Non Profit Quarterly

APRIL 20, 2023

Image Credit: dole777 on unsplash After more than a decade of dominating the social media landscape, Big Tech platforms like Facebook, Instagram, and Twitter are in flux. For nonprofits, this moment presents an opportunity for a social media strategy “do-over.” Marginalized users and organizations have been impacted in multiple ways.

Social Media 94

Social Media Media Strategy Social 94

Greater Giving

MARCH 22, 2024

Conduct surveys or focus groups with your existing donor base to understand their current priorities and preferred giving methods. Aligning your fundraising efforts with donor preferences fosters stronger connections and increases the likelihood of successful campaigns. Take a fresh look at your fundraising goals for the year.

Strategy 59

Strategy Fundraising Storytelling Trend 59

CauseVox

JANUARY 31, 2022

It’s a great way to expand the scope of your campaigns, from capital campaigns and sponsorships, to peer-to-peer campaigns and galas. PNPL is the future of fundraising; getting started now will put you in a strong position for future campaigns. How To Use PNPL In Your Fundraising Campaigns. Capital Campaigns.

Pledge 52

Pledge Campaign Fundraising Florida 52

Candid

JULY 7, 2022

July 15 is officially Social Media Giving Day. This ‘holiday’ began in 2013, when Givver.com promoted it as an opportunity to leverage social media platforms for donations. Nonprofit Source found that 55% of people who engage with nonprofits on social media end up taking some sort of action: . Since then, a lot has changed.

Social Media 111

Social Media Media Giving Tips 111

DNL OmniMedia

MAY 10, 2023

Following data management strategies and incorporating them into your peer-to-peer campaigns can actually maximize your fundraising potential as well as the level of engagement you have with your supporters. We’ll be discussing some data management best practices that can help you make the most of your current and future P2P campaigns.

Data 52

Data Campaign Practice Management 52

Nonprofit Tech for Good

APRIL 2, 2020

By Josh Kashorek , Director of Marketing at Journity , and advocate for using data to create high-performance nonprofit marketing campaigns. It’s fun to watch your numbers grow in social shares, or comments and likes, but it becomes really hard to point to those things having a direct impact on donations. 5) Retention.

Metrics 301

Metrics Digital Marketing Retention 301

Greater Giving

DECEMBER 15, 2022

Before you begin developing your nonprofit marketing campaign, don’t forget to set meaningful goals for what you want to accomplish. First, let’s go over the basics of the main methods your organization can use as a part of your marketing plan. Social media. Integrating Marketing Channels . Donor Profiles and Records .

Digital 75

Digital Marketing Donor Channel 75

Achieve

DECEMBER 8, 2023

To cater to the varied preferences of your alumni base as you fundraise, create a multi-channel strategy that includes communication methods such as: Your program’s website. Social media. As you create content, keep in mind that different social media platforms appeal to different demographics. Email marketing. Text messaging.

Arts 52

Arts Create Fundraising Tips 52

Allegiance Group

MAY 20, 2024

Our latest Philanthropic Pulse Survey results, released in April, outline how nonprofits performed quarter-by-quarter in 2023. The survey was held in January 2024, and 397 respondents participated. What’s more, between Q2 and Q4, about 63% of survey participants said they observed changes in their donor behavior.

Trend 52

Trend Donor Guide Fundraising 52

Candid

OCTOBER 19, 2022

Getting creative and re-evaluating old peer-to-peer fundraising methods has become especially important in recent years due to declines in household giving. Peer-to-peer campaigns are notable for their ability to connect with new donors through your current supporters and open up more fundraising opportunities. Set up donation pages.

Strategy 97

Strategy Fundraising Social Media Evaluation 97

Bloomerang

SEPTEMBER 18, 2021

If a capital campaign is on the horizon for your organization, Aaron Bishop and Brian O’Neil will share strategies and resources available to confidently predict your project costs and resources needed. We are here to talk about capital campaigns, specifically counting the costs where capital campaigns often miss the mark.

Campaign 90

Campaign Video Project Process 90

The Modern Nonprofit

JANUARY 2, 2024

They provide social proof, essential in attracting and retaining partners and supporters. Consider using surveys, direct interviews, or informal conversations to initiate this process. Develop longer versions for your website and annual reports, and shorter snippets for social media posts or marketing flyers.

