Nonprofit Tech for Good

APRIL 20, 2020

To flip the gala table sponsorship on its head and think about social media channels as new revenue streams? According to a New York Magazine report, conducted in partnership with Livestream, 80% of consumers would rather watch a live video from a brand than read a blog. Are you ready to innovate? .

Raise 325

Raise Fund Phase Audience 325

NetWits

JUNE 13, 2011

Although the findings of the recently released 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report haven’t changed much since the last edition three years ago, its release has (re)fueled the conversation fire in the #nptech community. It’s a great guide for making the most of your channel-surfing donors.

Channel 118

Channel News Mail Blogger 118

Nonprofit Tech for Good

MAY 8, 2020

WhatsApp represents one such medium that presents nonprofits with an outstanding opportunity to engage with stakeholders through texts, attachments, and multiple forms of conversations delivered to their mobile phones and now to their desktops. The selected channels make up part of an organization’s Digital Storytelling Ecosystem.

Storytelling 286

Storytelling Digital Channel Profile 286

Forum One

NOVEMBER 3, 2021

A key component of finishing the calendar year off strong is to ensure that you are reporting on what you’ve achieved and identifying where there is room to grow. As you get started on sifting through your data reports and action items completed this year, carefully consider how you are packaging your data in the most impactful way.

Report 68

Report Data Metrics Analysis 68

Media Cause

JUNE 27, 2023

Not all social media channels are created equally when it comes to engaging with your audience—meaning your planning and execution needs to be nimble and flexible based on your goals and the audiences you want to engage with. We’re not saying that every ad needs to be on-trend, but it doesn’t hurt to lean into what’s going viral.

Social Media 97

Social Media Guide Media Social 97

sgEngage

DECEMBER 20, 2023

From creating a financial cushion to clearly managing your financial reporting, your finance team can create a strong foundation to help you weather whatever the new year has in store. Identify the top line for each channel. Next, calculate the expenses for each channel.

Foundation 88

Foundation Build Grant Fund 88

Forum One

JANUARY 20, 2022

We dove into a number of industry benchmark reports to compile the following indicators that nonprofits should consider when planning for the year ahead. Conversion rate (e.g., Response rate (how often did people reply directly to your email?). Open rate (was your subject line compelling enough to open the email?).

Metrics 72

Metrics Digital Strategy Rate 72

Allegiance Group

APRIL 15, 2024

It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Nonprofits usually report retention as a percentage. Craft a conversion journey. Select communication channels and advertising platforms for the campaign. the timing of their donation)?

Fund 52

Fund Donor Strategy Search 52

sgEngage

SEPTEMBER 28, 2021

There is undeniable momentum in online fundraising as highlighted by data in the Blackbaud Luminate Online® Benchmark Report 2020. There are a few data points from the Benchmark Report that offer a glimpse into the future of online fundraising: 42.4% increase in email conversion rate. increase in email conversion rate.

Online 100

Online Fundraising Benchmark Adwords 100

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. It’s clear to us from this year’s report, that digital engagement has taken some important leaps forward for nonprofits of all shapes and sizes. We saw social media audiences growing particularly on Instagram.

Benchmark 62

Benchmark Digital Trend Report 62

Association Analytics

FEBRUARY 20, 2024

Not surprisingly, a 2020 report from Wild Apricot showed that 68% of organizations have difficulty growing membership. Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility. K eep an eye on what leads to conversion. What’s slowing these association’s down?

Create 169

Create Strategy Associations Registration 169

Allegiance Group

FEBRUARY 27, 2024

These insights can give you a clear picture of what parts of your website — pages, images, forms, buttons — are working to drive conversions and which ones need some help. Customizable Reports: While GA4 doesn’t have as many pre-built reports as GA3 did, it does let you build reports and customize them to your specific needs.

Analytics 52

Analytics Google Fundraising Track 52

Bloomerang

MAY 15, 2024

Conversely, a toxic, dysfunctional, or low-performing board can destroy your nonprofit. Use your existing channels to reach people already connected to your cause. Make time for networking, fun, games, play, and strategic conversations. Make time for strategic conversations. Young Nonprofit Professionals groups.

