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Groups: Strengthen your donor community with actionable data.

Bloomerang

It involves the process of categorizing supporters into groups based on shared qualities and characteristics. This allows nonprofits to efficiently personalize interactions and communications to develop relationships with a large number of supporters at once. Use Groups in emails or letters to execute your next steps.

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5 Strategies To Nurture Active Board Engagement

Bloomerang

Action step: “Board Buzz” for more active participation To put this idea into action, think about using the “Board Buzz” email plan. This means sending out regular emails each week that are specially made to say “thank you” and recognize the board members for taking an active role.

professionals

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3 Ways to Activate DEI in Your Nonprofit Organization

Qgiv

With that, here are three starting points for activating DEI in your organization: Provide the tools Normalize feedback Evaluate and Reevaluate 1. About Alford Group Alford Group is a national, full-service consultancy for nonprofits offering services in 6 focus areas.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? Analyzing website traffic, social media, product sales, and marketing campaigns together strengthens activities on both sides of the equation. Recognizing and rewarding mutually supportive activities and behavior.

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Creating an Omnichannel Marketing Experience with Teach For America and Salesforce Interaction Studio

Cloud 4 Good

Following two successful phases of a Salesforce Marketing Cloud implementation, TFA again engaged Cloud for Good to implement Interaction Studio into the organization’s marketing stack. The amazing part of Interaction Studio is the Journey Builder connection,” said Willis. Increasing Marketing Efficiency.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? Analyzing website traffic, social media, product sales, and marketing campaigns together strengthens activities on both sides of the equation. Recognizing and rewarding mutually supportive activities and behavior.

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Celebrating 25 Years of Innovation and Impact: Reflecting on Our Journey

The MatrixFiles

Matrix Group is officially 25 years old today. For a change, Leah Monica, Director of Marketing at Matrix Group, interviewed me about my personal journey and the journey of Matrix Group. If you want to read about the first 10 years at Matrix Group, here’s a blog post I wrote back in 2009 ! looks like.

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