Story 104

Story Guide Support Analysis 104

Socialbrite

OCTOBER 6, 2022

Organizations that moved to online and text campaigns via social networks seemed to fare especially well. In addition, nonprofits’ mobile audience for text campaigns jumped 26%. Facebook remained the most important social media platform for nonprofit causes. 3 strategies to foster successful fundraising campaigns.

Fundraising 69

Fundraising Statistics Paypal Retention 69

Greater Giving

JUNE 8, 2023

This data helps identify the most effective fundraising methods and areas for improvement in future events. social media, word of mouth, email marketing). Methods for Collecting Event Follow-Up Feedback Greater Giving Online Bidding Solutions includes messaging capabilities that will allow you to send a text to attendees post-event.

Survey 45

Survey Method Profile Demographics 45

Nonprofits Source

APRIL 15, 2024

To successfully amp up support for your -thon event, try these marketing strategies: Outbound campaigns. Outbound campaigns can include email promotions, digital ads, and printed collateral that you might hang up at local businesses related to walk/bike/ride events (like athletic shoe stores or bike shops). Social media.

Marketing 52

Marketing Fundraising Tips Registration 52

Greater Giving

JULY 20, 2022

In 2021, we found that the majority of nonprofits used social media campaigns to connect and engage with their donors (73% of those surveyed). Donors are inundated with email, and their social media feeds are packed. Conduct your next publicity campaign on a local radio station. So what can nonprofits do about it?

Action 52

Action Money Raise Donor 52

Neon CRM

MAY 10, 2023

Use Ethical Nonprofit Data Collection Methods There are many ways that you can gather data on potential donors, but not all of those ways are ethical or appropriate for nonprofits. You can fill in any gaps in your donor history by using surveys and other interactions that will tell you more about them.

Practice 52

Practice Data Newsletter Survey 52

Whole Whale

SEPTEMBER 8, 2023

Decades before the dawn of digital ads and social media, advertising legend David Ogilvy penned his seminal book “Ogilvy on Advertising” sharing hard-won lessons on how to effectively persuade consumers. Survey existing donors on what compelled them to support you before. Those insights should drive messaging and campaigns.

Lesson 59

Lesson Fundraising Digital Test 59

Qgiv

SEPTEMBER 28, 2022

Throughout your year-end fundraising campaigns, you’ve likely engaged a variety of new donors who gave to your nonprofit for the first time. These new supporters may have been inspired by the holiday spirit, a social media post from a friend or family member, or even a post or email from your organization. What’s your next move?

Donor 69

Donor Virginia Retention Gift 69

sgEngage

APRIL 10, 2023

How do you turn a standard campaign into a fundraiser your community will love? Use recent campaign data to determine who your donors are, then find out which kinds of campaigns they’ve engaged with most in previous years. Another helpful factor to keep track of is donors’ preferred communication methods. Social media.

Donor 77

Donor Community Tips Fundraising 77

sgEngage

OCTOBER 11, 2023

Leverage Social Media Meta, Insta, TikTok, LinkedIn, YouTube, and the recently rebranded X. I’m sure you’re using at least one of these social media channels. Whether you’re personally into them or not, social media platforms offer opportunities for connection that go far beyond your database contact list.

Donor 85

Donor Social Media Websites Content 85

The Modern Nonprofit

MAY 18, 2021

An important principle of persuasion is “social proof” — that people when faced with a choice they aren’t sure about, look to others around them for guidance, whether consciously or not. Create simple surveys. Solicit for testimonials on your public profiles and social networks. Enter the testimonial. It’s okay to edit!

Action 105

Action Review Nonprofit Survey 105

sgEngage

MARCH 22, 2022

A common misconception among newer nonprofit professionals is that every campaign or event is meant to attract new donors and donations. One of the best methods to increase your donor retention is to leverage your overall communication strategies. Personalize all appeals . Segment your audience . Focus on impact storytelling .

Retention 97

Retention Communication Donor Strategy 97

sgEngage

AUGUST 23, 2022

This makes event-free fundraising a desirable solution for organizations looking for affordable fundraising methods. Examples include text-to-give campaigns, merchandise fundraisers, and virtual contests. These fundraisers eliminate most costs associated with traditional campaigns, such as paying for venues, catering, and supplies.

