Whole Whale

SEPTEMBER 8, 2023

Evaluate telethons and phone banks – what makes people donate on the spot? Key Takeaway #5: Measure Participation Ogilvy had a client who was launching expensive prestige advertising campaigns that received lots of industry acclaim and creative awards. The metrics showed the ads were not effectively driving growth.

Lesson 59

Lesson Fundraising Digital Test 59

Double the Donation

OCTOBER 25, 2021

The idea of getting on the phone with alumni to ask for donations can be extremely intimidating. This strategy will help you callers feel more at ease when it comes time to dial a real donor’s phone number. Append employer data and phone numbers to either your entire file or best prospects. Create a standardized script.

Guide 98

Guide Script Tips Gift 98

NonProfit Hub

JANUARY 28, 2021

Did you know that the average open rate for the nonprofit organization is around 25.17%, much higher than the industry average open rate, which is just 21.33%? Now, mobile phones are used to check emails. According to Mailchimp ? a well-established digital marketing automation platform ? Overlooking mobile users.

email 84

email Marketing Spam Rate 84

Bloomerang

AUGUST 30, 2023

In a text-to-give campaign, donors will text a keyword to a phone number assigned to your nonprofit. Here’s a quick overview of some of the most useful marketing platforms: Email marketing platforms allow you to schedule email campaigns in advance, segment your subscribers, and measure email marketing metrics. Encryption of donor data.

Software 88

Software Guide Fundraising Platform 88

Bloomerang

AUGUST 29, 2023

Customize your dashboard to show the fundraising metrics most important to your nonprofit’s mission and campaign success. Pull reports with the most important metrics for your nonprofit’s success. This means all of your supporters will have a smooth donation process, no matter if they give from their laptop, tablet, or mobile phone.

Platform 62

Platform Donation Online Fundraising 62

3rd Sector Labs

JUNE 30, 2014

We move, take new jobs, change phone plans, change email accounts, marry, divorce, raise families, change religions, develop new interests, attend new events, and get involved in new activities. We’ve co-hosted these events with industry partners like Adcieo , DonorTrends , Bloomerang , and 2Dialog.

Attention 157

Attention Data Donor Retention 157

AccelEvents

AUGUST 19, 2021

This is a great way to connect one-on-one with those who represent a company rather than going through the tedious processes of connecting over the phone, via email, or on-site. Virtual exhibitor booths are best when the booth is relevant to the field or industry of the event.

Virtual 98

Virtual People Badge Sponsor 98

DNL OmniMedia

FEBRUARY 11, 2021

It involves examining the data and performance metrics of individual major gift officers, as well as the team as a whole, to understand what’s working and what leaves room for improvement. Close examination of major gift metrics allows you to discover: Any obstacles that are holding individuals or your entire team back.

Blackbaud 52

Blackbaud Guide Management Fundraising 52

Classy

JULY 14, 2021

Registrants: Classy aims to increase the total number of registrants for the Collaborative year over year, so Alexa’s team reviews this metric first. The Classy team focuses on engagement metrics during the virtual event to encourage continued participation and see how invested the virtual audience is.

Virtual 105

Virtual Professional Marketing Fundraising 105

Connection Cafe

NOVEMBER 2, 2020

She shared her strategy for reaching donors across multiple communication platforms including by phone, direct mail, and email and finding the right technology to help manage this process has been paramount to their success. . . bbcon 2020 featured 1 5 higher education focused session s , many led by customers and industry experts. .

Virtual 28

Virtual Blackbaud Award Wisconsin 28

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do research first and implement one presence at a time with specific goals and metrics. Look at your score and ask yourself the following reflection questions.

Awareness 100

Awareness Tips Social Media RSS 100

Tech Soup

MAY 14, 2009

The event will reveal the results of the 2009 eNonprofit Benchmarks Study , which: Provides updated industry-wide metrics to analyze your online program. Helps you measure how your targeted emails, appeals to non-donors, phone call alerts, and more compare to those of other nonprofits.

Benchmark 43

Benchmark Results Studies DC 43

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do research first and implement one presence at a time with specific goals and metrics. Think about what is most effective for your organization's goals, mission, and capacity.

