sgEngage

AUGUST 23, 2023

With individuals increasingly turning to search engines to help them understand health issues, user-friendly healthcare websites are more crucial than ever. Consider your healthcare organization’s website — is it a useful resource that serves your community, or is there room for improvement? Assess website analytics.

Websites 76

Websites Organization Tips Map 76

Byte Technology

APRIL 16, 2021

Website Conversions. When you are in the process of growing your online business, there are essential metrics you will need to track to ensure that your business is expanding. One of those crucial metrics is your website’s conversions. What is Website Conversion? Examples of Website Conversion.

Rate 246

Rate Conversation Websites Metrics 246

Bloomerang

AUGUST 22, 2023

But where should you start when it comes to finding the right fundraising website for your nonprofit? Why Bloomerang is one of the best fundraising websites for nonprofits By using Bloomerang for your nonprofit’s fundraising tool, you’ll gain access to features such as: Robust, modern online fundraising tools.

Websites 77

Websites Paypal Fundraising Nonprofit 77

Amy Sample Ward

JANUARY 20, 2011

DIY Community Engagement Metrics. So often I find that we are too quick to say that because a website doesn’t have our domain, a tool is downloaded to our computer, or a platform doesn’t have our developers working on it that we can’t be responsible for measuring and analyzing the way we use it. Metrics Tracking. >>

Metrics 219

Metrics Community Map Template 219

EveryAction

SEPTEMBER 20, 2016

Last week, I sat down with Amy Peyrot, Senior Consultant, Social Media Specialist, and resident mathlete at M+R , to discuss all things social media metrics. Here are some of Amy's thoughts on these common social media metrics and how to achieve them. Goal: Engagement Metric: Overall Engagement Rate.

Metrics 100

Metrics Social Media Measure Media 100

DNL OmniMedia

NOVEMBER 22, 2022

While nonprofits are aware that setting up their account the right way can improve results, they often don’t realize that improving their website can also help lead to better results from Google Ads.” Google has a metric called Quality Score. How Do Website Improvements Lead to Better Google Ads Results?

Google 52

Google Results Websites Grant 52

Top Nonprofits

MARCH 16, 2022

Your nonprofit’s website is the center of your communication and marketing strategy. When you use a multi-channel approach to marketing, you probably point your audience back to specific landing pages on your website. In this guide, we’ll cover common reasons your website may need a revamp, including: Your content is out of date.

Websites 115

Websites Nonprofit Audience Mobile 115

sgEngage

APRIL 18, 2022

With the ongoing COVID-19 pandemic and vaccination campaigns capturing public attention, accurate, user-friendly healthcare websites are more crucial than ever. Consider your healthcare organization’s website — is it a useful resource that serves your community, or is there room for improvement? Review your website analytics.

Websites 74

Websites Organization Tips Map 74

Nonprofit Tech for Good

OCTOBER 17, 2023

For social media content, focus on metrics like likes, shares, comments, click-through rates, and follower growth. Incorporating trackable links to your organization’s website through social media analytics platforms is another essential practice. In influencer campaigns, measure reach and impressions.

Social Media 328

Social Media Media Social Influence 328

M+R

APRIL 16, 2024

We have a couple of points of note around the transition from Google Analytics 4 (GA4) to Universal Analytics (UA) and how that impacted the website data in Benchmarks this year, but first, for fun, an action item! It’s not accurate to compare UA pageview data to GA4 pageview data since the metric logic has also changed.

Benchmark 66

Benchmark Analytics Google Comparison 66

Amy Sample Ward

SEPTEMBER 20, 2013

This post originally appeared on the NTEN blog – you can also read the full post and join the conversation on the NTEN.org website. Establishing regular meetings or processes for metrics review helps position us to learn from the data we’re collecting and be better positioned to identify opportunities to improve.

Metrics 158

Metrics Impact Change NTEN 158

Amy Sample Ward

JANUARY 19, 2011

Topic : Do-It-Yourself Community Metrics. This session talks about the importance of data and metrics to your work and offers how-to guidelines on ways to map and monitor your community and your work. Related Links : Nonprofit Webinars website. Location : online with Nonprofit Webinars. But what to measure? How to evaluate?

