2018’s Top Trends in Philanthropy

Connection Cafe

Take a look below to discover the Blackbaud Institute’s top trends that reverberated across the social good sector this year. These figures revealed an interesting trend if we take a deeper dive into the data.

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Trends in Sustainer Giving – Key Findings from the 2019 donorCentrics Sustainer Summit

Connection Cafe

We recently held the fifth annual Blackbaud Target Analytics donorCentrics Sustainer Summit, hosted by WGBH in Boston on March 23 and 24, 2019, the question on everyone’s mind was simple: following significant gains in donors in FY2017, were we able to retain these surge donors in FY2018?

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[FREE WEBINAR] Introduction to Google Analytics for Nonprofits

Nonprofit Tech for Good

Nearly everyone has Google Analytics installed on their websites, but they should. Even if a nonprofit has Google Analytics installed, most nonprofit marketers aren’t taking advantage of the advanced features, or worse yet, they aren’t looking at their analytics at all.

Analytics: It’s About More Than Just the Data

Connection Cafe

As organizations look for more efficient ways to make, keep and grow relationships, bring in more money, measure outcomes and demonstrate impact, analytics become a key enabler. What is “Analytics”? . Analytics can change the way you move forward and improve your results.

Four Trends to Follow at AFP’s 2017 International Fundraising Conference

Connection Cafe

Here are the four key trends we’ll be following at the fundraising conference, and a few can’t-miss sessions that promise thought-provoking takes on the trends: The Changing Landscape of Philanthropy. Making Nonprofit Data and Analytics Work for You.

2012 In Review: 3 Key CRM Trends

Connection Cafe

As 2012 comes … CRM Emerging Trends Analytics big data Mobile socialWhat a year! Mars rovers, Olympics, Hurricanes and Elections—oh my!

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4 Tech Trend Predictions for Nonprofits for 2016

Connection Cafe

This week, I was fortunate to get a sneak peek at two of the nonprofit sector’s leading tech experts musing on their technology trend predictions for 2016. A great trend for all of us.

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Nonprofit Website Analytics: Why And What You Should Care About

TechImpact

Because every nonprofit’s mission, size, audience, and the variety of content it posts varies wildly, the traffic and analytics supporting that website are going to be intrinsically different. You might be asking yourself at this point: “But why are analytics important?

6 Trends That Will Impact the Social Good Sector in 2017

Connection Cafe

Here are the top 6 trends that will impact the social good sector in 2017: 1. Democratization of Data: We’ll see the continued convergence of data, insights, and analytics to drive improved decision making in nonprofits. – Steve MacLaughlin, VP of Analytics at Blackbaud.

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4 Tech Trend Predictions for Nonprofits for 2016

Connection Cafe

This week, I was fortunate to get a sneak peek at two of the nonprofit sector’s leading tech experts musing on their technology trend predictions for 2016. A great trend for all of us.

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Pinterest Analytics Explained – A Video Guide for Beginners

John Haydon

During this week’s Hump Day Coffee Break, a weekly mini-webinar I do for my e-mail subscribers ( click here to learn more ), we dove into Pinterest Analytics. After the slideshare deck trended on slideshare, I decided to publish the edited version for everyone here.

3 Mobile Trends on the Horizon for Nonprofits

Connection Cafe

Here are a few mobile trends that will begin to impact nonprofits : Mobile SEO. Mobile Analytics. It’s often tough enough for nonprofits to make sense of web analytics. 15% of all internet traffic in May came from mobile devices (up from 10% the previous year).

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Direct Marketing Trends You Won’t Read About in InStyle Magazine

Connection Cafe

I love fashion trends. However, despite my willingness to dive in and test out the latest trends, I still find myself reaching for the same jeans and black sweater. The same approach can be taken with nonprofit direct marketing fundraising trends.

5 Technology Trends Of 2013 Nonprofits Should Care About

TechImpact

Gartner , a tech analyst firm, created a list of trending technology resources nonprofits and organizations are taking advantage of to make a greater impact using more robust resources, at a lower cost than traditional IT. Analytics. Image courtesy of Wisepreneur.