Nashville 82

Nashville Fun Celebrate Leadership 82

The NonProfit Times

MAY 23, 2024

Average 2023 clickthrough rates were nearly identical to what they were in 2022 for GivingTuesday. However, the unsubscribe rate was nearly 25% less than what it had been the previous year despite the six emails being twice the total of three sent a year earlier. “At The underlying analytics were impressive.

Test 52

Test email Spam United States 52

Nonprofit Tech for Good

MAY 13, 2022

Are your conversion rates different for different audiences? Measure the success of your upgrade asks – do donors who come from your species extinction petition go on to be regular donors at a higher rate? We include them in your reports and you can use them in your CRM. Investigate how well your audiences perform.

Donor 272

Donor Track Facebook Campaign 272

AccelEvents

DECEMBER 6, 2021

The global events industry is growing at a rate of more than 20% year over year and a 2021 research report showed that 85% of marketers believe online events and experiences are here to stay. The same report also revealed that almost 60% of marketers’ budgets for online experiences will grow in 2022. New contact. New company.

Management 96

Management Virtual Registration Integration 96

sgEngage

JANUARY 19, 2023

From creating a financial cushion to clearly managing your financial reporting, your finance team can create a strong foundation to help you weather whatever the new year has in store. Identify the top line for each channel. Next, calculate the expenses for each channel. Do they give you the information you need?

Foundation 85

Foundation Build Fund Review 85

Bloomerang

OCTOBER 16, 2023

Here are 3 rules for reporting impact Be warm, heartfelt, and sentimental. First names only! Here are 6 channel options: A simple phone call from you, or even better—a board member A postcard A video email A letter An email A text 3 time-saving ways to report impact with scale and efficiency (no matter how big or small you are!)

Gift 106

Gift Script Phone Voice 106

M+R

FEBRUARY 5, 2021

And so, too often, the magic of mid-level giving is lost, especially in digital channels. And, unfortunately, the reverse is also true—what seems like a minor drop-off in your mid-level acquisition or retention rates can create enormous drag on your revenue. . Do newly acquired mid-level donors retain at higher rates?

America 105

America Digital Audience Channel 105

Neon CRM

MAY 17, 2024

Calling to thank donors for their support after they give a gift can strengthen their bond with your nonprofit, leading to higher donor retention and engagement rates. With most nonprofit communications largely limited to digital channels like email and social media, calling your donors really stands out. Not necessarily!

Support 88

Support Donor Phone Gift 88

The Modern Nonprofit

FEBRUARY 22, 2022

According to many reports , email marketing is the best channel for return on investment. According to social media researcher and author Dan Zarrella , including more links in your emails will garner better click-through rates and fewer unsubscribes. Keep your tone conversational and personal.

Newsletter 105

Newsletter Social Media Storytelling Mail 105

NTEN

NOVEMBER 1, 2013

> Download the 2013 NTEN Community Survey Report In July 2013, we circulated the online survey link to the NTEN Community via direct email (sent to 38,354 contacts) and announcements in our community channels, including our blog, NTEN Discuss list, our Facebook page, our Twitter network, and our LinkedIn group.

Survey 88

Survey NTEN Report Community 88

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

The convening used participatory methods to identify topics for small group conversations related to the theme and was expertly facilitated by Allen Gunn from Aspiration. ( I wrote a reflection last week about the facilitation techniques here ). Do you need annual reports, or will monthly reports suffice? In which formats?

Social Media 100

Social Media Channel Data Media 100

NetWits

AUGUST 8, 2012

Download the full Multichannel Fundraising Report. Without proactive conversion efforts on the part of the nonprofit, there likely will be no renewal giving from online donors at all, despite repeated pleas online. 2011 Multichannel Fundraising Report. Download Now! Online donor solicitations are powerful.

Offline 219

Offline Donor Online Fundraising 219

Bloomerang

NOVEMBER 12, 2021

To figure this out, look at your website analytics, email analytics, conversion rates, social listening, and more. . Schedule your marketing communications by looking at the times your donors and supporters are engaging with your communication channels and materials; then use the insights you’ve gained to influence future actions.

