Association Analytics

JANUARY 8, 2024

As 2024 kicks off and the world of data and AI continues to rapidly evolve, associations need to adapt to meet the ever-changing needs of members and stakeholders. In this blog, we’ll outline our top three strategies to elevate your impact this year, along with ways to make small, easy changes that lead to large, impactful results.

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Impact Strategy Associations Data 169

DNL OmniMedia

MAY 10, 2023

We’re talking about data management. The phrase “data management” might make some nonprofit professionals feel a bit intimidated, but it’s something that your organization absolutely needs to focus on. So how does data tie into all of this? Are you ready to take a deep dive into these data management strategies?

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Data Campaign Practice Management 52

sgEngage

SEPTEMBER 26, 2022

No matter if your organization is large or small, learning to use data effectively is your most powerful method to improve prospect identification for major giving. Understanding Benchmark Data. The broadest industry benchmarking data is a good place to start. This is where more focused data comes into play.

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Data Los Angeles Gift Model 73

.orgSource

SEPTEMBER 19, 2023

Our research resulted in two books dedicated to positioning executives for success in digital markets. Some of the biggest ethical issues raised by AI are bias, data privacy and security, accuracy and reliability, and responsible innovation. We call that constellation of skills, Association 4.0 leadership. See you there!

Sponsor 221

Sponsor Associations North America Law 221

Nonprofit Tech for Good

FEBRUARY 6, 2022

To efficiently provide this information, nonprofits need detailed financial records and real-time data to help gauge their progress towards their financial goals on both a monthly and annual basis and meet reporting guidelines. This method?focuses?on Access one set of data in the format you need as often as you need. on the use?of

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Software Guide Award Grant 293

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 12, 2013

Learning Analytics comes from a report about the impact of emerging technologies for practitioners in a field. Two or three years to adoption: Learning Analytics (K-12/Higher Ed), Open Content (K-12), Games and Gamification (Higher Ed).

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Analytics Teach Training Train 97

Nonprofit Tech for Good

APRIL 10, 2022

You may discover that retweeting your own tweets results in higher engagement than tweeting the same tweet twice. Most nonprofits, however, will have to engage their followers for Twitter to produce results – but Twitter is tricky and not for everyone. 8) Get to know your Twitter Analytics Dashboard.

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Twitter Practice Social Media Nonprofit 343

ASU Lodestar Center

JUNE 1, 2022

AI analytics. AI analytics is a description of a type of machine learning that mines insights within a dataset. AI analytics automates much of what a data analyst would do. Since much of the work in which nonprofits engage results in subjective measures, NLP can be a method to encode the subjectivity qualitatively.

Fundraising 98

Fundraising Analytics Analysis Nonprofit 98

Forum One

NOVEMBER 3, 2021

As you get started on sifting through your data reports and action items completed this year, carefully consider how you are packaging your data in the most impactful way. How to glean insights : Having the data is one thing, but knowing what insights to pull with confidence that it is the right picture is quite another.

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Report Data Metrics Analysis 69

DNL OmniMedia

FEBRUARY 6, 2024

As a nonprofit, you likely use a variety of methods to promote your services and gain more support—two of the most common being email and website marketing. While you can keep email and website marketing separate and still see success, combining the two offers unmatched insights and results. Leverage data from both platforms.

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Integration email Websites Strategy 52

Qgiv

OCTOBER 11, 2023

Donor intelligence can best be described as “accurate, comprehensive, and actionable data [about donors and prospects] to help nonprofits of all types achieve better fundraising and outreach results.” Business intelligence about fundraising requires good data showing how well your team does its work.

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Measure Business Retention Profile 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 2, 2013

For many nonprofits, Google Analytics is the tool of choice for measuring traffic, reach, engagement, and action primarily because it is free. While it is somewhat easy to use, some of the more valuable features may require a little tutoring to understand and use. The instructor is Google Analytics Evangelist Andrew Cutroni.

