Bloomerang

AUGUST 16, 2021

Mastering an analytic approach to strategy and planning. Master an analytic approach to strategy and planning. One of the biggest problems nonprofits face is improving their low donor retention rate. That’s why you need an analytic, numbers-based perspective to strategy and planning. Start with benchmark data.

Analytics 126

Analytics Strategy Fundraising Benchmark 126

Media Cause

JULY 22, 2021

You may have not heard, but Google has officially rolled out Google Analytics 4, a new kind of tracking property. It is different from Universal Analytics properties, which only supports websites, as it supports both websites and apps across multiple devices. Complying with data regulations is now simpler. Cookie-less analytics.

Analytics 52

Analytics Google Phase Nonprofit 52

Bloomerang

JUNE 6, 2024

When members hear about a specific person who overcame adversity because of their help, it paints a vivid picture of the impact and value of their contribution. By integrating everything—CRM, marketing automation, and advanced analytics—they ensure every message you send resonates deeply with what your members care about.

Donor 81

Donor Giving Storytelling Platform 81

DNL OmniMedia

APRIL 1, 2024

Nonprofits collect and generate vast amounts of data, ranging from individual donors’ contact information to program outcomes, but they often struggle with organizing and utilizing the information effectively. This is why data warehouses can have such a significant impact on nonprofits. We’ll cover: What is a Nonprofit Data Warehouse?

Data 52

Data Guide Proposal Nonprofit 52

sgEngage

MARCH 15, 2024

There is no one-size-fits-all approach to measuring performance, but every successful fundraising team should have the ability to assess and refine its data. The goal is then to turn those data insights into actionable tasks. Your team can decide which data points and KPIs matter most to your strategy and your mission.

Measure 96

Measure Help Analysis Metrics 96

Kindful

MARCH 25, 2021

No matter the strategy, the best way to optimize your donor communication processes is to leverage donor data. Your donor data should play a key role in your communication strategy, helping you create targeted content and personal experiences for recipients. You’ll be exploring: What type of donor data should you collect?

Communication 98

Communication Donor Data Guide 98

Bloomerang

MAY 13, 2024

It’s helping us build a fuller picture of our interactions, which is invaluable.” The ability to access real-time data on donors and volunteers and automate fundraising progress has improved the organization’s agility and efficiency. Automation helps nonprofits use the data in a personal way, keeping staff efficient.

Platform 93

Platform Giving Kentucky Integration 93

Nonprofit Tech for Good

FEBRUARY 6, 2022

To efficiently provide this information, nonprofits need detailed financial records and real-time data to help gauge their progress towards their financial goals on both a monthly and annual basis and meet reporting guidelines. Access one set of data in the format you need as often as you need. How to Choose the Right Software.

Software 293

Software Guide Award Grant 293

Connection Cafe

APRIL 10, 2017

My recent paper, Remarkably Outstanding Implementation: The Foundation for Positive ROI with Target Analytics , is now available. As I prepared and wrote this paper, several thoughts occurred to me about the importance of measuring ROI for nonprofit analytics projects that I thought I would highlight for you in this post.

ROI 52

ROI Analytics Data Help 52

Forum One

NOVEMBER 3, 2021

As you get started on sifting through your data reports and action items completed this year, carefully consider how you are packaging your data in the most impactful way. How to glean insights : Having the data is one thing, but knowing what insights to pull with confidence that it is the right picture is quite another.

Report 69

Report Data Metrics Analysis 69

Nonprofit Tech for Good

OCTOBER 17, 2021

By Emily Rose Patz , Senior Copywriter at DonorPerfect – a top-rated donor management system and fundraising platform for nonprofits. There is a fundraising software that will help your staff manage fundraising campaigns and donor data efficiently and engage and grow your donor base. Which tasks are slowing your team down the most?

Software 295

Software Fundraising Training Train 295

Qgiv

OCTOBER 11, 2023

Using your financials as an indicator of success perfectly all right—but there’s a problem here: If you’re only taking into account how much you raised overall or how much you raised from individual giving, grants, or corporate giving, you’re missing the big picture—and that could really mess you up. Here’s why.

