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To Get Close to Members, Follow MarTech Trends

.orgSource

Whether I’m writing about marketing, strategy, or technology, one idea always surfaces. Harvard Business Review Analytic Services recently released a report that illustrates the gap between knowing and doing. There are technology tools that can make information and data analytics accessible to everyone. We all know this, right?

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Engagement Analytics 101: Setting Your Association Up for Success

Association Analytics

Your members can provide you with a lot of data about what they are interested in and how well your association is meeting their needs. You can glean a lot of insights about your members once you get your association on board with engagement analytics.

Analytics 169
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The Power of Learning Analytics: Maximizing the Impact of Your Education Programs

Association Analytics

By harnessing the power of learning analytics, decision-makers can gain valuable insights into learner behavior, course effectiveness, and overall program success. Let’s dive into how learning analytics can drive engagement, improve course completion rates, identify gaps in learning programs, and optimize the learning experience.

Analytics 169
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Level Up Your Marketing with Analytics

Association Analytics

In this blog, we share tips on how to take your marketing to the next level with the help of analytics. By carefully implementing taxonomy and metadata, you will learn more about your members and their preferences. You can learn more about content tagging and taxonomy in this blog. Analyze Performance.

Analytics 169
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4 Ways to Expand the Value of Your AMS with Analytics

Association Analytics

And while it’s great for specific uses in day-to-day operations like transactional, process renewals or course payments, it can’t help you answer complex questions (see our previous blog, Your AMS Wasn’t Designed for That ). Who are the community influencers on trending topics? Why analytics? Analytics tell you the “why.

Analytics 169
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How to Start Your Data Analytics Journey

Association Analytics

The team at Association Analytics often hears questions like, What exactly is data analytics? What’s the difference between analytics and reporting? First: Reporting vs. Analytics. With analytics, you try to aggregate data over time and across data sources for a 360-degree view of your members and their activities.

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Top technology trends to help your association personalize the member experience

Nimble AMS

Read our blog to discover how Nimble AMS works with associations to provide members with an amazing, personalized experience. 9 technology trends to personalize the member experience Here are the top technology trends to help your association create a personalized member experience: 1. AI-driven, real-time personalization.

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