sgEngage

OCTOBER 28, 2021

Corporate leaders need to be transparent at every step of their diversity, equity, and inclusion (DEI) journey, and recent analysis provides a clear picture of DEI disclosure across corporate America today and direction for companies looking to not just talk the talk but walk the walk.

Data 88

Data America Policy Companies 88

sgEngage

AUGUST 9, 2023

Measure your outcomes and tell your story. In healthcare organizations, it is vital to be able to show quantitative measurement of your impact, whether you are showing the community benefit impact, tracking dollars spent delivering direct services or reporting back to donors. Augment your reporting with data analysis.

Effective 68

Effective Tips Grant API 68

NTEN

JANUARY 30, 2013

In the annual letters from Bill and Melinda Gates which was released today, measurement takes center stage. But in the past year I have been struck again and again by how important measurement is to improving the human condition. Instead, it brought in independent experts to understand why the measurements were so different.

Measure 96

Measure Ethiopia Nigeria Analysis 96

NTEN

JUNE 13, 2014

In addition to the conversations with participants in three separate tracks, #14LCS includes a stellar lineup of keynote speakers who will spark new conversations and nudge existing conversations to introduce new questions. How do we measure social change? Matt will show us how.

Measure 96

Measure Impact Chicago Metrics 96

Forum One

AUGUST 3, 2022

While it’s easier than ever to access data—every digital action, from website clicks to member signups produces a trackable trail—knowing how to use the data is a different story. Knowing what not to measure can be as important as measuring at all. In the early stages, we investigate meaningful measurement.

Analytics 67

Analytics Team Data Skills 67

Forum One

DECEMBER 22, 2022

GA4’s focus on user “events” as data is a major switch away from more straightforward, or simple actions. Google’s Data Studio, a more advanced tool, was also used by many of our clients looking to set up more sophisticated analysis. The change from UA to GA4 is not a simple upgrade, however.

Time 72

Time Metrics Analytics Adopt 72

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

Yesterday, I had the pleasure of hearing Chip Giller from grist.org give a talk at the Packard Foundation about their social media strategy and how they used measurement. The talk was so insightful that I’m sharing what I learned. Take for example their coverage on food that is devoured by a devoted flock of foodies.

Measure 97

Measure Policy Social Media Green 97

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

The work is tracked in a shared spreadsheet and accompanying meeting notes. So we want to make sure that we getting conversions from our content — which, depending on the content type, is a variety of next actions.” ” What are the metrics for measuring your content?

Content 101

Content Measure Organization Strategy 101

sgEngage

MARCH 7, 2024

Ensuring compliance and accuracy in your financial reporting involves several key actions: Regularly review the latest guidelines and summaries provided by authoritative bodies on revenue recognition of grants and contracts. As the leader of a nonprofit, you must stay on top of updated standards or hire an accountant who does.

Activities 77

Activities Active Activism Comparison 77

Whole Whale

SEPTEMBER 8, 2023

While focused on selling products, many of Ogilvy’s principles and “rules” around research, messaging, and motivating action remain surprisingly relevant today, especially for nonprofit organizations seeking to engage donors and volunteers. Convey the mission as urgently needed and highly solvable to inspire hope and action.

Lesson 59

Lesson Fundraising Digital Test 59

Media Cause

JULY 22, 2021

Tracking your website’s activity with Google has just gotten easier. You may have not heard, but Google has officially rolled out Google Analytics 4, a new kind of tracking property. Developers are already preparing to use machine learning modeling to support various modes of analysis. New AI-powered insights + predictions.

Analytics 52

Analytics Google Phase Nonprofit 52

Get Fully Funded

MAY 9, 2022

You see, marketing is a cycle of execution, analysis, and tweaking. How are you measuring your success? Create SMART goals for your marketing activities so you know where you are going and what you need to measure. You cannot get where you need to go if you cannot measure your progress. What’s working? What’s not working?

Marketing 69

Marketing Guide Metrics Nonprofit 69

Eric Jacobsen Blog

MARCH 12, 2024

Taking proactive measures. Leaders should also work to avoid SRT Leadership Traps – traps such as, getting in your own way, succumbing to paralysis by analysis, allowing your Board to be your customer and rushing the Reset. Plans ask us to review regularly and ask the question: Are we on track?