Measure 52

Measure Business Retention Profile 52

Nimble AMS

FEBRUARY 3, 2022

Member management: Track user data, including dues requirements and membership status, and view it on a centralized dashboard. Artificial intelligence: Leverage the power of AI to make predictions and recommendations based on your organization’s data. Data Analytics and Reporting Tools.

Associations 140

Associations Professional Software Tools 140

DNL OmniMedia

JANUARY 17, 2024

To paint a comprehensive picture of your audience, there are several different sources you’ll need to pull from, including: Previous data. Referencing relevant, older campaign data can help you get a sense of which strategies or channels seem to generate the most engagement.

Game 52

Game Marketing Change Tips 52

Greater Giving

DECEMBER 15, 2022

Refresh your website with recent pictures, fundraising updates, and results of your work. It’s important to record data to evaluate donor engagement and create new strategies for stewardship. For each donor, create a profile in your CRM to track data such as: Which campaigns they engage with. Social media. When they donate.

Digital 75

Digital Marketing Donor Channel 75

Connection Cafe

JULY 22, 2013

Most nonprofits already have Google Analytics installed on their website to track online traffic. For some good how-to posts, check out my co-blogger Alissa Ruehl , perhaps starting with her Intro to Google Analytics. This post is about how we incorporate Google Analytics data into our Design Process. Research Questions.

Analytics 37

Analytics Design Research Process 37

Everyaction

JANUARY 16, 2018

From your board members requesting the latest donor stats to your digital director asking for email conversion rates, tracking your data can be hard. Here are some key tools your nonprofit should have to meet your reporting needs: Customizable reports that allow you to get roll up data and detailed data.

Report 56

Report Data Tools Stats 56

DNL OmniMedia

JUNE 28, 2023

Nonprofit technology offers a wealth of opportunities to support your donor engagement efforts, largely thanks to the data you’re able to collect and use to drive your decision-making. When used strategically, tools can be used to enable you to keep your digital strategy both donor-centric and data-driven. Prioritize data security.

Platform 52

Platform Donor Online Social Media 52

sgEngage

FEBRUARY 23, 2022

According to Blackbaud data , the perfect fundraising portfolio is 120 prospects or less. This is an opportunity for your data to shine. If you have access to analytics , this is the time to reexamine the results! Use your available data to make room in your portfolio for discovery. Dig into the data. .

Review 92

Review Fundraising Proposal Gift 92

Qgiv

JULY 21, 2022

Make sure your “About” section provides an accurate picture of your mission and what your organization does. The two most important pictures on your profile will be your profile picture and header image. Use LinkedIn Analytics. Your header should also include a short tag line.

Linkedin 52

Linkedin Social Media Practice Media 52

The NonProfit Times

MAY 23, 2024

The underlying analytics were impressive. Average 2023 clickthrough rates were nearly identical to what they were in 2022 for GivingTuesday. However, the unsubscribe rate was nearly 25% less than what it had been the previous year despite the six emails being twice the total of three sent a year earlier.

Test 52

Test email Spam United States 52

Nonprofit Tech for Good

DECEMBER 13, 2018

Having access to Google Analytics for your website is key to getting to the roots of the problem. Consider using Google Analytics dashboards for nonprofits to help simplify the process of gathering data and drawing meaningful conclusions.

Websites 239

Websites Nonprofit Guidelines Phone 239

DNL OmniMedia

MAY 13, 2021

Leverage your nonprofit data. Leverage your nonprofit data. The next step to integrating direct mail into your overall fundraising campaign is to utilize the data you have collected to your advantage. One way to collect all this data so that it is easily leveraged is through a CRM. Let’s dive in!

Mail 52

Mail Integration Digital Strategy 52

Association Analytics

JANUARY 30, 2023

That’s where data can come into play to help you make better decisions (Netflix data knows exactly what you’re watching!) Data analytics helps you to uncover insights that are otherwise hard to see or understand. Let’s break down several scenarios to show how data analytics can help improve the member experience.

Experiment 321

Experiment Create Retention Aggregator 321

The Science Behind Engaging your Supporters

SEPTEMBER 24, 2018

Higher Conversion Rates = Raising More Money. The Audubon Society's Porter Mason said that EveryAction's network effect "increased conversion rates by a magnitude of 5x to 20x". #2. Custom reports offer a real-time picture of your supporters across all channels. Dig deeper by segmenting data by universe, timeframe, or source.

