Connection Cafe

AUGUST 17, 2011

As we proceed, I’ll share tips on how you can use this tool. If you’re not yet familiar with Google Analytics, it’s a free tool from. When you think of search engines, you probably think of Google, but maybe not Google Analytics. Look at the URL of the search results page. query=stuff.

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Search Analytics Google Site 46

Tech Soup

OCTOBER 22, 2013

Web analytics can help reveal how much traffic your site is getting and how people are finding it. You can also use analytics to see how long people are staying on your site and which pages are the most popular. But are you missing out on some of the most useful features in Analytics? Google Analytics Academy.

Analytics 58

Analytics Web Resource Tutorial 58

Nonprofit Tech for Good

DECEMBER 13, 2018

Look for these six signs that your nonprofit needs a new website, and find tools and tips to better assess how your current site is doing. Having access to Google Analytics for your website is key to getting to the roots of the problem. 1) Website traffic isn’t great—the quantity or quality. Give it a try!

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Websites Nonprofit Guidelines Phone 239

Bloomerang

FEBRUARY 1, 2023

Constituent search. Constituent search features allow your staff to read up on each individual donor’s profile before going to meetings or events. Their fundraising app makes it easy to search a keyword and find resulting grants that could be a good fit. Then, use the Google Analytics app to check your standings from anywhere.

Org 87

Org Raise Tools Help 87

Whole Whale

JANUARY 18, 2021

Test test test! Here are some of the things we do during the test period: In house testing – grab a bunch of people from your company to browse through the website and find bugs. Google Analytics Migration. PRE LAUNCH CHECKLIST. We cannot stress this enough! Plan redirects. POST LAUNCH CHECKLIST.

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Site Map Google Test 52

NetWits

MAY 26, 2011

Those who follow me on Twitter , or for whom I’ve helped implement NetCommunity websites, won’t be surprised to find me write about Google Analytics. No wonder than, I am commonly asked; “What are the top web analytics reports and tools every nonprofit should know?&#. Google Analytics Dashboard. What is it?

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Report Web Analytics Comparison 251

3rd Sector Labs

AUGUST 15, 2014

3 simple data tips for better digital marketing. By the way, NTEN posted some great tips for social media use , by Marc Pitman, founder of The Fundraising Coach. Test targeted messaging prior to launching full campaigns. Next, test different messages to subsets of each segment. and again. Patrick Salyer, CEO of Gigya. .

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Digital Data Marketing Org 138

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 23, 2011

She set up a private Facebook Group to facilitate our support for the campaign. A few weeks ago, she reported back to the group some of the results of our work with some insights based on Google Analytics charts. Shonali kindly agreed to an interview to share this story more broadly. Analytics really do tell stories!

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Analytics Interview Story Phase 99

Byte Technology

AUGUST 22, 2017

Once again thanks to the clever people at wpbeginner.com, here’s part two of the list, with another six tips and tools. So it’s important to find and fix broken links as soon as possible, as having too many can affect search engine rankings, bounce rates, page views and more.

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Plugin WordPress Images Library 100

Connection Cafe

AUGUST 27, 2018

It’s not a complete form, but it engages their users in a concrete activity right away: (We’ll talk more about usability testing and analytics later, but suffice to say they play a big part here. Side note: This fit of charity is why your organization needs to invest in search engine optimization and Google Ad Grants for Nonprofits.

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Donation Online Tips Cancer 33

Get Fully Funded

JANUARY 27, 2022

In this guide, we’ll review proven tips for creating more inspirational calls to action, including: . Use A/B testing to assess the effectiveness of your CTAs. Let’s take a closer look at each tip. Use A/B testing to assess the effectiveness of your CTAs. Use urgent, actionable language. Optimize your landing pages. .

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Action Guide Language Test 64

Bloomerang

AUGUST 28, 2023

For instance, the Ahern Audit runs the “you test” and grade-level tests. Search for a nonprofit CRM that offers additional software integrations to simplify your nonprofit’s ongoing tasks. This can help save time when drafting donor outreach campaigns. Integrations save time and reduce data transmission issues.

