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Making the Case for Analytics to Secure Your Slice of the Budget Pie

Association Analytics

Especially in associations, analytics can provide invaluable insights, guiding strategies and shaping outcomes. However, the hurdle remains: how do you convince the powers-that-be to earmark a slice of the budget for analytics? However, the trick is to shift the conversation from the process to the outcomes.

Analytics 169
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How to Make Analytics a Priority – Finally!

Association Analytics

You probably have a long list of great things you want to accomplish this year…including making analytics a priority. We can help you move analytics to the top of the list by giving you tips to build a business case and how to articulate it to others. Let’s build your business case to make data analytics a top priority: 1.

Analytics 169
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How to Start Your Data Analytics Journey

Association Analytics

The team at Association Analytics often hears questions like, What exactly is data analytics? What’s the difference between analytics and reporting? First: Reporting vs. Analytics. With analytics, you try to aggregate data over time and across data sources for a 360-degree view of your members and their activities.

Analytics 169
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How Nonprofits Can Track Google Grant Conversions in Google Analytics

Nonprofit Tech for Good

Any time you see an impressive Google Grant case study , the metrics are always made possible through conversion tracking. . Conversion Tracking for the Google Grant is made possible by two free tools for nonprofits: Google Analytics and Google Tag Manager. A guide to setting up event tracking with Google Tag Manager is here.

Google 294
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Creating a Nonprofit Digital Strategy with ChatGPT: A Practical Guide

Nonprofit Tech for Good

This article delves into the intricate process of crafting a nonprofit digital strategy, harnessing the capabilities of ChatGPT , while closely aligning with The International Social Impact Institute ® ‘s (The ISII) Digital Strategy Framework. Monitor metrics such as engagement rates, content reach, and donor response.

Digital 299
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Export Your Universal Analytics Data Before It’s Too Late

Forum One

Just as you’ve finally settled into the shift from Universal Analytics (UA) to Google Analytics 4 (GA4) and started to get a handle on its new metrics, Google has yet another deadline for organizations to meet. On July 1, 2024, Google will permanently remove access to all Universal Analytics data.

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3 Ways to Improve Your Nonprofit’s Social Media Presence

Nonprofit Tech for Good

Tools like Canva and Adobe Spark offer free templates and editing options to make this process easier. For social media content, focus on metrics like likes, shares, comments, click-through rates, and follower growth. Adjust Your Strategy : Regularly review your analytics to identify what’s working and what needs improvement.