Metrics 100

Metrics Community Guidelines Slides 100

Nonprofit Tech for Good

MARCH 24, 2010

For those 79% of nonprofits out there, I have listed 10 social media metrics below that can be easily tracked and plotted on a Social Media Return on Investment (ROI) Spreadsheet ( Download ). Website Traffic. Make sure you are tracking your “unique visitors&# to your organization’s website from month-to-month.

Social Media 243

Social Media Metrics Track Myspace 243

NTEN

SEPTEMBER 13, 2012

It's very easy to get overwhelmed when diving into metrics and measurement. If your organization is not tracking activity on its website or social media pages regularly, getting started can feel like an overwhelming task. Operations Manager. National Center for Media Engagement. So, start small.

Metrics 97

Metrics Track Measure National 97

Nonprofit Tech for Good

MAY 8, 2019

How often do you revisit your nonprofit website with an eye to better engagement? As the technology landscape changed, the organization’s website needed to adapt. “We HSNY’s website is an integral part of advancing their mission, and constant reinvestment makes a lot of sense vis-à-vis other priorities, such as hiring new staff.

Online 241

Online Hunger Metrics Drupal 241

Nonprofits Source

FEBRUARY 22, 2024

However, unlike business employees, nonprofit professionals may not have the time to devote to a website strategy or the capacity to spend time mastering a complex CMS. Usually, the main goal of nonprofit websites is to gain the support of web visitors. Who do you want to see and interact with your content? Analyze your results.

WordPress 52

WordPress Content Strategy Create 52

Nonprofit Tech for Good

AUGUST 6, 2023

Online channels (email, social media, website, donation forms, and texting) encourage real-time interactions, personalized messaging, and taps into tech-savvy younger donors. Define your metrics of success. 1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign.

Practice 240

Practice Fundraising Guide Channel 240

Association Analytics

OCTOBER 10, 2022

Once you have your taxonomy and metadata in place, you can use metrics to analyze the performance of your marketing channels. Here are examples of success metrics broken down by three common channels: List Preparation. This is important for conversion metrics or click-through success metrics. Analyze Performance.

Analytics 169

Analytics Marketing Taxonomy Module 169

Association Analytics

FEBRUARY 20, 2024

Other methods of expanding your visibility include social media campaigns, events, career fairs, and using search engine optimization (SEO) to attract people to your website. How are these folks getting to your website? Once you invest in some of these strategies, it’s important to track what works to engage with potential members.

Create 169

Create Strategy Associations Registration 169

M+R

APRIL 24, 2024

Cram your cranium with metrics on email and mobile messaging, advertising, web traffic, social media and influencers, and more. Email accounted for 16% of all online fundraising — but while audiences grew, individual email metrics declined across the board.

Benchmark 69

Benchmark Studies Ireland Metrics 69

Nonprofits Source

APRIL 3, 2024

Understand Digital Engagement Metrics Before you launch your digital recruitment marketing campaign, you need to understand how digital engagement works so you can fine-tune your strategies accordingly. Take the following steps to improve your website and make it more appealing to prospective members: Highlight your value proposition.

Organization 52

Organization Online Influence Metrics 52

Nonprofit Tech for Good

AUGUST 9, 2021

It is worth noting that if your nonprofit later discovers a duplicate unclaimed page for your nonprofit, you can easily delete the unclaimed page provided you have a professional email address i.e., an email address that matches your website URL. Gmail, Yahoo, etc. 3) Monitor your LinkedIn Analytics.

Linkedin 362

Linkedin Practice Social Media Sponsor 362

sgEngage

MARCH 15, 2024

If you are not sure which metrics are essential or how to convert your data into something stakeholders can grasp and absorb, start simply by setting clear goals. Learn more: Using Data to Make Annual Giving Work for You Measuring Outcomes Outcome metrics are powerful, necessary tools for demonstrating transparency and accountability.

Measure 88

Measure Help Analysis Metrics 88

Care2

JANUARY 7, 2013

If you think your website is filled with outdated and boring content, you may be questioning how well you are engaging your activists and donors. Here’s some great content metrics that strategist Jay Baer highlighted on his blog (thanks for the recommendation Beth Kanter ) which nonprofits can utilize.

Metrics 71

Metrics Content Track Analytics 71

CauseVox

SEPTEMBER 28, 2021

We’ve seen crowdfunding and peer-to-peer fundraising websites that knocked our socks off this year. So here it is: our favorite 7 crowdfunding and peer-to-peer website examples from 2021. They used CauseVox’s activity metric to allow fundraisers to showcase their progress towards a goal of miles hiked.