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Profile Software Nonprofit Donor 95

Connection Cafe

MARCH 10, 2021

These appear within a Google search as sponsored links and are the vehicle for bringing people to your page. Keywords are associated with ads and determine whether the ad is shown during any Google search. Many organizations use A/B testing in order to refine their ads over time. Plan Your Ads. Landing pages. Landing Pages.

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Grant Google Guide Nonprofit 61

Forum One

NOVEMBER 3, 2021

Don’t just open your Google Analytics dashboard and expect that your best insights will just pop out. Before searching for data, start with your Key Performance Indicators (KPIs). It’s also important to contextualize the data from your platforms with qualitative data, A/B testing results, survey results, and audience interviews.

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Report Data Metrics Analysis 71

Connection Cafe

MAY 19, 2011

Last week’s NTEN webinar on Google Analytics reached capacity FAST. The first thing to know is that the updates made to Google Analytics aren’t in its function. When you are logged in to Google Analytics, up in the top right corner you’ll see “new version.” It is now under Traffic Sources, Search.

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Analytics NTEN Google Calendar 32

Connection Cafe

OCTOBER 10, 2013

Here are five of the ideas they shared the following tips for letting data drive the dollars: Track conversions with Google Analytics. Review social media analytics at least twice a month. Optimize SEO for mobile and local searches. Interactive Search Engine Optimization Web Design' Don’t forget about email.

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Web Newsletter Summary Search 38

Nonprofit Tech for Good

JANUARY 10, 2022

A Google Grant provides $10,000 each month to nonprofits to spend on Google Search ads. If they have valuable content that will spark engagement or if they provide pertinent information that people search for, they will likely get a lot of value out of the Google Grants. So what are Google Ad Grants ? Enroll in Google for Nonprofits.

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Google Grant Guide Nonprofit 341

DNL OmniMedia

JULY 14, 2021

Doing so will help inform your search as you’ll be able to assess your current tech stack to discover gaps, assess database options on their core features and how well they meet your nonprofit’s most pressing needs. . Running strategic tests. Your nonprofit can and should experiment so it can gain data to answer specific questions.

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Database Software Template Nonprofit 52

Tech Soup

SEPTEMBER 25, 2014

You enter basic search terms (like your organization's name) in any search engine and your website doesn't come up easily. You're afraid to look at Google Analytics to find out how much actual traffic is coming to your website. Do you have more tips or signs that your website needs help? And There's More!

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Websites Free Mobile Images 67

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

I have been knee deep researching and thinking about Web Analytics in general and Google Analytics in particular for a third screencast in a series I'm doing for NTEN. The research has been going slowly -- partly because web analytics is a very complex and geeky topic. Analytics This! Zen and the Art of Web Analytics.

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Screencast Analytics Measure Web 50

Tech Soup

SEPTEMBER 7, 2012

Test your current site: Use online or onsite usability testing to learn what information your users look for on your website and how easy it is for them to find it. Test Your Visual Story. Then, you can use Google Analytics to start understanding trends — how long are users spending on your website?

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Design Web Strategy Slides 55

Tech Soup

MARCH 18, 2013

This guest post was authored by Dennis McCarthy, director of enterprise sales at Target Analytics, a Blackbaud company. Tip: have a forward function to the petition that can be forwarded to a friend of your new advocates.). You’ll need this for messaging, reporting, and testing. It originally appeared on npENGAGE.com.

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Donor Channel Test Database 57

Connection Cafe

AUGUST 25, 2017

I often get asked questions about how a nonprofit’s website should look and behave and what benchmarking or evaluation tips I might have. A smart approach to better understanding the perspective of the user is to actually have a user volunteer to test drive your site while you monitor their behavior. Allison : Mine the data.

Design 35

Design Websites Practice Philadelphia 35

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2009

In the meantime, here's some how to tips. Andy Beal also suggests searching on intellectual property and your known strengths and weaknesses. What Not To Search On Try to avoid generic terms. Like searching on google, it will bring you lots of noise. So, if apply the so what test: 1.) Nonprofit Name.

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Literacy Skills San Francisco Adwords 75

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2007

If you're using Goolge Analytics goals, you've already thought through some of this. Next, think about what a person might type into the Google search box, messaging that will make them click on your ad, and where they should arrive on your web site. You'll get some bonus information if you have Google Analytics goals set up.