Latvia 93

Latvia Companies North America San Francisco 93

DNL OmniMedia

MAY 25, 2022

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. The ultimate goal is to uncover trends, understand performance, and discover useful next actions to help nonprofits achieve their fundraising and donor stewardship goals.

Analytics 52

Analytics Org Adwords Metrics 52

DNL OmniMedia

APRIL 1, 2024

You want to track a variety of interactions between your organization and its supporters, going beyond the basics. Instead of manually consolidating data from across sources, you can instead have it all stored and standardized in one place to streamline analysis and interpretation.

Data 52

Data Guide Proposal Nonprofit 52

Qgiv

OCTOBER 21, 2021

These same metrics are important to track during crises to effectively determine which indicators can signal alarm. Reports generated around donor engagement can measure campaign involvement, giving history, and other trends that can help guide your strategic processes. The idea of data analysis is to work smarter, not harder.

Data 69

Data Metrics Nonprofit Analysis 69

Care2

APRIL 27, 2011

You’ve heard it time and again: Reports, analytics and tracking are critical to social media success. And what should you be tracking, exactly? Now, with that out of the way, let’s examine some questions about social media reports, analytics and tracking. But why are they important? Why are analytics important?

Social Media 71

Social Media Measure Media Social 71

Candid

APRIL 13, 2021

In a recent analysis , we looked at the characteristics of the December cohort, which totaled $4.2 At Candid, we have been able to track down this information using a combination of automated and manual searches. Further analysis of organizational size can be found in our earlier report.) billion to 384 nonprofits.

Grant 98

Grant Structure Analysis Aggregator 98

Nonprofits Source

OCTOBER 4, 2023

Robust CSR software helps alleviate the struggles of managing your company’s philanthropic initiatives and measuring impact, so you can focus on driving employee participation and making bigger waves with your efforts. They may also use CSR platforms to track their own contributions and impact. Who Uses CSR Software?

Software 52

Software Business Guide Companies 52

Association Analytics

JUNE 2, 2021

Many organizations measure the success of their products by aggregate revenue, engagement numbers, and member feedback. Understanding post-purchase behavior is an important part of the analysis. Track sales trends over time to see if a product becomes more or less popular. What is the trend in sales over time?

Product 282

Product Associations Measure Analysis 282

Bloomerang

JULY 6, 2023

You’ll discuss measurable objectives for the team to reach and draft the priorities for each of these objectives. You may begin with a SWOT (strengths, weaknesses, opportunities, threats) analysis. Write these actions down and create a timeline to complete each one.

Examples 117

Examples Guide Model Nonprofit 117

NetWits

NOVEMBER 22, 2011

Improve Fundraising Performance with Insightful Reporting, Measurement and Analysis. Are you ready to put analysis into action? In this session you’ll learn how to build email campaigns and create messages that get read and inspire participants to take action. How Can I Make Next Year’s Event More Successful?

Consultant 196

Consultant Free Strategy Slides 196

Achieve

DECEMBER 19, 2017

When it comes to tracking and analyzing data, a lot can be learned by looking at other industries. Enable Demographics and Interest Reporting, set goals and turn on Enhanced Ecommerce Tracking. Setting goals that align with your nonprofit’s digital strategy allows you to measure effectiveness and adapt tactics to improve conversions.

Causes 52

Causes Data Profit Demographics 52

Amy Sample Ward

JANUARY 20, 2011

Well, from the planning and analysis side, that is. We covered how to do Community Mapping (identifying the segments and goals of the community), Content Mapping (creating a plan for which content goes where, and why), and Data Tracking (pulling all the numbers together). Metrics Tracking. >> Presentation. YOU can do it!

Metrics 219

Metrics Community Map Template 219

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 1, 2010

Actionable Measurement. The gym metaphor resonated because lately I’ve been obsessed with the idea of “ SpreadSheet Aerobics , an actionable social media measurement strategy that is fit and trim and light on its feet! I don’t try to measure everything. Spreadsheet aerobics is actionable data.