Examples 83

Examples Websites North Carolina Virtual 83

EveryAction

JULY 12, 2023

You’d likely decide to visit websites to do some research, which means you probably now have some ads following you around. updates were expected to have on the amount of granular data available from digital ad clicks, nonprofits that adapt metrics and goals to meet the moment may find ads are still a useful part of omni-channel campaigns.

Channel 224

Channel Work Fundraising Movie 224

Bloomerang

MARCH 26, 2024

It can be helpful to set up dashboards that give you a daily overview of key performance metrics and trends for each of your campaigns. A good place to start is to think about the metrics that are most important to each campaign. A good place to start is to think about the metrics that are most important to each campaign.

Campaign 84

Campaign Tips Online Fundraising 84

Nonprofit Tech for Good

FEBRUARY 14, 2019

Brent Merritt is a digital strategy consultant at Metric Communications and blogger at The Caliper. The very first step before you even open Ads Manager is to have your web developer set up a conversion event that’s triggered when someone makes a donation on your website. 5) Select metrics and monitor campaign performance.

Facebook 236

Facebook Fundraising ROI Virginia 236

M+R

MARCH 11, 2024

Sign up for Scout Quest and get more info on the website here ! The annual M+R Benchmarks Study will once again explore the labyrinth of nonprofit digital fundraising, advocacy, and marketing metrics. Have a question? Just not sure? Email us here ! Hope to talk with you soon! See you in the co-op!

Mail 73

Mail Results Benchmark United States 73

.orgSource

MAY 23, 2023

Reading a report about the bells and whistles in the new website is a lot more interesting to most of us than combing through columns of figures in the audit or IRS form 990. To highlight the significant metrics, describe the relationship between the budget, the plan, and initiatives that are important to members.

Raise 419

Raise Law Associations Director 419

Nonprofit Tech for Good

JULY 23, 2020

But as part of this award, nonprofits are required to set up and maintain conversion tracking on their website. Any time you see an impressive Google Grant case study , the metrics are always made possible through conversion tracking. . These programs are designed to help you better understand your website traffic. .

Google 294

Google Analytics Track Conversation 294

Care2

OCTOBER 15, 2013

That’s why you need to change the way you measure social media and declare a war on vanity metrics. For example, look at your Google Analytics to give you an understanding of your website traffic and referrals. Here are more meaningful metrics to focus on that I''ve written about here on Frogloop. Is it through online ads?

Metrics 77

Metrics Social Media Media Social 77

Nonprofit Tech for Good

APRIL 19, 2024

Quinn – a consultant with more than 25 years working with nonprofits and curator of the Nonprofit Website Insider. It sometimes sounds as though tools like ChatGPT or Gemini could entirely replace humans in writing website content. To understand audiences better, consider e xploring other websites or platforms they visit.

Content 273

Content Websites Tips Voice 273

Beth's Blog: How Nonprofits Can Use Social Media

MAY 27, 2015

Methods and Metrics for Assessing Civic Tech, Guest post by Anne Whatley, Network Impact. In addition to tracking app deployments, Code for America has developed metrics that help them understand their impact on the governments they work with, the communities they engage, and the larger civic technology ecosystem.

Metrics 50

Metrics Method Tech Government 50

NTEN

JULY 28, 2014

Here, we''ll explain two simple strategies for improving your organization''s corporate giving metrics by making just a few simple edits to your website! If your organization is adopting this trend, are you utilizing the right tools and strategies to optimize the amount of online donations you receive?

Donation 90

Donation Websites Metrics Adopt 90

Achieve

FEBRUARY 16, 2024

Once the event has wrapped up, update your corporate partner on the following: Event metrics , including how much was raised and how many people were in attendance. For example, consider featuring them on an “Our Sponsors” page on your website for year-round visibility. This could include free merchandise or gift baskets.

Sponsor 52

Sponsor Strategy Proposal Metrics 52

Forum One

DECEMBER 22, 2022

This year, the need to check in is even more critical, as 2023 will usher in a whole new paradigm for a core part of digital strategy: web metrics. If you’ve built reports on web traffic or page views as a way to understand who engages with your website and when, the information simply won’t be available in the same way after July.

Time 72

Time Metrics Analytics Adopt 72