprofit Tech for Good

MAY 31, 2020

Although this has been a big hit to our traditional operations, it has granted us the opportunity to strengthen our communications work! If you don’t have a plan in place for thanking, communicating, and interacting with donors regularly, it will be more challenging to get them to respond during a crisis.

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Survey Virtual Nonprofit Sponsor 337

Saleforce Nonprofit

JANUARY 19, 2022

Would you try again, or quickly get distracted and forget as soon as something else on your phone caught your attention? However, retention requires communication. In our study, only 28% of organisations sent online donors a cultivation communication beyond 60 days. Action 3: Build Engagement From the First Interaction.

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Greater Giving

JULY 18, 2023

You collect information at every turn, whether someone fills out your donation form, registers for an event, interacts with you on social media, or browses your website. Communication preferences: Know which channels donors prefer being contacted on. Similarly, pay attention to donors who consistently give to your nonprofit.

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Candid

FEBRUARY 23, 2023

However, with the right strategies, you can create an attractive homepage that inspires site visitors to continue interacting with your content and engaging with your organization. For instance, a nonprofit focused on equality in the workforce likely values diversity, equality, and inclusion of the communities it serves.

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