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4 Unique Call-to-Actions to Test on Your Nonprofit’s Website

Nonprofit Tech for Good

According to the 2022 M+R Benchmarks Report , nonprofits pay an average of $3.31 to secure a lead [i.e., capture an email address] through digital advertising. 1) Top bar opt-ins and links.

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Blackbaud Luminate Online® Benchmark Report Highlights

sgEngage

The 16th annual Blackbaud Luminate Online Benchmark Report is here! We look forward to this report every year. To encourage you to download and read the full report , we are sharing a few highlights we think you will find particularly compelling.

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Donation Form A/B Test: Single-Page or Multi-Page?

sgEngage

When nonprofit customers ask us what donation form designs are most successful, we always recommend testing. We recently designed and tested two new donation forms for Fidelco Guide Dogs. We used Google Optimize to run the A/B test to compare the single-page form with the multi-page form. Single-page form screenshot.

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The CEO Test

Eric Jacobsen Blog

The book is, The CEO Test , written by Adam Bryant and Kevin Sharer. You’ll learn what truly matters to be a successful leader and you’ll discover a clear roadmap for succeeding in these seven critical challenges – the CEO test : Can you develop a simple plan for your strategy? Top leadership jobs are endurance tests.

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Audience Research vs. Usability Testing: Which to Use When

Forum One

The most common approaches are through two research approaches: audience research and usability testing. When it comes to audience research and usability testing, the two approaches can sometimes get mixed up, because after all, aren’t our audiences using our digital platform or tool? Usability testing: Defining the experience.

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Blackbaud Discontinued Crystal Reports – Now What?

Cloud 4 Good

Blackbaud recently announced the end of support of a few applications hosted in their Citrix environments, including Crystal Reports (CT). While there are standard reports built in Raiser’s Edge, if you need to create custom and specialized reports, you would have previously had to use Crystal Reports for Blackbaud.

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Best to Test: Tools for Gauging your WordPress Site’s Speed and Performance

Byte Technology

It’s vital, therefore, that any and every website owner and administrator do periodic tests on their site to gauge speed and performance and to ensure that it’s operating at its most efficient and desirable level. Leave it to Google to come up with the industry-leading site testing app. Here are five worth investigating.

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