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Analytics Google Digital Free 106

Allegiance Group

JUNE 13, 2024

Many nonprofits across the country see great results from their marketing efforts. As a result, the advocacy campaign collected 5,300 youth names and rallied the support of more than 67,000 young people. This data is the key to unlocking personalized experiences for your donors. Google Ads ), and understanding tracked data.

Marketing 52

Marketing Analysis Nonprofit Audience 52

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 5, 2013

What Social Media Analytics Can’t Tell You. Here’s the description: Social media analytics can help you understand the active members of your social media audience, but what about the people who aren’t posting? This session presents a new form of social media analysis that combines social and survey data.

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Social Media Analytics Media Virginia 97

Media Cause

FEBRUARY 24, 2023

In October 2022, Google announced they would replace their Universal Analytics (UA) with their next-generation measurement solution Google Analytics 4 (GA4) , on July 1st, 2023. One of the more significant issues that went untalked about was the transfer of data—or lack thereof—from UA to the new GA4.

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Analytics Google University Alternative 52

Greater Giving

DECEMBER 15, 2022

Analyzing Marketing Results. First, let’s go over the basics of the main methods your organization can use as a part of your marketing plan. Refresh your website with recent pictures, fundraising updates, and results of your work. Preferred method of communication. Integrating Marketing Channels . Social media.

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Digital Marketing Donor Channel 75

Media Cause

MAY 31, 2023

But if you engage in targeted advertising or use Google Analytics to track website visitors, privacy-first marketing should be a priority for your organization. And if you aren’t transparent about how you track and store data, you also squander an opportunity to build brand trust. What is Privacy-First Marketing?

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Marketing Plugin Track Policy 52

Beth's Blog: How Nonprofits Can Use Social Media

MAY 27, 2015

Methods and Metrics for Assessing Civic Tech, Guest post by Anne Whatley, Network Impact. Designers of these civic tech platforms and apps are already measuring results, such as the number of users, and are very familiar with tools like Google Analytics. L earn and borrow from others.

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Metrics Method Tech Government 50

Get Fully Funded

MARCH 8, 2023

Online giving is one of the fastest-growing donation methods. As a result, more organizations are looking for ways to implement an omnichannel fundraising and marketing strategy. Explain a few of the benefits of donating online like the convenience and added security of this method.

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Mail Integration Digital Strategy 75

sgEngage

OCTOBER 11, 2023

It’s Time to Kick It Up a Notch The good news is that you only need three things to successfully identify, engage, and convert those elusive brand-new donors, and I’ll bet you already have them on hand: data, content, and technology. You have heaps of data. You have high-performing content that many potential donors haven’t seen.

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Donor Social Media Websites Content 90

sgEngage

NOVEMBER 10, 2023

As a result, organizations can demonstrate growth and impact to donors while strengthening their commitment to the mission. Your platform should provide several methods for donating, generate receipts for tax purposes, and allow for modification of the donor’s payment information.

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Donation Blackbaud Retention Gift 52

Achieve

JANUARY 22, 2024

After all, each organization, depending on its size and scale, will have a different method for measuring who is considered a mid-level donor. If you’re looking for a way to maximize your donor data and take your fundraising tech to the next level, consider investing in a solution that has native integration with your CRM like Salesforce.

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Donor Advocacy Nonprofit Method 52

Beth's Blog: How Nonprofits Can Use Social Media

JULY 22, 2014

I first put a fitbit, a digital pedometer that tracks steps, calories burned, food intake, and other personal analytics data, on my wrist back in October. As a data nerd, I couldn’t resist the fitbit and its ability to track my every move during this glorious science experiment. Otherwise, I would need to go on statins.

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Data Track Research Social Network 115

Get Fully Funded

JANUARY 24, 2024

Ensure that you choose a processor that accepts various of payment options, including credit card, debit card, and ACH, so that donors can use their preferred payment method. Data and Analytics Aside from their ease of use and cost-effectiveness, QR codes also bring another advantage: data and analytics.

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Fundraising Evaluation Rate Gift 59

Connection Cafe

APRIL 16, 2013

During the last presidential election, the role of analytics in decision making and prediction moved to the forefront in the minds of many as a way to gain an advantage in competitive situations. There has been an ever-expanding market for statisticians, business analysts, and data analysts that is screaming for more qualified applicants.

