EveryAction

JULY 12, 2023

Although these results are pretty incredible, it’s always important to balance email volume with targeting the right donor segments so that each one of your supporters receives the right email messages as part of your omni-channel strategy.

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Channel Work Fundraising Movie 224

NTEN

AUGUST 25, 2011

Every e-mail marketer worth her salt knows how to calculate an overall messaging open rate: messages opened ÷ messages delivered. That's why I was a little confounded when we first started using our new e-mail system, and it would spit out a report like this: An overall open rate of almost 33%? True Open Rate.

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Rate Open Benchmark Mail 61

Care2

JULY 25, 2011

Getting even your most devoted supporters to open your carefully-crafted appeal can be quite a challenge, and you need to keep these seven factors in mind. The “from&# address tells your recipients a lot, and they’ll more likely open mail from an address they recognize. What’s the message about? Think micro-Tweet!

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Rate email Open Tips 71

The NonProfit Times

MAY 23, 2024

A matching grant pledge prior to the big day encouraged supporters to dig deep, resulting in a 40% revenue increase compared to the previous year’s total by the time the day drew to a close. The end result was a near-doubling of the initial total culminating in a final revenue almost 80% greater than the prior year. “The

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Test email Spam United States 52

Association Analytics

JUNE 17, 2021

Now, as the world is opening back up, your association may be planning to go back to in-person meetings or use a hybrid approach. As a bonus, many associations find that repeat event attendees also renew at higher rates. ( Do your repeat event attendees also renew at higher rates? ). Do you know where your drop off point is?).

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EveryAction

DECEMBER 2, 2022

After 10 years of this special giving event, donors recognize this day as an opportunity to take action for social good and show up for the causes they care about: GivingTuesday 2022 resulted in a very generous $3.1 Want to take a deeper dive into this year’s GivingTuesday results?

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Celebrate United States Paypal Reflection 194

Neon CRM

MAY 31, 2023

The Average Nonprofit Has a 29.58% Email Open Rate In our latest research, The Nonprofit Email Report: Data-Backed Insights for Better Engagement , we analyzed over 37,000 nonprofit email campaigns sent by Neon One clients. Subject lines play a crucial part in making sure your organization’s message is received (and opened!).

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Statistics Fundraising Metrics Mail 97

Get Fully Funded

MAY 23, 2024

Others say it’s an excuse used by lazy fundraisers to justify their poor results. When in doubt, look at your numbers to see how your fundraising activities are performing and where your overall fundraising results are year-to-date. Without them, your fundraising results will lag and ultimately disappear. Focus on the long-game.

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Donor Ratio Newsletter Nonprofit 105

The NonProfit Times

MAY 22, 2024

Plaintiffs no longer make this argument in their Response in Opposition to Defendant’s Motion to Exclude Curtin’s Report and Testimony.” * “Curtin’s method is unreliable and unhelpful to this Court in light of Curtin’s failure to provide an error rate for this Court to evaluate. … billion putative plaintiffs.” billion purchase price.

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Classes Blackbaud South Carolina Action 104

M+R

APRIL 27, 2023

But the results for nonprofits in the Disaster/International Aid space looked very different. We also compare retention rates and annual value for one-time and monthly donors. Also: we say goodbye to open rates! The interdependence of email and digital ads programs has never been more clear.

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NTEN

MAY 6, 2013

The results are in and we’d like to share some of the key findings from the survey! Ratings aren’t necessary: One survey result that caught our eye was the very low ranking on the ability to rate discussions. This is a common attribute to platforms where “up rated” threads or responses are moved up the page.

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Survey Platform Results Online 82

EveryAction

OCTOBER 26, 2022

TechJury has reported that SMS open rates average 98%. Twelve months later, they reviewed the results. A 2015 study from Experian found that 94% of seniors (adults 70 and older) are sending text messages weekly, with a daily average of 11 messages. The other 25,000 donors did not receive this extra thanks.

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Donor Giving Gift Photo 216

Get Fully Funded

DECEMBER 12, 2022

Wouldn’t life be easier if people opened and read your fundraising emails? Maybe you check your open rate and see that only 25% of your audience bothered to open the email you spent hours writing. Maybe you check your open rate and see that only 25% of your audience bothered to open the email you spent hours writing.