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Adwords Google Game Campaign 69

Tech Soup

NOVEMBER 1, 2011

I've heard leading thinkers like Beth Kanter , Geoff Livingston , and Guy Kawasaki provide nonprofit execs with practical tips and tools-actionable insights nonprofits can use immediately to raise more money online, market their organizations, and affect policy. Leveraging Free and Simple Tools to Gather and Test Data.

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Causes Data Work San Francisco 47

DNL OmniMedia

FEBRUARY 9, 2022

Let’s walk through the essentials you’ll need to orient your team during your search and then list some top providers across several specializations. At DNL OmniMedia , we offer a complete range of nonprofit technology, marketing, and analytics services, making us a full-service choice for organizations in all nonprofit verticals.

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Consultant Nonprofit Strategy Philanthropy 52

Get Fully Funded

APRIL 20, 2021

Use a search engine to find consulting firms specializing in virtual assistants, especially those that have experience supporting nonprofits. . Identify a test project you can assign your VA, just to make sure they are a good fit for what you need. Others list more general administrative tasks. . Then, give it a whirl! Start small.

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Virtual Work Calendar Nonprofit 116

Bloomerang

JULY 20, 2023

How to start fundraising online 20 effective and simple online fundraising ideas 8 top online fundraising platforms for nonprofits Tips for a successful online fundraising campaign Use the tips and ideas in this guide to create your own online fundraising plan and to determine the fundraising tools you’ll need to accomplish your ultimate goals.

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Ideas Online Fundraising Tips 83

Tech Soup

MAY 9, 2016

Just search at NetSquared.org and start leveraging tech to do more good. Tips and Tools for Powerful Storytelling. Washington, DC: May NTEN Happy Hour: Google Grant + Google Analytics = Better Results, Nonprofit Grant for Free Advertising. Storymakers. TechSoup's annual Storymakers campaign is in full swing!

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San Francisco United Kingdom Las Vegas North Carolina 36

Nonprofits Source

JANUARY 23, 2023

Google recognizes the power of search engine marketing and shares free access to its paid marketing platform with eligible nonprofits. Participating organizations can spend these ad credits to promote their landing pages within Google search results for mission-related keywords. Google essentially pays for the clicks you receive.

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Grant Google Guide Nonprofit 52

Media Cause

APRIL 2, 2021

Be sure to link your Ad Grant account to your website’s Google Analytics account. To add all 50 states, simply click on “Advanced Search” ? Use Google Trends to expand your keyword ideas and explore what people are searching for. If you’re starting a new campaign, don’t optimize your ad rotation. Add locations in bulk.”.

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Grant Google Tips Search 90

Forum One

JANUARY 26, 2024

As nonprofits navigate an ever-changing digital landscape, Search Engine Optimization (SEO) is a hot topic. How do new trends, tools, and norms affect how nonprofits should approach their SEO strategy in 2024 as they try to rank well for important keywords on Google and other search engines?

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International Strategy Search Structure 91

The Science Behind Engaging your Supporters

OCTOBER 3, 2018

Use your software’s data and analytics to understand how your donors arrive at their decisions to donate - that way, you can strategically encourage additional gifts by putting “signs” along that journey and make giving convenient. Did he engage with a recent fundraising email? Click an online ad? Answer a call to donate on social media?

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Donor Guide Fundraising South Dakota 65

CauseVox

MAY 11, 2023

Your organization probably generates and collects a lot of data, and AI-powered data analytics tools can help you gain insights into donor behavior, program outcomes, and other key metrics. Functionality : Some key features include customizable templates, integrations, analytics and reporting, and multilingual support.

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Tools Amazon Analytics Language 58

Media Cause

APRIL 13, 2023

Protecting Consumer Data is Important Luke Dringoli, VP of Tech This talk about the TikTok ban is just the tip of a bigger conversation—what we need is a comprehensive, national online privacy law. Unlike traditional search engines, not only will you find the answer, you’ll get a video showing you how to do so. Kristen Friedel, Sr.

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Digital Marketing Strategy Social Media 94

sgEngage

AUGUST 23, 2023

Low search volume. Alternatively, you might’ve picked countless keywords with low search volume. However, not very many people will search those terms and encounter those ads. Here, you’ll see if people actually search those terms and can find related keywords they also search for.

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Grant Google Guide Management 70