M+R

JUNE 22, 2023

That’s how I felt the first time I got a demo for Scout Quest, the dashboard my M+R colleagues developed to leverage data to enhance mail programs and help with things like deliverability , reactivation, and mid-level donor upgrades. So when I spot a tool that has real, honest-to-goodness usefulness, it’s irresistible. A lovely interface.

Los Angeles 101

Los Angeles Audience Google Channel 101

Get Fully Funded

MARCH 16, 2021

Direct mail is a valuable fundraising strategy, but figuring out how to send a nonprofit appeal can be confusing. You’re just mailing a letter asking for a donation, right? If you’re a beginner at mailing fundraising appeals , it’s really important that you understand the strategy and psychology behind what makes a good letter.

Results 98

Results Mail Nonprofit Money 98

Bloomerang

FEBRUARY 27, 2024

How you SHOULD NOT communicate with lapsed donors Stop sending reinstatement and member renewal mailings to lapsed donors on auto-pilot. That you, (donor first name), inspire me and our team at the (name of org) to keep fighting the good fight advocating for (target beneficiaries). Joy in knowing that you matter. Monthly donors.

Donor 81

Donor Rhode Island Gift Tennessee 81

Cloud 4 Good

DECEMBER 2, 2021

Tis the season of snail mail! returned mail). To exclude undeliverable addresses in your mailing lists, you can add a filter on the field Undeliverable Mailing Address equals false. As with all changes, we recommend installing and testing in a sandbox environment before installing into a production org.

Template 59

Template Mail Gift Track 59

CauseVox

NOVEMBER 19, 2021

For small orgs on a tight budget or can’t get a digital fundraising tool approved quickly, you can use CauseVox for 100% free with the Basic Plan. Now, you can access: All 16 curated, impact-filled sessions covering topics like direct mail, email marketing, digital fundraising, social strategy, year-end planning tips, retention + more.

Resource 89

Resource Fundraising Template Mail 89

Whole Whale

MAY 8, 2020

They also held a student art contest to design a special Art in Action necklace that could be purchased on the day, with an even higher percentage of proceeds going to the org. Take a page from the playbook of online services like Postable.com and help remove some of the friction from buying and mailing a Mother’s Day card to your loved ones.

Ideas 59

Ideas Fundraising Org Local 59

3rd Sector Labs

AUGUST 15, 2014

Here are examples of Tweets from orgs that didn’t include outcome data. I also included two Tweets from orgs that did use outcome data. Direct mail might be a primary channel for established donors, but emails and your website might prevail for newer or younger donors. So.how many people donated blood? What was the goal?

Digital 138

Digital Data Marketing Org 138

Amy Sample Ward

APRIL 8, 2011

org on Climate Change and Building a Movement – "Social Media Coordinator, Joe Solomon took some time to explain what 350 really means, talk about transforming community inspiration into political power, and share a story about how his work with 350.org org inspired him in ways he never imagined."

Web 114

Web Disaster Japan Org 114

Connection Cafe

APRIL 21, 2014

If 40 is the new 30, personal stories are the new mass mailing. As we move farther into the age of overshare and crowdsourcing everything from our next pair of shoes to the best performing arts high school for our child personal stories will become more and more important to fundraising efforts. When is the last time you told your story?

Arts 37

Arts Story Org Personal 37

Qgiv

SEPTEMBER 1, 2021

You’ll need to set up an easy-to-remember text fundraising keyword such as your org names plus GT (so long as autocorrect won’t change your keyword to something else). Tried and true methods like direct mail and local media spots on radio and TV can be a perfect complement to the rest of your marketing efforts if done right.

Channel 52

Channel Marketing Donation Giving 52

NTEN

MARCH 19, 2011

Other highlights: Across the sector, e-mail open rates experienced a 12% decline year-over-year. For every 1000 e-mail subscribers, orgs had 110 Facebook fans, 19 followers on Twitter, and 19 mobile users. Register now. The average nonprofit in the study sent 3.6

Benchmark 88

Benchmark Studies Report Mail 88

John Kenyon

DECEMBER 13, 2017

Example: A donor family received 3 of the exact same mail pieces, including one to their small child – all to the same address. Example: a donor that is duplicated in donor management system receives an $25 dollar direct mail appeal before the major gift appeal call for the donor record showing $50k in giving.

