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Let Data Drive Your Decisions

Bloomerang

Choose new metrics Once you have identified the data you already have, it may be time to select new metrics that better align with your goals. Think about what metrics you will use. Metrics are defined as the “Parameters your organization will use to measure performance.” Did people like your post, or did they share it?

Data 99
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Engagement Analytics 101: Setting Your Association Up for Success

Association Analytics

Next, you’ll want to decide how to weigh the various activities and products your association provides members access to , including but not limited to, courses, webinars, conferences, volunteer events, and more. Do you want to improve retention numbers? Start discussing what metrics will help you make overarching decisions.

Analytics 169
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Retention and engagement: the importance of investing in content personalization

fusionSpan

The other is deducing what you can from the content they access, and building up a persona based on what people with similar interests engage with. There are cheaper and less complex tools available, such as WordPress plugins, and these give you an easy way to set up some success metrics and see how it goes.

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Helpful Ways to Measure and Optimize Your Nonprofit’s Performance

sgEngage

If you are not sure which metrics are essential or how to convert your data into something stakeholders can grasp and absorb, start simply by setting clear goals. Learn more: Using Data to Make Annual Giving Work for You Measuring Outcomes Outcome metrics are powerful, necessary tools for demonstrating transparency and accountability.

Measure 88
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Export Your Universal Analytics Data Before It’s Too Late

Forum One

Just as you’ve finally settled into the shift from Universal Analytics (UA) to Google Analytics 4 (GA4) and started to get a handle on its new metrics, Google has yet another deadline for organizations to meet. On July 1, 2024, Google will permanently remove access to all Universal Analytics data. 30daysAgo or 7daysAgo).

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3 ways to take your association’s online community to the next level

Nimble AMS

An online member community connects members with each other and gives them access to timely and relevant content year-round from the convenience of their home, office, or wherever they are. For example: Give non-members limited access to your online community to demonstrate the benefits of becoming a member of your association.

Community 139
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Google Analytics and Benchmarks: HAWK

M+R

Well the world doesn’t stop turning, and we have another big deadline coming up: as of July 1, 2024 users won’t be able to access any Universal Analytics properties or APIs and all data will be deleted. It’s not accurate to compare UA pageview data to GA4 pageview data since the metric logic has also changed. What does that mean?