Advocacy 88

Advocacy Offline Gartner Nonprofit 88

Neon CRM

NOVEMBER 29, 2023

Instead of repeating those numbers, we’ll focus on the practical “in the weeds” analysis that can support you in making data-driven decisions that go well beyond this time of year. With that in mind, it’s important to base strategic fundraising and communication decisions on real data, not anecdotal evidence.

Lesson 52

Lesson North America New York Kentucky 52

Nonprofits Source

NOVEMBER 7, 2023

That means you must have a comprehensive understanding of your supporters’ demographics and interests Leverage tools like your CRM platform and previous social media analytics to pinpoint who your audience is and what they care about. Compare this research to engagement data from your previous posts. Track reliable results.

Social Media 52

Social Media Media Build Social 52

Whole Whale

JANUARY 27, 2022

DIY Multimedia tools to create social content Canva for nonprofits – pictures dominate social comms and a good canva template can go a long way. LinkedIn Analytics with Shield AI tool for a personal profile. This can be used to track the engagement rates overtime of the posts on a personal profile. Social Media Tools.

Profile 98

Profile Social Linkedin Audio 98

Allegiance Group

MAY 18, 2023

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. Instagram integrates well with Facebook campaigns.

Digital 52

Digital Practice Donor Strategy 52

Allegiance Group

APRIL 15, 2024

On average, direct mail has an open rate of 57.5% The first step in creating any marketing campaign is to conduct preliminary research that investigates and explores data about your organization’s current audience and past campaigns. Analyzing your nonprofit’s data and industry trends can uncover insights about: Existing donors.

Mail 52

Mail Fundraising Nonprofit Channel 52

Care2

OCTOBER 15, 2013

Do they really give you the full picture of how your organization is connecting with your constituents and moving them up the engagement ladder? Why is Social Media Data Important? You need concrete social media data to determine your impact through social media. What are the Best Tools for Collecting Data?

Metrics 77

Metrics Social Media Media Social 77

DipJar

SEPTEMBER 12, 2022

Failing to clean up your data. Some common metrics to track are website page views, email click-through rates, and social media engagement. . Integrating these solutions will streamline your team’s time, store your data all in one place, and eliminate the need for manual data input. . Failing to keep your data clean .

Marketing 52

Marketing Social Media Nonprofit Integration 52

Whole Whale

FEBRUARY 1, 2021

We love SMS because it boasts a 99% open rate, and users are more likely to respond. This is the tool we used to build our SMS data tool for Google Analytics. Open-source SMS platform focusing on data collection. Msg&data rates may apply.? Well, free-ish.

Free 105

Free Open Source Nonprofit Phone 105

Connection Cafe

JUNE 21, 2011

This post is the third in an ongoing series about Google Analytics. If you’re not yet familiar with Google Analytics, it’s a free tool from Google that you can add to your site to give you information about how people are coming to your website and how they behave when they get there. Now skip down to Visitor Loyalty.

Analytics 30

Analytics Google Language Picture 30

DNL OmniMedia

JULY 14, 2021

Nonprofit database software solutions serve as your nonprofit’s hub of information and documentation, allowing your nonprofit to make data-driven decisions to improve operations while staying organized. . It can help make data-driven decisions. It can help make data-driven decisions. It can help segment your audience.

Database 52

Database Software Template Nonprofit 52

DNL OmniMedia

MAY 25, 2023

For example, a nonprofit dedicated to conservation might share updates on the population rates of endangered species a supporter donated to help protect. A picture is worth a thousand words, so help your supporters envision the difference your nonprofit is making. Providing the data. Using photographs.

Relationship 52

Relationship Build Donor Strategy 52

Whole Whale

MAY 3, 2023

With the public launch of Google’s Bard chatbot which uses their LLM and search data as of May 2022 the clock has started on how the largest search engine will be shifting user behavior ( Bard FAQ on how it works ). Apply a discount rate from 10% to 90% for each category accordingly. Track upstream search-side metrics.

Search 52

Search Grant Organization Voice 52