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5 More-Important-Than-Ever Digital Marketing Metrics for Nonprofits

Nonprofit Tech for Good

While there are many things vying for your attention, when it comes to digital growth there are only five critical metrics you should look at to help you get the most out of your budget and drive long-term sustainable growth. It needs to be combined with the other metrics to provide value. 1) Traffic. 2) Conversion Rates.

Metrics 303
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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

Looking at their internal dashboard they could see that those individuals weren’t engaging with the association due to a lack of available content. Step 3: Create – Once IAEE determined the need, they were able to develop content for those members, starting with an educational series of six webinars.

Data 210
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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

51% of its users are college-educated , 20% are senior-level professionals, and the average salary for a LinkedIn user is $46,644 USD per year. Since then it has grown from 106 million active monthly users to 310 million active monthly users. Curated content relevant to your mission. LinkedIn Pages.

Linkedin 360
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Making the Case for Analytics to Secure Your Slice of the Budget Pie

Association Analytics

This not only boosts engagement but directly aligns with their mission of reaching and educating more individuals. Instead of just stating, “Using analytics, we can boost membership by 10%,” frame it as, “Imagine a world where 10% more people actively champion the environment, all because we understood their needs better.

Analytics 169
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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations. Will you send them additional content resources? What’s slowing these association’s down?

Create 169
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The Importance of Data Analytics for Fundraising Events

Achieve

One way to achieve this is by implementing an email strategy where you send a series of emails that educate and inspire your target audience and provide them with a clear call-to-action. Revisiting your targeting criteria and refining your messaging can help ensure that your content is as relevant as possible to the people you are reaching.

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Forum One Honored With 11 Vega Awards

Forum One

The site’s design emphasizes three primary avenues for discovering content: watching the series, exploring additional materials like interviews and lesson plans, and engaging in real-world activities, such as building a native plant garden. The site presents data for more than 35 health-related metrics for all U.S.

Award 80