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Gartner’s 2013 Technology Trends and Why You Should Care (Part 2)

Connection Cafe

In addition to mobile, these next five trends have the ability to radically alter the nonprofit technology landscape in the coming years with a heavy emphasis on data and analytics that is so crucial to nonprofit organizations. Cloud Computing IT Infrastructure SaaS/PaaS Technology Analytics big data cloud computing Gartner technology trends 2013

Higher Ed Trends and Learnings from the Experts at bbcon 2019

Connection Cafe

Industry Research & Trends . I also had the pleasure of interviewing James Wiley in t he # bbcon Lounge to discuss the latest tech trends in higher education and how digital transformation is changing the way universities operate. Trends in Talent Management .

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Non-Technology Trends for the CIO, 2014 Edition

Connection Cafe

Now is the time of year when blog editors worldwide ask their writers for predictions and trends for the coming year. So, I wanted to focus on the market trends and influences that will inform how nonprofits implement and leverage this technology.

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Google Analytics for Nonprofits - Part 1

Connection Cafe

This post is the first in a monthly series about Google Analytics. If you’re not yet familiar with Google Analytics, it’s a free tool from Google that you can add to your site to give you information about how people are coming to your website and how they behave when they get there. Most clients I’ve talked to have Google Analytics installed, but aren’t always sure how to use it effectively. Author: Alissa Ruehl.

5 Nonprofit Technology Trends To Prepare For In 2014

TechImpact

Here are 5 nonprofit tech trends to keep your eye on in 2014 according to BusinessWire. Better insight through analytics. The post 5 Nonprofit Technology Trends To Prepare For In 2014 appeared first on Tech Impact Blog - Leaders in Non-Profit Technology.

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5 Foundation Trends That Will Continue in 2018

Connection Cafe

We have seen a number of trends emerge this past year, but I believe that by understanding the following five major trends, your foundation can go into 2018 on-track and prepared for industry changes. Data and Analytics.

5 Corporate Giving Trends to Watch in 2019

Givinga

Here are five corporate giving trends to watch in 2019 and how they’ll affect your business, employees, and consumers. Next year, we expect this trend to continue. Technology and Society Will Drive 2019’s Corporate Giving Trends.

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How Nonprofits can Use Analytics with Advocacy

Connection Cafe

Analytic Activism is a book about how advocacy organizations can make better decisions in the digital age. And, through analytics and a culture of testing, some of the best advocacy and activist organizations are transforming how they listen to their supporters online.

New Year, New Trends Roundup For Ya!

SocialFish

It’s that time of year where everyone is talking about trends. Here is a roundup for you of those I consider to be most interesting, most accurate, or most data-driven – and read down to the bottom, where I list my five trends for the association industry.

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Nonprofit Web Design Process Part 2a: Analytics Data as User Research

Connection Cafe

Most nonprofits already have Google Analytics installed on their website to track online traffic. For some good how-to posts, check out my co-blogger Alissa Ruehl , perhaps starting with her Intro to Google Analytics. Analytics [this post].

5 Nonprofit Trends at Arts and Cultural Organizations

Connection Cafe

Are the same trends applicable? Analytics. What other trends are you seeing in arts and cultural technology for 2014? Earlier this month, Mary Beth Westmorland shared how technology will shape the nonprofit sector in 2014.

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Digital Analytics Basics: Free Online Academy from Google

Beth's Blog: How Nonprofits Can Use Social Media

For many nonprofits, Google Analytics is the tool of choice for measuring traffic, reach, engagement, and action primarily because it is free. While it is somewhat easy to use, some of the more valuable features may require a little tutoring to understand and use.

GA, Tell Us What #BirdsTellUs! A Dashboard for Engagement Analytics

Beaconfire Wire

Not only was it exciting to develop a custom web app for such an important cause, this campaign gave us the chance to really leverage the power of Google Analytics (GA) Dashboards in depth. Analytics Marketing Social Media User Experience

Increase in [Not Provided] keyword in Google Analytics

Beaconfire Wire

You can see the referring URL in the site’s server logs, and if you have a Web analytics package installed, it will parse what the visitor searched for from that referring URL and provide it in a handy report. How to stay ahead of to your analytics due to Search Engine changes.

Learning Analytics: Big Data Applied to Training, Teaching, and Learning

Beth's Blog: How Nonprofits Can Use Social Media

Learning Analytics comes from a report about the impact of emerging technologies for practitioners in a field. Two or three years to adoption: Learning Analytics (K-12/Higher Ed), Open Content (K-12), Games and Gamification (Higher Ed). Learning and Knowledge Analytics.