Social Media 98

Social Media Media Tips Social 98

NonProfit Hub

NOVEMBER 2, 2018

This consists of information like an individual’s home address, their email, their phone number and even their social media handles. Use your donor profiles to note important identifiers, like what industry your supporters work in, biographical information, familial connections and other data important to your strategy. Giving history.

Retention 56

Retention Data Donor History 56

Forj

JUNE 7, 2021

Obtaining a degree and licensure isn’t enough in many industries— hands-on experience combined with a “lifelong learner” attitude is what many businesses are seeking from employees. To address this, an LXP recommends content based on the: Needs of the organization, industry, and market. Growth in User-Generated Content.

Platform 36

Platform Experiment eLearning Learning 36

Connection Cafe

MAY 13, 2019

As you begin to think about your strategy and goals for next fiscal year, it’s good to spend some time understanding the current climate and key metrics within higher education fundraising. Unlike some metrics in this analysis, there is little difference between public and private institutions. .

Report 21

Report Strategy Giving Analysis 21

Connection Cafe

MAY 29, 2020

There also are challenges among front-line fundraisers in relation to their metrics and goals. UConn has changed their back-of-house software in how they track constituent interactions, expanding the categories to include virtual meetings along with phone calls, emails and face-to-face meetings. How are they able to raise money?

University 27

University Raise Money Student 27

Bloomerang

FEBRUARY 1, 2023

This helps you monitor your progress with various campaigns, your donor retention rate, and other metrics that are important to your fundraising success. With both nonprofit-facing and donor-facing technology, they make it easy to manage all aspects of your next event right from your phone. Individual tasks.

Org 81

Org Raise Tools Help 81

Nonprofits Source

APRIL 19, 2017

That’s exactly what WorldHelp had in mind when they used a live chat to lift conversions by 45% : Here is why live chats are so effective at maximizing donations: It replaces phone or email communication with real-time support directly on the website. Validates the entire experience and improves credibility of the organization.

Ideas 111

Ideas Donation Online Strategy 111

Qgiv

JUNE 4, 2021

Instead of multiple phone calls back and forth, they can just enter their information on your online form and press “submit.” The premise is that users have to keep their finger on their phone using an App for as long as possible, with the winners getting up to $25,000. Leverages common tools. BONUS – See this idea in action!

Virtual 69

Virtual Ideas Guide Fundraising 69

Tech Soup

JUNE 8, 2012

Games are a $60 billion global industry. (MB). Set goals with impact objectives including metrics of success. (MB). A Selection of Strategic Game Design Lessons for Nonprofits. For the full list of strategic lessons learned in our last Nonprofits Live session, visit the Amoration blog. Game Audiences. 60% of casual gamers are women.

Game 55

Game Lesson Create New York City 55

sgEngage

MARCH 31, 2023

Instead, establishing a foundation of performance metrics and prioritizing strategy development can allow fundraisers to be more effective and spend more time on the things they do best. Display metrics for fundraising goal amounts, donations raised to date, and progress toward goals. Utilizing click-through and drill-down reporting.

Product 83

Product Data Metrics Knowledge Worker 83

sgEngage

MARCH 27, 2023

An advanced CRM software system is multifaceted, but its central purpose is to track every outbound communication—phone calls, emails, meetings, letters, and proposals—and every inbound response from constituents, such as purchases, donations, attendance at events, engagement, and correspondence.

Gartner 71

Gartner System Nonprofit Data 71

Beth's Blog: How Nonprofits Can Use Social Media

JULY 5, 2009

The assumption of most twitters above seems to be that these tools work because they're cool OR they've built a career around them, so if you're feeling jaded due to lack of results or encouraging metrics, get over it and get back to your (disappointing) work.

Social Media 50

Social Media Change Social Media 50

Connection Cafe

AUGUST 1, 2017

I’m a big believer in having conversations across the industry ( check out my podcast, if you haven’t already) to share honest advice about what’s working and what’s not—I feel that it’s one of the best ways for us learn and lift the fundraising profession together. Building year-end content strategies.

FAQ 49

FAQ Giving Fundraising Campaign 49

Bloomerang

OCTOBER 30, 2021

Over the years, as we’ve spent more time on our phones and computers, peer-to-peer fundraising has become one of the core avenues through which individuals donate to and advocate for the nonprofits they love. Following up with them via a phone call to say thanks. Track key campaign metrics. Sending handwritten thank you notes.