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email Fundraising Sound Sample 126

sgEngage

NOVEMBER 14, 2023

Nonprofit Healthcare Data Integration By aggregating data onto one accessible platform, nonprofit healthcare organizations can deliver better results through strategic growth. Data integration allows nonprofit healthcare organizations to: Exchange data at a faster rate. This leads to measurable growth and improved patient results.

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Integration Data Nonprofit Platform 84

M+R

JULY 6, 2021

Thanks to our friends at Rally and 55 generous, wonderful, kindhearted UK-based charities, we are able to share insights based on the unique experience and results of UK organisations this past year. Most email metrics—including open rates, click-through rates, response rates, and page completion rates—improved in 2020.

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Benchmark Headline FAQ Rate 97

Bloomerang

MAY 22, 2024

This frictionless experience not only increases conversion rates but also encourages spontaneous giving, as individuals are more likely to act when the process is convenient and hassle-free. Step 2: Add a donate block in Storyraise Open your report in Storyraise.

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Storytelling Digital Integration Blended 81

Nonprofit Tech for Good

AUGUST 9, 2021

And while that may sound low, it is double the rate of Facebook Pages. If your nonprofit is going to use LinkedIn Pages, then commit to posting a minimum of 2-3 times per week to maximize your click-through rate (CTR) and engagement. and the best way to learn is to spend an hour or so a month studying your analytics.

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Linkedin Practice Social Media Sponsor 360

Bloomerang

JANUARY 3, 2022

Taking stock of how your results compare to your campaign’s goals is the best way to set yourself up for future success. . Response rates for each channel used . Email open and click-through rates by campaign (and/or subject line). Retention rate of last year’s campaign donors . Did you meet it or fall short?

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Evaluation Metrics Campaign Fundraising 113

Nonprofits Source

MAY 15, 2024

Adjust your digital marketing strategy according to the responses you receive to make clients feel valued and drive better results. The higher your business ranks in Google search results, the more likely people are to visit your website and invest in your products or services. Analyze your CRM.

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Map Digital Business Marketing 52

Bloomerang

DECEMBER 5, 2022

If your emails didn’t get opened there’s one thing to blame: your subject line. Personalization in the subject line will boost your open rate and tangible offers like ‘get 4 more kids to camp!’ Flattery and personalization go a long way to boosting open rates! . Personalization will get your emails opened!

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email Giving Homeless Nebraska 86

Allegiance Group

JUNE 13, 2024

Many nonprofits across the country see great results from their marketing efforts. As a result, the advocacy campaign collected 5,300 youth names and rallied the support of more than 67,000 young people. While you can take care of these steps on your own, consider working with an expert to improve your results.

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Marketing Analysis Nonprofit Audience 52

Bloomerang

MARCH 13, 2023

Unless the email is paired with a very important action… people must open your email. Mostly, people won’t open your email. GenZ receive an average of 20 emails/day , though they may be no more likely to open your email and/or act on it (especially if it’s urgent) because they visit their inbox infrequently. The result?

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email Communication Mail Nonprofit 124

TechImpact

DECEMBER 30, 2013

As a result, It is important to make sure that your subscribers are not discouraged from opening, reading, and engaging with your emailed content. There is no need to use flashy language or catchy cliches that may discourage a recipient from opening and viewing the content. Let us know in the comment section below.

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email Rate Tech Language 242

sgEngage

FEBRUARY 17, 2023

Let’s dive into the basics of nonprofit emails so you can improve your fundraising results in any economy. It’s worth spending some time here, because segmented campaigns get 14% more opens. Videos: Adding video to your emails can increase open rates by 19% and boost click rates by 65%, according to Campaign Monitor.