Data 52

Data Donor Info Retention 52

Care2

MARCH 31, 2013

Do they prefer Direct Mail or email communications? org created to help his colleagues understand the trajectory of an online acquisition into a constituent relationship management system. One of the best ways to provide stellar constituent experiences is to understand their interests.

Chart 68

Chart Org History Mail 68

Care2

MARCH 17, 2014

And, if you were surveyed on your donor engagement, would your org fall under the good, the bad, or the ugly? For 6 months in 2013, after making an online contribution, they tracked all interactions with these organizations through direct mail, online, and by phone. You should always thank your donors across channels. Monthly Giving.

Effective 72

Effective Donor Mail Channel 72

CauseVox

JUNE 7, 2022

For context, when we talk about major donors, we’re referring to donors who make a significant gift to your org – one that’s above and beyond the typical gift that arrives in the mail. Cultivating a major donor and setting the stage to make an ask for money doesn’t have to be a nerve-wracking experience.

Money 64

Money Donor Tips Technique 64

Top Nonprofits

APRIL 20, 2022

Communication specialists who will help your campaign attract new supporters through email campaigns, social media, phone calls and direct mail, and events. We also have an ever-expanding blog full of valuable information to help your not-for-profit org reach its potential. Courses Podcasts Webinars Papers Guides.

Advocacy 130

Advocacy Campaign Tips Storytelling 130

Have Fun - Do Good

JULY 29, 2010

I've never seen another org consistently recognize supporters in a blog like we do. This balance between 1 and 3 -- deflecting praise but also driving your org's strategy -- simply works. email Joanne Fritz with"Carnival Mailing List" as your subject line to get on the mailing list. Flickr photo credit: Juicy!

Create 90

Create Org Blogger Nonprofit 90

NTEN

NOVEMBER 8, 2011

E-mail Metrics. You may send out 10 e-mails featuring cats, 10 about dogs, 5 with a picture of a horse, and so on. E-mail Campaigns : Okay, I've already written a full post about this, but it's important enough to warrant another paragraph. Share with us, and we'll pick a commenter at random to win a prize. Click by Interest.

Metrics 78

Metrics Communication Widget Aggregator 78

Care2

MAY 29, 2009

60) Search « Is Direct Mail Dying or Dead? 60) Search « Is Direct Mail Dying or Dead? Main | The ROI of Social Media » Friday May 29 2009 Is Direct Mail Really Headed for the Exit? The younger generation seems to prefer to donate online, rather than through the mail. junk mail,” Ball said.

Mail 34

Mail Social Media Advocacy Online 34

Have Fun - Do Good

JANUARY 20, 2014

I like the org because I''m connected with them in some way either through a friend, work, or volunteering. I use that framework when choosing where to volunteer, but not necessarily when I make a donation. Maybe that''s because I usually donate to a cause because 1. someone I know asked me to give, 2. a crisis happens (e.g.

Change 110

Change Giving Podcast Arts 110

NTEN

JUNE 3, 2010

Has your org or an org you've worked for ever done this? Tags: database E-mail email NPTech NTEN privacy Communications. To hear that other nonprofit organizations aren't doing the same and even go so far as to scour their in-boxes in an effort to beef up their database came as a surprise.

Org 36

Org Database NTC NTEN 36

Nonprofit Tech for Good

DECEMBER 13, 2010

Direct mail and e-newsletters are still the leaders. They’ve been very supportive of our strategy and engaging staff across the org. Social networking sites and mobile are on the rise, but we can’t forget our traditional marketing methods bringing in the majority of the revenue.

Social Media 209

Social Media Conservancy Interview Media 209

Tech Soup

FEBRUARY 2, 2010

The documents can be sent by mail, fax, or email. Documents can be faxed to (415) 633-9444, emailed to qualification techsoup org or mailed to TechSoup Stock Customer Service at 435 Brannan Street, Suite 100, San Francisco, CA 94107.

San Francisco 43

San Francisco Management Library Registration 43

NonProfit Hub

JANUARY 3, 2017

Maeve Strathy: Younger donors still opening direct mail. Likely bc they don't get a lot of mail. Jay Wilkinson: Orgs should have at least 3 people able to make site updates. Ask when they've seen the mission come alive. – @LJacobwith #CauseCamp " — Karen Majerly (@KarenMajerly) April 8, 2016.

Causes 31

Causes Tips Nebraska Org 31

NTEN

JULY 19, 2012

The first was driving donor acquisition and fundraising with minimal direct mail and email marketing, the second is that their only previous mobile campaign happened during a large museum exhibition, and had poor results. Has your org had similar successes with mobile text-to-give programs?

