Nonprofit Tech for Good

FEBRUARY 5, 2021

Promoting a special fundraising campaign. Instead of adding a more temporary design element, the Spondylitis Association of America added content in a section on their homepage for a COVID-19 research announcement. . Notice the similarities of the layouts: they have a headline, a description, an impactful statistic, and a link.

Technique 325

Technique Design Websites Brain 325

NetWits

NOVEMBER 29, 2011

2) A medical foundation exceeded their fundraising goals and averaged over $1,000 per gift when they personalized their email appeal by: Thanking people for last year’s gift (in the headline and first paragraph). How much the event raised that year. Including last year’s gift amount. Including how last year’s donations were used.

email 230

email Raise Cancer Info 230

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2017

As nonprofits prepare for the upcoming giving season, many fundraisers are understandably concerned about donor fatigue. Dreadful disaster stories are still making headlines; isn’t the public tired of giving? Rather than seeing a decline over time, we’re seeing disaster fundraising closely correlating to media coverage of the disaster.

Puerto Rico 108

Puerto Rico Sierra Leone Disaster Donor 108

Bloomerang

FEBRUARY 1, 2022

Elizabeth Abel will explore the role of the board in elevating fundraising activity and discuss effective strategies to recruit, engage, and deploy diverse board members as fundraising ambassadors. Yeah, engaging those board members to be fundraising ambassadors. Is it okay if I go ahead and get this party started?

Leadership 60

Leadership Fundraising Gift Slides 60

Get Fully Funded

OCTOBER 7, 2021

However, if your nonprofit lacks the canvassing tools necessary for traditional advocacy outreach, you can still reach supporters through multi-channel fundraising. CharityEngine’s guide to multi-channel fundraising advises nonprofits to get in touch with supporters on a variety of platforms, including: Email.

Advocacy 59

Advocacy Strategy Nonprofit Volunteer 59

Neon CRM

NOVEMBER 29, 2023

GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. Digital-forward campaigns are still powerful new donor acquisition opportunities: 57% of new donors who gave to organizations using Neon Fundraise were acquired through digital channels. Resist that temptation!

Lesson 52

Lesson North America New York Kentucky 52

Saleforce Nonprofit

JUNE 3, 2022

Those who tuned in to the virtual event were treated to conversations with some incredible headliners, and heard nonprofit customers share their technology impact stories. . Salesforce.org’s second annual Nonprofit Summit, held earlier this month, attracted over 6,500 attendees from 100 countries.

Nonprofit 73

Nonprofit New York City San Francisco Oracle 73

M+R

JUNE 22, 2021

The world is opening up a bit more these days (thanks, researchers, health care workers, and public employees who led the way on the vaccine!). For nonprofit digital ads, the unmistakable headline of M+R’s annual Benchmarks Study has been continued growth. Read time: 4 minutes.

Benchmark 52

Benchmark Studies Digital Analysis 52

Connection Cafe

JANUARY 30, 2017

No matter where we fall in the political spectrum, it’s important for us as fundraisers to keep an eye on the issues and the news so that we’re ready to act when the issues we are passionate about become national news. In one weekend, the ACLU raised 6x what they typically raise online in a given year. P9zVRH0WH0 #RESIST. —

Headline 20

Headline Lesson Time Influence 20

Connection Cafe

MAY 28, 2013

There’s no magic answer to the ideal calibration of layout, copy, images, fields, offer and headline that drive the highest possible levels of donor acquisition. Some nice research here from marketing automation company Eloqua on optimal number of fields. Want to see how your fundraising measures up?

Donation 53

Donation Donor Online Blackbaud 53

The Fundraising Authority

MAY 8, 2021

Keyword Research is the Key When you’re building your keyword list, it can seem overwhelming. Be sure to set up an ad for each keyword that includes that keyword in the headline and the description. The post Everything You Need To Know About the Google Ad Grant first appeared on The Fundraising Authority.

Grant 152

Grant Google Search Application 152

NetWits

JANUARY 3, 2011

A golf course photo is tested against a photo that connects visitors back to the need for pediatric cancer research. While this example tested photos and a call to action image color, you could also test the headline, content, layout, and “hook.”. Below are four ways to test an event landing page. What results have you seen?

Rate 134

Rate Content Conversation Test 134

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 12, 2009

The results of two new research studies about nonprofits and adoption of social media were released this week. The findings of this research offer insights into how nonprofits and foundations can optimize their use of social media in the future. The headline is: Social Network and Mid-Size Nonprofits: What's The Use?

Social Media 95

Social Media Adopt Survey Media 95

NTEN

MARCH 28, 2011

, Susan Chavez Managing Stakeholders: The art of managing up, down, and across , Sadie Honey Mixing Business and Pleasure: Managing your personal and professional brand in social media , Martin Dooley Mobile invasion , Susan Chavez My first #11NTC Conference , Noland Hoshino Notes from Nonprofit Blogging affinity group , Emily Weinberg Pros and cons (..)

NTC 99

NTC NTEN Doc Conference 99

NonProfit Hub

OCTOBER 26, 2016

Within that, we developed expertise in areas like fundraising, donor retention, social media and more. We focused on research, expert opinions and our own experience to generate regular content in those areas. Captivate with headlines. Headlines are another great way to split up your content. Add some visuals.

Content 28

Content Headline Captivate Nonprofit 28

sgEngage

MARCH 22, 2023

Charitable giving is essential to your nonprofit, but fundraising can be one of your most daunting tasks. With donations and goodwill on the upswing, it is critical to understand how to fundraise for a nonprofit. Every organization has unique goals and methods, but all fundraisers for nonprofits use common terminology.