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email Communication Effective Fundraising 81

Forum One

JANUARY 20, 2022

Conversion rate (e.g., Response rate (how often did people reply directly to your email?). Open rate (was your subject line compelling enough to open the email?). Open rate (was your subject line compelling enough to open the email?). Click-through rates (e.g., Conversion rates (e.g.,

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Metrics Digital Strategy Rate 73

sgEngage

FEBRUARY 18, 2023

Let’s dive into the basics of nonprofit emails so you can improve your fundraising results in any economy. It’s worth spending some time here, because segmented campaigns get 14% more opens. Videos: Adding video to your emails can increase open rates by 19% and boost click rates by 65%, according to Campaign Monitor.

email 73

email Communication Effective Fundraising 73

CauseVox

MAY 9, 2023

As a result, you’ve probably found yourself needing to write informative and engaging emails to connect with your community with limited time and manpower. With Open AI’s ChatGPT , nonprofits can generate high-quality emails in a fraction of the time it would usually take to write them. Not all prompts are created equal though.

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Examples email Communication Language 84

OneCause

JUNE 14, 2021

In today’s digital world, you may assume that an all-digital approach would lend the best results, but that’s actually not the case. Despite its old-fashioned reputation, direct mail open and response rates are generally higher than those for digital.

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Mail Raise Guide Fundraising 98

Bloomerang

JANUARY 6, 2022

Try: Donate $40 today to keep the treatment center open! Try: Donate $50 today to help open the new food bank before the start of winter. The easier it is for our nonprofit supporters to make clear decisions, the higher the positive hit rate and the likelihood of engagement. Instead of asking: Can you donate?

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Arts Donation Sponsor Interaction 113

Nonprofit Tech for Good

APRIL 18, 2017

21% of peer-to-peer fundraising dollars raised are the result of a direct click-through on social media. Email and social media are the first apps opened. Only 3% of charities rate their board and executive leadership as being digitally savvy. Source: 2017 Benchmarks Study. Source: State of Peer-to-Peer Fundraising 2017.

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Social Media Stats Mobile Technology 251

Nonprofit Tech for Good

NOVEMBER 21, 2020

By Stephanie Kanak , Content Strategist at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Share the good news of any preliminary results you have from your Giving Tuesday campaign, such as how much you raised or any challenge matches you’ve met. 3) Week Two: Share Engagement Opportunities.

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Donor Giving Template email 330

Bloomerang

JUNE 3, 2024

Small nonprofits face even more challenges when it comes to securing funding in comparison to larger organizations—from low donor retention rates to limited resources to an overall lack of unrestricted funding. This led to better retention rates among supporters, doubling annual fund revenue and increasing monthly recurring givers tenfold.

Arts 74

Arts Culture Fundraising Nonprofit 74

Bloomerang

AUGUST 18, 2023

Across the nonprofit sector, the average donor retention rate is about 40% to 45%. So what can nonprofit leaders do to combat staff turnover and improve donor retention rates at the same time? There are two alarming trends in the current nonprofit world, and they are profoundly and demonstrably linked. Let’s take a look!

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Fundraising Retention Gift Nonprofit 70

Cloud 4 Good

AUGUST 4, 2022

Empowered by MobileConnect’s ability to create a highly capable communication strategy, the UMass Public Health Promotion Center designed an information hub tracking testing results and enabling reliable SMS messaging to better meet constituents’ needs. . Even when looking at strictly commercial emails, the open rates remain around 40%.

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Massachusetts University Communication Marketing 90

Neon CRM

AUGUST 18, 2023

This might include reaching a certain fundraising amount or achieving specific metrics like email open rates or donation page conversions. Direct Mail Email Events In one 2022 study , traditional direct mail sent in a letter-sized envelope resulted in a 112% ROI. To do that, you’ll need to know what to track.

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Guide Fundraising Mail Metrics 52

Pamela Grow

AUGUST 2, 2023

While you might want to imagine your organization sending out one or two emails resulting in a widely successful year-end, all the research shows the unlikelihood of that happening. And, according to ANA/DMA, “Direct mail still pulls a higher response rate than any marketing medium.” What’s your renewal rate? Clean up your data.

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Free Fundraising Mail Nonprofit 88

sgEngage

MARCH 18, 2022

In this guide, we’ll walk through the process that Komen used, as well as the fundraising and audience growth results. Before you can engage new supporters with custom messaging, you first need to open the door for these communications to occur. . To read more about the nonprofit’s specific results, explore the Susan G.

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Audience Facebook Challenge Group 90