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Solving the Donor Retention Rate Issue: The Case for Creating a Board-level Donor Thank You Committee

Bloomerang

Do you know your organization’s donor retention rate? In 2019, Dr. Adrian Sargent bemoaned the fact that first-time donor retention rates were below thirty percent: “The USA still holds the record for the most shockingly poor pattern of results. Because according to the FEP, the 2020 repeat donor retention rate was 59.6%—whereas

Retention 111
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100+ Fundraising Tasks for Your Nonprofit’s Board

Nonprofit Tech for Good

The list created by Sean Kosofsky of Mind the Gap Consulting can be used by an executive director, board chair, or any individual board member to consider their contribution to your organization’s financial health. Is the donor renewal rate low? Help edit or review grant proposals and grant reports. Prospecting.

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The Power of Podcasting: Making Audio Content for Nonprofits

sgEngage

Plus, inviting thought leaders, influencers , and other guest speakers that your audience cares about helps secure your place as a trustworthy nonprofit. By keeping your goals in mind and ensuring that your content is useful for your listeners, you can create a real impact with your podcast.

Audio 74
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5 Game-Changing Marketing Tips to Maximize Auction Exposure

DNL OmniMedia

In this guide, we’ll review five game-changing strategies you can use to activate your marketing potential and bring in more supporters, let’s begin! Understand your audience When planning your marketing strategy, it’s helpful to start with the end in mind—who are you trying to reach? Partnering with an influencer.

Game 52
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[ASK AN EXPERT] Should Your Nonprofit Invest in Digital Analytics Tools?

Bloomerang

To figure this out, look at your website analytics, email analytics, conversion rates, social listening, and more. . Use machine-learning algorithms to understand and track what is influencing donor satisfaction and performance and to detect specific events in the donor’s journey. Diagnostic analytics: Why did this happen? .

Analytics 107
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End-of-Year Reporting: How Are You Collecting and Packaging Your Data?

Forum One

When it comes to your reporting strategy, it’s important to keep in mind who your key stakeholders are, and how can you package your data and results in a way that speaks to them directly. Then you can begin looking at your data with a direction and purpose in mind. Analyze with actionable data in mind.

Report 71
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Top Lessons from GivingTuesday 2023

Neon CRM

With those statistics in mind, let’s take a look at what this reveals about donors. According to data from the Fundraising Effectiveness Project , retention rates for new donors and donors who give small gifts are some of the most important trends for nonprofits to prioritize during campaigns both during year-end and in the next year.

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