Analytics 113

Analytics Digital Tools Measure 113

Neon CRM

JUNE 23, 2023

Check out these GivingTuesday statistics sourced from the GivingTuesday 2022 impact report and broader impact data to learn more about the influence GivingTuesday has on the philanthropic sector. GivingTuesday Inspires People to Be More Giving 84% of those aware of GivingTuesday report that the movement inspired them to give more.

Statistics 98

Statistics Fundraising United States Global 98

DNL OmniMedia

MAY 25, 2022

We offer a number of analytics-related services including web analysis, strategic planning, digital measurement and testing, and data reporting and visualizations, so we can certainly assist your team. For example, you can understand what impact, if any, a new communication channel had on fundraising outcomes. Landing page.

Analytics 52

Analytics Org Adwords Metrics 52

NonProfit Hub

JANUARY 28, 2021

Did you know that the average open rate for the nonprofit organization is around 25.17%, much higher than the industry average open rate, which is just 21.33%? email marketing is one of the most effective channels for nonprofit organizations. An eye-opening report authored by Brett Schenker states, .

email 84

email Marketing Spam Rate 84

sgEngage

MARCH 22, 2022

But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. This new, more effective communication strategy is referred to as integrated or multi-channel marketing, and it allows you to connect with supporters across all channels. .

Retention 103

Retention Communication Donor Strategy 103

Bloomerang

DECEMBER 19, 2023

According to a National Council of Nonprofits report , the vast majority of nonprofits operate at the grassroots level, and 88% have budgets less than $500,000. Top feature: Donorbox’s UltraSwift Checkout feature allows donors to quickly complete payments in just a few clicks, promoting higher conversion rates.

Software 90

Software Free Tools Adobe 90

sgEngage

JANUARY 19, 2023

From creating a financial cushion to clearly managing your financial reporting, your finance team can create a strong foundation to help you weather whatever the new year has in store. Identify the top line for each channel. Next, calculate the expenses for each channel. Do they give you the information you need?

Foundation 52

Foundation Build Fund Review 52

Bloomerang

APRIL 15, 2021

Have you noticed that when talking about diversity, equity, and inclusion (DEI) in fundraising , the conversation frequently mentions the lack of suitable candidates of color? But if you want to diversify your development office, or even just start the conversation, here are a few relatively simple suggestions to consider.

Develop 124

Develop Pennsylvania Mentoring Newsletter 124

Neon CRM

AUGUST 11, 2023

A 2022 report by The Fundraising Effectiveness Project revealed a steep drop in donor retention over the previous year. Other data will help you personalize your donors’ future experiences, like: The program or fund they supported Their donation amount Which channel inspired their gift (did they give by email? Through direct mail?)

Retention 98

Retention Donor Gift Template 98

Qgiv

JUNE 23, 2021

39% of Gen X respondents said they’re most likely to give as a result of a post they see on Facebook or other social media channels. 33% of donors in this age group prefer to give in response to social media channels, and 29% prefer to give via text messages. Luckily our Generational Giving Report goes over this information at length!

Practice 52

Practice Marketing Fundraising Social Media 52

Allegiance Group

MAY 1, 2024

However, a recent Giving USA report showed a 13.4 Your nonprofit can have your best year-end campaign by incorporating data-driven planning, tapping into overlooked segments, crafting impactful storytelling strategies, maximizing digital fundraising channels, and cultivating donor fundraising and stewardship throughout the year.

Campaign 52

Campaign Guide Fundraising Storytelling 52

Whole Whale

AUGUST 25, 2021

Direct mail response rate (to house): 4% Postage per letter: $0.49. Giving Report. Direct mail response rate: (to house): 5% Postage per letter: $0.47. Giving Report. Direct mail response rate: (to house): 5% Postage per letter: $0.49. Direct mail response rate: (to house): 9% Postage per letter: $0.50.

Stats 96

Stats Trend Mail Fundraising 96

Allegiance Group

MAY 18, 2023

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. Use social media to drive traffic to your website.

Digital 52

Digital Practice Donor Strategy 52