Social Media 99

Social Media Strategy Media Social 99

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 30, 2008

I also learned that one-on-one donor solicitation techniques can also work and some of the challenges of being able to track the velocity or flow of networked donations. What is missing is some software or features that track the flow of your donations, almost like doing a social network analysis similar to Twitinfluence.

Analysis 87

Analysis Twitter Giving Lesson 87

Connection Cafe

JUNE 25, 2010

Measuring the return on investment for any organizational effort is a standard of doing business. In a rapidly changing media landscape it can be overwhelming for organizations to know how to properly measure the various types of impact being made, especially when it comes to social media efforts. Author: Jordan Viator.

ROI 51

ROI Social Media Measure Metrics 51

Get Fully Funded

JUNE 27, 2022

Your first step in a midyear fundraising evaluation is looking to see how much money you have raised year-to-date and whether or not you’re on track to hit your revenue goals for the year. Are you on track? If you’re on track or ahead, congratulations! Work with your Board to decide the best course of action. What didn’t?

Evaluation 72

Evaluation Fundraising Raise Grant 72

sgEngage

MAY 12, 2023

Comprehensive online auction software improves every aspect of the fundraising process, from sending personalized communications using your donor data to generating real-time analytics that measure engagement and fundraising progress. Look for virtual auction software with the following features: Item procurement tracking.

Virtual 67

Virtual Build Stream Software 67

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2012

Note from Beth: “ Measuring the Networked Nonprofit ” is getting a lot of good feedback as people read and apply the ideas in the book. Analytics tools like the ones described below are good for measuring actions and engagement. Then check out Simply Measured. Want to know what makes your online audience tick?

Analytics 106

Analytics Tools Social New York City 106

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 26, 2013

I introduced several methods for using measurement for transformative results, including the Maturity of Practice Model (CWRF) and how to use it as an assessment tool, principles of being data-informed , and how to apply KD Paine’s 7 Simple Steps of Measurement. What are your measurable objectives?

Results 97

Results Metrics Measure Associations 97

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2010

ROI had it origins as an accounting term and was originally a measure of return on the total investment in the entire business. Wall Street views it as the only legitimate means of measuring business performance. An analysis that looks at the benefits, costs, and value of a technology project over time.

ROI 103

ROI Social Media Media Social 103

Forum One

FEBRUARY 7, 2023

In contrast, the event model records the actions people take, for example clicking or scrolling. GA4 will still capture the pages your visitors view, but with configuration, it has the capability to track much more about what your users are doing. It’s important to both rethink what’s possible, and what you’re really measuring.

FAQ 58

FAQ Organization Analytics Google 58

Allegiance Group

APRIL 15, 2024

After completing the research phase, you’ll work with your partner agency to identify clear key audiences, define the campaign’s goals, and build frameworks for tracking its performance. Conducting a marketing opportunity analysis. Do your direct mail appeals lead your audience to take a specific action to meet those goals?

Mail 52

Mail Fundraising Nonprofit Channel 52

Tech Soup

MAY 16, 2017

In the larger IT world, the tool for doing this is an ROI analysis or return on investment case. Or maybe your fundraising crew has identified current donor management software to keep track of your donors and fundraise more efficiently. An ROI analysis is a decision-making document for any IT purchase. How to Make an ROI Case.

Technology 60

Technology Adobe ROI Analysis 60

DNL OmniMedia

MAY 25, 2022

When you have a strong grasp of your audience’s motivations, you can increase donations, volunteer hours, advocacy actions, and the overall public opinion of your nonprofit. What is a market analysis for nonprofit organizations? All questions should track back to those goals. Let’s get started.

Research 52

Research Marketing Survey Nonprofit 52

DNL OmniMedia

FEBRUARY 11, 2021

You can discover that early in the process and redirect your team toward more impactful actions. Real-time analysis of every data point associated with your major gift program can be a hassle. But, that’s significantly more difficult when gift officers aren’t interested in logging and tracking that data. Focused Prospecting.

Blackbaud 52

Blackbaud Guide Management Fundraising 52