Guide 100

Guide Fundraising Campaign Raise 100

Qgiv

MAY 11, 2021

Nonprofits are expected to spend the entire $10,000 dollars each month, and there are performance-related metrics nonprofits must meet in order to continue receiving the grant (more on those later). Having an optimized landing page impacts an important metric in Google ads called Quality Score. Knowing the industry standards is great.

Google 52

Google Grant Rate Headline 52

Saleforce Nonprofit

DECEMBER 13, 2022

For the Social Housing sector, manual processes, duplication of data, paper-based forms, and over-reliance on phone calls and emails are all too familiar challenges for many of their business functions. What can we make self-serve that currently requires a phone call to the contact centre to organise?

Digital 59

Digital Learning Practice Social 59

Bloomerang

JANUARY 19, 2022

Lastly, most are metrics-driven. So these are things that you guys can be thinking about in your own individual organizations, the metrics. I’m sure you’ve seen other trainings, webinars what, about gathering your metrics. Or will they be happiest with just a monthly or quarterly phone call from you?

Relationship 85

Relationship Donor Build Video 85

Gyrus

JULY 26, 2016

I do not claim to be that influential (or for that matter brilliant), so I will abstain from a grand speculation as to where the industry will be in 2116; instead, I will look at the not so distant horizon. E-learnings at this moment of time are one of the most exciting aspects of the Learning Industry.

eLearning 66

eLearning Mobile eLearning Industry Training 66

Bloomerang

JANUARY 7, 2022

If you’ve been in the industry for a while, you probably know a little bit about the importance of this holiday celebrating generosity. All first-time donors should receive a phone call from your organization. You may look at metrics such as: . Each year, Giving Tuesday occurs the Tuesday after Thanksgiving. Text-to-Give.

Campaign 96

Campaign Ideas Giving Tips 96

Eric Jacobsen Blog

AUGUST 8, 2018

Debbie Laskey developed her brand marketing and communications expertise while working in the high-tech industry, the Consumer Marketing Department at Disneyland Paris in France, the nonprofit arena, and the insurance industry. 5] LISTEN, LISTEN, LISTEN Set up alerts for your brand, company name, industry, and more.

Social 40

Social Tips Social Media France 40

Bloomerang

SEPTEMBER 12, 2022

According to the Fundraise Up site , the industry average fundraising tools convert donors at a rate of 18%, while Fundraise Up tools convert donors at an average of 37%. Donors receive a link to fill out their payment information and submit their donations, all from their phones. Jump-start forms. Donate cards.

Software 79

Software Fundraising Nonprofit Platform 79

Amy Sample Ward

APRIL 28, 2009

Session Description: With portable music players, smart phones, and cheap bandwidth everywhere, more and more online marketers are turning to podcasting as a powerful way to extend the reach of their brands and engage supporters. Great to have a lapel mic and ear phones (to monitor how the recording sounds). 10/month has 250 mg upload.

Podcast 123

Podcast Support Files Audio 123

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 13, 2010

You need metrics or measure against goals, but you also need harvest those insights. I remember talking with Stacey Monk on the phone last November about how difficult it is to set goals for social media infused campaigns. You can't quantify love as a metric, but it is important sign or signal of life in your online community.

Classes 95

Classes Learning Fundraising Reflection 95

Neon CRM

SEPTEMBER 26, 2023

The core of a CRM system is a database that holds individuals’ records, with information like their name, phone number, address, etc. If you regularly attend industry events and nonprofit conferences , you can cast an even wire net for recommendations (or warnings). Attend industry events. Talk to other nonprofits that use CRMs.

Guide 52

Guide Database Nonprofit Blackbaud 52

Bloomerang

SEPTEMBER 3, 2021

Donor segmentation has been shown to help organizations increase their donor retention, which is a key metric for growing and sustainable fundraising. Many for-profit industry retention rates fall between 63% and 84% , much higher than nonprofits’ averages. A phone call to explain the impact of the donation directly to the supporter.

Donor 114

Donor Guide Tips Retention 114