Free 90

Free Team Fundraising Contest 90

The Modern Nonprofit

APRIL 18, 2023

Consider the community you serve, the social issue you’re tackling, or the change you want to make in the world. Break down your goals into objectives and strategies: Objectives are the specific steps or milestones needed to achieve your goals, while strategies are the methods or tactics you’ll use to accomplish your objectives.

Guide 52

Guide Donor Fundraising Social Media 52

Nimble AMS

APRIL 20, 2022

The survey results found half of the volunteers donated money to the organization because they also volunteered. . When leaders go out of their way to recognize volunteers for their efforts at member town halls or in social media posts, other association members will notice. building personalized and branded email campaigns.

Associations 132

Associations Volunteer Benefit Retention 132

Kindful

AUGUST 17, 2021

In fact, Forbes recently reported that 75% of nonprofits surveyed shared that, since the pandemic occurred, they’ve been looking for advice on finding new ways to fundraise through digital technology. In fact, giving through mobile apps is their preferred method for giving. Making the case for digital fundraising .

Digital 62

Digital Fundraising Synchronous Empowerment 62

DNL OmniMedia

MAY 25, 2022

Rather than basing your campaigns on a “hunch,” you can base them on quantifiable data. For example, if it seems like supporters respond well to social media, you would create survey questions asking supporters to confirm whether they like (or don’t like) your current social media strategy. Designing Your Survey Method.

Research 52

Research Marketing Survey Nonprofit 52

Bloomerang

JUNE 3, 2024

Especially its ability to promote the development of social skills, imagination, communication, cooperation, creativity, reasoning, memory, and more among children. The fundraising landscape changes quickly, so staying informed and being open to new methods and approaches will help secure success. Launch social media campaigns.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 11, 2010

This year, we are experimenting with incorporating social media techniques as part of the evaluation process for the second America’s Giving Challenge. How have you used social media to personalize your interactions with potential supporters? Our detailed case study with Darius Goes West reveals some fantastic insights and learnings.

Case Study 89

Case Study Social Media Conversation Studies 89

Bloomerang

AUGUST 21, 2023

1,071 fundraising professionals were surveyed at small and medium-sized nonprofits supporting a variety of causes. Multiple, practical action steps are presented below to advance your fundraising based on the survey results. Further, many capital campaigns overlook the need for reserve funds to maintain the new or renovated building.

Action 74

Action Report Practice Fundraising 74

Achieve

APRIL 28, 2022

With so much time on the world wide web, bombarded by advertisements, most people have become increasingly immune to and skeptical of even the most innocent donor outreach campaign. Question: When there are so many different social media platforms—not to mention the old standbys of email and texts—how do you reach your followers?

Donor 59

Donor Tips Online Gift 59

Greater Giving

APRIL 9, 2024

Guests can purchase “horses” and have them race (dice or another method) to win prizes like gift cards. Social Media Blitz : Create a dedicated event page and share it on on social media platforms. You can also sell this package multiple times to your bidders to really increase your event profit.

Kentucky 52

Kentucky Hosting Fundraising Photo 52

Care2

SEPTEMBER 12, 2010

No matter where you look, social media is on everyone’s radar. The big question nonprofits ask is, how useful is social media? In an attempt to help nonprofits answer that question, Idealware , in partnership with NOI , recently released " The Nonprofit Social Media Decision Guide.". Other tangible results include:

Social Media 76

Social Media Media Social Myspace 76

Bloomerang

DECEMBER 19, 2023

The GAHC had been using Excel to manage campaigns but didn’t have a way to view each donor’s giving history and other crucial donor information. Top feature: Through Qgiv’s integration with Bloomerang , nonprofits can launch peer-to-peer fundraising campaigns that make it easy for supporters to create personal fundraising pages.

Software 87

Software Free Tools Adobe 87

CauseVox

JULY 18, 2023

There is still plenty of time left in the year -including important events like Giving Tuesday and end-of-year campaigns – to reset and get back on track. However, it’s always a good rule to try to avoid taking actions out of panic, and instead be methodical. Identify any trends or areas where donor engagement may be lacking.

Develop 77

Develop Fundraising Pledge Track 77

sgEngage

MARCH 18, 2022

Komen partnered with GoodUnited, a provider of social fundraising solutions, to create new, innovative peer-to-peer fundraising challenges and custom, conversational messaging sequences that both raised revenue and built Komen’s relationships with a new audience. Outline the parameters for your campaign. You can share: .

Audience 85

Audience Facebook Challenge Group 85