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Analytics Data Classes Beginner 31

Nimble AMS

MAY 13, 2022

Building a vibrant volunteer program at your association is a great method to attract young members. With the results, you can match members in the best volunteer experience, placing young professionals in the right volunteering position will accelerate association member engagement. . Networking opportunities ?.

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Associations Mentoring Industry Professional 112

Nimble AMS

MAY 5, 2022

Manage your donor data. TIP: Nimble AMS by Community Brands helps you collect and manage member and donor data in one place so you can easily keep data updated and secure and use it for fundraising campaigns. You can then use that data to send targeted email asks through Nimble AMS. .

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Associations Effective Tips Fundraising 121

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 14, 2009

Over two years ago, I made a screencast about Web Analytics for Nonprofits that covered the basics of using google analytics, web metrics, and some nonprofit case studies featuring Laura White and the Idealist. That's just about when I discovered Avinash Kaushik's blog, Occam's Razor and his first book on Web analytics.

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Analytics Web Screencast Metrics 94

Qgiv

JANUARY 3, 2024

Text-to-give is a text fundraising method, similar to text-to-donate, that allows your supporters to donate to your organization using their cell phones via text messaging. Qgiv provides extensive reporting and analytics, allowing you to evaluate the effectiveness of your campaigns and make data-driven decisions.

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Platform Giving Plugin Pledge 59

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

” Lucy Bernholz, “ Data-first Philanthropy.” Here’s a small list of articles and blog posts that help frame this topic, including how the term “Data-Informed” was using in my recent book, “ Measuring the Networked Nonprofit.” ” Lucy Bernholz, “ Data-first Philanthropy.” Not Data Driven.”

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Social Media Channel Data Media 100

Greater Giving

DECEMBER 19, 2022

But getting high-quality event analytics requires high-quality, accurate numbers—which means carefully tracking data along the way. Getting clean, accurate data makes for clean, accurate KPIs, and setting yourself up for future success! So what are those metrics, and what data do you need to track to analyze them?

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Metrics Ratio ROI Sponsor 98

Bloomerang

APRIL 6, 2021

A multi-channel fundraising strategy, or one that targets donors through a variety of mediums, is most likely to reach the widest audience and result in maximum funds raised. This type of campaign uses a combination of various digital methods and/or direct mail. . Giving method. Social media. Direct Mail.

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Mail Channel Strategy Fundraising 65

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2011

Example of A/B Testing Results. The nonprofits that embrace measurement have a data-driven culture. That is they make decisions based on meaningful data, rather than solely by gut. And it isn’t simply a technical problem that can be solved through training or purchasing analytics software.

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Culture Data Measure Social Media 115

Qgiv

NOVEMBER 30, 2021

With rapidly changing technology and the need to be nimble in our approach to donors, leveraging the data in your nonprofit donor database is more important than ever before. Using data, organizations can ensure their campaigns target those most likely to donate, generating efficiencies and helping determine where to best allocate resources.

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Database Donor Fundraising Map 52

Bloomerang

DECEMBER 19, 2023

That means you likely won’t see the results—increased fundraising revenue, increased donor retention rate, increased average gift size—that you would likely see when using a paid solution. Now let’s look at Excel , which a lot of nonprofits initially use to track their data. which will make it harder to organize and sync your data.

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Software Free Tools Adobe 90

Whole Whale

SEPTEMBER 8, 2023

Though originally focused on advertising, Ogilvy’s wisdom contains enduring truths around driving action and results that can aid any cause, even with today’s new tools and platforms. Focus on selling – Judge ads by sales results, not awards. Analyze results data to double down on what inspires action.

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Lesson Fundraising Digital Test 59

Tech Soup

AUGUST 6, 2015

So you work at Nonprofit XYZ and increasingly you hear about other organizations' success in utilizing Google Analytics to increase impact. You soldier on and set up Google Analytics, hoping that the data can start a conversation with everyone, despite the initial reluctance. Why Is Google Analytics Important for Nonprofits?

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