Mobile 61

Mobile Create Strategy National 61

CauseVox

OCTOBER 11, 2021

Here’s a few ways to get your major donors on board with your year-end campaign: Send them mail. While we know that not all orgs have this same brand awareness, we believe that less can be more, that simple can be best. Many organizations still send direct mail appeals, too.

Guide 73

Guide Giving Campaign Social Media 73

DNL OmniMedia

FEBRUARY 9, 2022

GivingMail – Direct Mail Design. GivingMail: Top Nonprofit Consulting Firm for Direct Mail Design. GivingMail is a nonprofit consulting firm that specializes in direct mail design for marketing materials and fundraising appeals. Zobrio – Financial & Accounting Support. Meyer Partners – Multichannel Marketing.

Consultant 52

Consultant Nonprofit Strategy Philanthropy 52

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 18, 2010

Since the game launched, more than 9,000 people have been asked to play via e-mail, twitter and Facebook and more than 2,700 have made commitments and tagged others. You can leave a comment below or I can be reached by e-mail at connect(at)handsonnetwork(dot)org. About 23% of those tagged are joining the game. Is that good?

Game 94

Game Network Social Social Media 94

NTEN

NOVEMBER 2, 2010

If you haven't thought about your org's mobile strategy yet, now's the time -- at our upcoming webinar series, " Going Mobile: Bringing the Mobile Web into Your Organization " > Learn more and register today It's only too easy to push mobile off as something for tomorrow (or next year).

Mobile 47

Mobile Mali Web Time 47

Connection Cafe

JULY 26, 2011

The principal finding was that adding online communications to a direct mail-only treatment improved donor retention rates, increasing frequency and consequently lifetime value. More than 50% of the $20M+ orgs are only considered Juniors (in the participant categories), just beginning their journey with integrated marketing.

Integration 32

Integration Marketing Org Channel 32

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 10, 2009

Deepen relationship through custom apps that improve on org activites (event fundraising, petitions). paulcip @ kanter let everyone propose and lead their own fave activity related to group objectives via mail list, bbs, etc. Escalate relationship w/periodic updates through Facebook messaging with higher asks. bigguyd has details.

Activities 50

Activities Active Activism Social Media 50

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2009

Expensive to produce and mail, but it has no value to me. Even though we can assume every org has a range of target audiences, members have to be a priority for every arts and culture organization. Then we just received a full-color 16-page annual report, printed on heavy paper, featuring 10 pages of donors names.

Social Media 81

Social Media News Site New York City 81

NTEN

NOVEMBER 3, 2008

Now your entire org can benefit from tools like "Mail Goggles", which promises to stop you from sending regrettable e-mails after a couple of drinks. Wow, some people take this zombie thing a little too seriously. Google Labs is now available to Google Apps users. The We Are Media Wiki. Yes, we helped make it.

gMail 36

gMail Hunger New York Wiki 36

Tech Soup

OCTOBER 12, 2015

Red Earth provides a suite of enterprise-level email filtering software called Policy Patrol Mail Security through the TechSoup donation program. Fortify My Org. Read more about how you can reduce the spam that comes into your inbox. Bye Forever, Spam. Lock Down My Email. If you think security is boring, we can prove you wrong.

Organization 36

Organization Spam United States Library 36

Tech Soup

MARCH 18, 2013

A tool to influence elected officials’ opinions has been the petition, initially door to door, then in direct mail packages, and now online. org, causes.org, and change.com. There are three channels that work well for converting advocates to donors: email, direct mail, and telemarketing.

Donor 57

Donor Channel Test Database 57

Connection Cafe

NOVEMBER 14, 2011

I follow several nonprofit fundraising blogs, one of which is The Agitator, and this recent post about "ask amounts" on direct mail and fundraising forms caught my eye. I'm interested in hearing about ask amount testing that orgs have conducted - please discuss in the comments! Author: Sally Heaven.

Convio 28

Convio Org DC Test 28

Connection Cafe

MARCH 12, 2012

By developing games, puzzles, supplemental material, documents, and mailings, they increased engagement and reach. While all nonprofits may not have the budget of the BBC and Bravo, these projects were completed on relatively low budgets for these companies and I believe orgs can mimic these storytelling techniques for similar results.

Storytelling 51

Storytelling Interaction Channel Technique 51