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Interview with Shonali Burke: Analytics Tell Stories

Beth's Blog: How Nonprofits Can Use Social Media

Finally, via campaign URLs in Google Analytics, we saw that Twitter was the main driver of traffic (for May 9 – June 20). Describe the Google Analytics Charts – specifically the diagram where you have annotations. Analytics really do tell stories!

Online Learning Trends That You Can’t Ignore

Gyrus

Data Analytics. Analytics tools help an organization to know about their learners and how they are digesting the information. While online learning will continue to evolve and change, organizations looking for long -term success must focus on these trends.

Big Data and Big Benefits for YOU!

Connection Cafe

Let’s identify the type of data analytics we discussed & how they can help your organization: How to use your CRM data to analyze trends in gift history, affiliations, connections, etc. Step 1: Find the right suite of data analytics products and services!

A Fundraiser’s Secret Weapon: Data Analytics

Connection Cafe

This post is all about analytics and the vital role it should play in your organization: Let Go of Your Fear – Anyone Can Be Data-Driven. Predictive Analytics: Lighting the Way. Looking for a deeper dive into a particular analytics topic? Predictive Analytics: Lighting the Way.

EveryAction Acquires DonorTrends

The Science Behind Engaging your Supporters

Predictive Analytics Fundraising Product Fuels EveryAction’s Rise in Nonprofit Market. DonorTrends uses actionable data and analytics to empower nonprofits to raise more money and retain more donors. Direct Response innovator, Roger Craver is a Donor Trends investor.

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Fundraising Analytics for Campaign Planning

NTEN

Join Josh Birkholz, author of the top-selling nonprofit book, Fundraising Analytics: Using Data to Guide Strategy at our upcoming webinar, "Fundraising Analytics for Campaign Planning", for a look at what's possible. Presented by : Josh Birkholz, author of Fundraising Analytics: Using Data to Guide Strategy. Examples of measurements in areas of giving trends, production yields, engagement, and goal forecasting. analytics nptech nten Fundraising

Data Appends: A Guide for Your Nonprofit

Connection Cafe

Analytics is all the rage in development offices. You can use analytics to ask for gifts according to the likelihood and capacity of the donors instead of some standard formula based on recent giving.

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3 Ways to Qualify Major and Legacy Gift Prospects

Connection Cafe

Analytics. Nonprofits and frequently, their outside consultants, have implemented surveys to learn about positioning statements, trends in donor sentiment, and more. Predictive Analytics . Predictive analytics can help to qualify major and legacy donor prospects. Predictive analytics allow you to “predict” the likelihood that Jane Doe will be a major or legacy donor based off of available data points. . “Who should I call? Who should I visit?

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Technology Trends in Grantmaking: A Few Non-Analytical Thoughts

NTEN

So, everything I have to say about trends in technology grantmaking is based on subjective observations made by those people who spend their days researching grantmakers. One last trend I'd like to mention: IT staff are starting to get a seat at the table when grant requests are being reviewed, so make sure the technology piece of your grant request is solid and well conceived. By Cynthia M.

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2012: The Year of Putting the “Constituent” in CRM

Connection Cafe

CRM Emerging Trends Analytics data insights peer-to-peer fundraising smart data Social CRM Social Fundraising

5 Research-Backed Lessons on Major Gifts Fundraising

Connection Cafe

The study provides useful and interesting insights on general philanthropic trends across the United States and confirms common wisdom about the anecdotal characteristics of our industry’s best donors.

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Dramatically Oversimplified Website Graphic Design Trends (And Why Nonprofits Should Care)

Idealware

This trend lasted a really long time—about a decade. It goes beyond SEO to also show you strategies and tactics for promoting your site and using analytics to test and make adjustments. In the beginning, nonprofits were excited to have a web page.

Predictive Modeling vs. Wealth Screening: Effective Segmentation Programs Require a Healthy Mix

Connection Cafe

In today’s age of big data, staff at the most sophisticated programs that I have worked with understand that advanced analytics should be used to fuel a well fleshed out prospect identification program for all program areas.

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Is it the Best of Times for Nonprofit Fundraising?

Connection Cafe

We have incredible technology at our fingertips, yet it’s hard to find time to master the latest trends. The report shows that nonprofits have a lot to be optimistic about – and tracks some key trends to be aware of, principally: The tide is turning toward sustaining giving.

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