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Video Marketing on Social Media: Best Practices & Inspiration for Nonprofits

Nonprofit Tech for Good

By Becky Brooks , Director of Communications at Animoto , an online video maker that makes it easy to create marketing videos for social media and beyond. Facebook has, for a couple years now, committed to making their platforms “video first.” Consumers ranked video as their favorite form of content from brands.

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Nonprofit Fundraising Videos Inspire More Giving

Get Fully Funded

Nonprofit fundraising videos bring your organization’s work to life in a way that written stories just can’t. Videos show as well as tell. They speak to supporters with authenticity and display your story in a way that easily grabs the viewer’s heart. In short, videos make an impression.

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Telling your Nonprofit's Story through Video

VisionLink

Last night, a couple of us from the VisionLink team attended another wonderfully informative Tech4Good forum on the power and execution of video storytelling. After watching a few short, low budget videos, it became clear just how effective (and inexpensive) film could be when it comes to spreading your nonprofit''s story and mission.

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How to tell a compelling story with a Seal of Transparency 

Candid

Over 1,000 nonprofits attended our 2024 Seals webinar , but we know there are many more out there looking to tell their story of impact and share that story broadly with current and potential donors to make their case for funding. Here are some of the most popular questions posed during the webinar, accompanied by short video clips.

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Your Nonprofit Should be Using Public Service Announcements (PSAs)

Nonprofit Tech for Good

You can still tell a story and it should have a hook and conclusion, but it cannot include opinions or words such as “best” “fun” “entertaining” etc. You’ll need to have the spot produced professionally if you don’t have someone on your team who can edit videos and provide at least a.mov or.mp4 file. Step 3: Produce the PSA.

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How to Use Storytelling for Nonprofits to Tug Heartstrings and Raise Funds

Get Fully Funded

Everyone loves a good story, and your skills in storytelling for nonprofits can make the difference between getting big bucks and donation requests that fall flat. The good news is that great stories are all around you. EVERY nonprofit has stories to tell! What Makes a Good Story? What is happening in your hero’s life?

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Examples of Nonprofit Storytelling to Increase Donations and Involvement

Get Fully Funded

The way you tell your story and engage people in your message can make or break your fundraising efforts. And how do you tell a good story? Stories are interactive, bonding. Shared stories can tie whole cultures and groups together. Shared stories bind all sorts of people, from families to religious groups.