Fundraising 79

Fundraising Gift Nonprofit Raise 79

BoardAssist

DECEMBER 15, 2014

Direct mail is the most important fundraising and communications tool you have. I’ve updated my annual list of Top Tips to Raise More Money by Mail with the latest 2014 research and recommendations from my favorite mail gurus. Using the right envelope as a fundraising tool. Don’t include fundraising brochure.

Mail 61

Mail Money Raise Tips 61

Connection Cafe

NOVEMBER 6, 2018

Even if your success doesn’t make national news headlines, you can execute a great giving day that propels your annual giving program forward. Sending direct marketing pieces or starting your phone calls too early will draw attention away from your other fundraising activities. The same can be said for goal setting. We’re here to help.

Giving 22

Giving Gift Demographics Donor 22

Bloomerang

SEPTEMBER 12, 2021

And if you’re watching this recording, I hope you’re having a good day, no matter when and where you are because we are here to talk about the four-step plan to get more donations and greater fundraising results. So like you said, the four-step plan to get more donors to grow your fundraising results. I’m Steven.

Results 81

Results Video Donation Fundraising 81

Pamela Grow

DECEMBER 14, 2023

Compare the following nonprofit year-end fundraising appeals: Our year-end fundraising campaign is right around the corner. Research has found that emotion-based storytelling in communications can trigger positive reactions through the release of brain chemicals like dopamine and oxytocin. Tell compelling stories.

Tips 59

Tips Storytelling Images Camera 59

DipJar

MAY 3, 2022

Event microsites are single web pages or a cluster of web pages focused on promoting individual fundraising opportunities. A microsite can be a highly effective way to promote your organization’s fundraising events, but only when you have a dedicated, intentional web design and development strategy to guide the process.

Fundraising 52

Fundraising Audience Websites Design 52

Care2

MARCH 4, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 38

Social Media Content Practice Web 38

Care2

JANUARY 15, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Headlines should be short.

Newsletter 51

Newsletter Social Media Advocacy Tips 51

Care2

JULY 17, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Need some metrics guidelines?

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 26, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Need some metrics guidelines?

Social Network 74

Social Network ROI Social Media Network 74

Bloomerang

AUGUST 28, 2021

If you are ready to ride an epic wave of generosity with an airtight end-of-year fundraising strategy join our special guest Rachel Muir. If you’re watching the recording, I hope you’re having a good day no matter when and where you are because we are here to talk about end-of-year fundraising. Rachel: Absolutely. .

Video 77

Video Fundraising Guide Test 77

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 2, 2007

I also search through their networks if I need to find a contact or source for a blog post, research, or other task I'm doing on for a project. Most recently, I've approached contacts in my LinkedIn for personal fundraising campaigns. Electronic Resume: It's an easy to keep my resume online and be able to point to it. Well, she did !

Linkedin 50

Linkedin Myspace Second Life Widget 50

Care2

FEBRUARY 3, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Need some metrics guidelines?

ROI 53

ROI Social Network Social Media Advocacy 53

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 2, 2006

If you've been following my widgets category , you know that I'm working on a screencast and have been researching and playing with widgets. Streaming Headlines or Other Content from other Blogs or Links. - Based on photo entitled " Gear " from Flattop341's Flickr Industrial Set. What problem does a widget solve?

Widget 61

Widget Screencast Wikipedia Headline 61

M+R

JANUARY 26, 2023

If all you’re here for is a list of email ledes you can use for fundraising or advocacy messaging, you can go ahead and skip right to that part. In order to ground things a bit, we’re going to include an example of each type of lede from a hypothetical environmental organization sending a fundraising appeal on the topic of climate change.

email 110

email Work Sound Hurricane 110

NonProfit Hub

NOVEMBER 3, 2022

They have a good headline at the top of the page, and they use a three-column layout that mirrors their branding throughout the site. We changed the headline to convey value, gave the copy contextual placement near the form, and moved the email acquisition form into the eye-path of the visitor.

Donation 52

Donation Giving Headline Conversation 52

Classy

AUGUST 23, 2021

Optimize your campaign, boost your organization’s visibility, and take a sizable step toward your year-end fundraising goals with this list of quick tips. . Step 1: Upload a custom image to use as your headline. . Keep your progress bar hidden until you’ve reached one-third of your fundraising goal. Try It on Classy .

National 71

National Raise Headline Campaign 71

sgEngage

AUGUST 23, 2023

Then, research those terms with Google Keyword Planner. Capture attention with your headlines. Luckily, Google offers a feature that will cycle through headlines and descriptions. You need to inspire donations, fundraising event sign-ups, volunteer registrations, and other actions to make the Google Ad Grant worthwhile.

Grant 68

Grant Google Guide Management 68

Care2

FEBRUARY 7, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Google 31

Google Grant Adwords Social Media 31

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2007

The Journal of Computer-Mediated Communication October issue is devoted to scholarly research on social networks. The article says that new research suggests that social networking sites will help humans surpass this limit. Jonathan Coleman's slide show, You Can't Raise $$$ if People Can't Find You on SEO fundraisers.

Social Network 50

Social Network Nptech Tag Network 50

Qgiv

MAY 11, 2021

However, Google has a separate Google for Education program you can check out if you’re fundraising for a school. Then, go to your preferred research tool, like Google’s Keyword Planner , Ahrefs, or SEMRush, and see what words have a monthly search volume above 30 searches a month and a reasonable cost-per-click (between $1.00 – $10.00.

Google 52

Google Grant Rate Headline 52

Nonprofit Tech for Good

MAY 18, 2020

Although the program has been available for over a decade, our research shows that more than half of all nonprofit professionals are not aware of the Google Grant and how it can help nonprofits of all sizes. For example, a blog post recapping your most recent fundraising event is not something that there is a lot of search traffic for.

Google 332

Google Grant Guide Adopt 332