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Insights from the 12th Annual Blackbaud Peer-to-Peer Fundraising Report

sgEngage

The 12th edition of the Blackbaud Peer-to-Peer Benchmark Report is here! This report compares peer-to-peer (P2P) fundraising data from 2020, 2021, and 2022. As peer-to-peer fundraisers are all too aware, those were particularly disruptive years for the industry given the impact of COVID-19 on in-person events.

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The Power of Learning Analytics: Maximizing the Impact of Your Education Programs

Association Analytics

Going Beyond Basic Metrics Learning analytics goes beyond basic metrics to offer you a deeper understanding of course performance and learner engagement. Example: A healthcare association noticed a spike in enrollments for healthcare management courses during the months when industry conferences were scheduled.

Analytics 169
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Let Data Drive Your Decisions

Bloomerang

Why data should drive your decisions Many key industries, including retailers, manufacturers, and healthcare organizations, use data to inform decisions. Each of these industries needs to study an aspect of their output to see how it performs and decide if they need to change. You may be tracking the number of likes on a Facebook post.

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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Not surprisingly, a 2020 report from Wild Apricot showed that 68% of organizations have difficulty growing membership. Once you invest in some of these strategies, it’s important to track what works to engage with potential members. Looking to create even more value for your association in the industry?

Create 169
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Online communities 101: The benefits of leveraging an online community platform

Nimble AMS

Some examples of online communities include a LinkedIn or Facebook group where industry professionals connect. Community Brands research found members who have used an online community report higher loyalty metrics. Members also report a strong sense of community (52%) versus those who don’t (20%).

Community 116
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7 essentials for your association’s online community strategy

Nimble AMS

Research from Community Brands consistently shows that members place high value on networking and staying up to date on industry news, trends, and regulations. Goals and success metrics. In addition to goals, establish a set of online community metrics to help you track progress toward your goals and find opportunities for improvement.

Community 134
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The End of Expertise and How Associations Must Adapt

The MatrixFiles

How is declining trust affecting your industry or profession? Many association execs expressed the belief that declining trust is affecting their industry, including execs from higher education, medicine, public health, foreign affairs, media, real estate, government, technology, science, veterinary medicine, and libraries.