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Four Steps to Align Data with Your Mission and Goals

Association Analytics

SMART is an acronym people use to remember the five aspects of a well-articulated goal: SMART goals are specific, measurable, achievable, relevant, and time bound. And yet SMART goals are so crucial in data analysis because they provide direction needed for inquiry. Most often, you’ll use at least one measurement.

Goal 192
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How to Demonstrate ROI to Your Nonprofit Board Members

Nonprofit Tech for Good

Perceptions of spending levels – from donors, the board, or other stakeholders – can influence campaign and fundraising management. Nonprofit managers can show the board (and others) that the organization has maximized efficiencies by accurately measuring the amount (and types) of resources going to marketing and fundraising activities.

ROI 342
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Using Ad Libraries to Understand Nonprofit Competition

Whole Whale

By identifying potential partners, ensuring compliance, and measuring impact, nonprofits can maximize the effectiveness of their digital advertising efforts. TikTok Ads Library: [link] Shows ads from brands, creators, influencers across different ad formats like in-feed, brand takeovers, etc. May not allow visibility into US ads.

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The Power of Learning Analytics: Maximizing the Impact of Your Education Programs

Association Analytics

Assessing Learner Sentiment Another important part of measuring the effectiveness of education programs is assessing learning sentiment. Example: Through a learner sentiment analysis, one association discovered that one of their courses consistently received low ratings due to challenging content delivery.

Analytics 169
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Is Your Association Using Data to Increase Event Revenue?

Association Analytics

What factors influence first time attendees? Situation : We’ve looked at the trend analysis and it indicates that we are not projecting to make our registration goal. Results : We measure performance of the test and roll out the most effective campaign based on registration numbers. This is a valuable group.

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Advancing Racial Equity Through Data and Transparency

sgEngage

Corporate leaders need to be transparent at every step of their diversity, equity, and inclusion (DEI) journey, and recent analysis provides a clear picture of DEI disclosure across corporate America today and direction for companies looking to not just talk the talk but walk the walk.

Data 89
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How Standardize Your Nonprofit’s Social Media Measurement: Use This Grid

Beth's Blog: How Nonprofits Can Use Social Media

. Last week public relations and measurement professionals met in Lisbon for a Summit hosted by AMEC (The International Association for Measurement and Evaluation of Communications). 2: Measuring the Effect on Outcomes is Preferred to Measuring Outputs : Measure your results, not just numbers.

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