Association Analytics

OCTOBER 10, 2022

By having tags in place, you can start building personas around your member’s behaviors and demographics and begin to learn what types of products and services they are interacting with and when. This could also help you justify implementing an email calendar across your association. Are you tagging your content, products and events?

Analytics 169

Analytics Marketing Taxonomy Module 169

Saleforce Nonprofit

MARCH 10, 2022

We know that you don’t just want to hear from leaders in your industry; you want to interact with them. Drive Marketing Performance : Understand how successful nonprofit marketers take a data-driven approach to engaging constituents, measuring their performance, testing what works, and reporting back to get further investment.

San Diego 106

San Diego Ukraine Virtual Nonprofit 106

Greater Giving

FEBRUARY 22, 2022

The nonprofit fundraising calendar tends to go through phases of ups and downs. Choose images that show interactions between people, whether it’s your volunteers and constituents or your donors mingling at previous fundraising events. Use A/B testing to determine which images are most effective for engaging visitors.

Websites 97

Websites Donation Images Mobile 97

Top Nonprofits

MARCH 16, 2022

If it’s an annual event, update the calendar with the dates and information for the following year (or a TBD notification) as soon as this year’s iteration ends. Make sure every page consistently represents your brand, from your homepage to your event calendar to your donation page. Event dates and information.

Websites 115

Websites Nonprofit Audience Mobile 115

CauseVox

MAY 9, 2023

This model was developed by Open AI and is one of the few language models to pass the Turing Test. Email Communication Calendar The frequency of your emails can be just as important as the content. The best way to stay on top of this schedule is with a dedicated email communication calendar.

Examples 84

Examples email Communication Language 84

EveryAction

JULY 11, 2016

From our 2016 Best Nonprofit Conferences Calendar , here are five hot summer events that are sure to bring the heat. Major gifts, win-back programs, industry trends, data and testing, direct marketing, development planning, crowdfunding, fundraising on mobile, and the future of strategic storytelling - and that's just the first day!

Conference 100

Conference St. Louis New York Portland 100

Neon CRM

DECEMBER 13, 2023

of those who have interacted with you before. Dedicate budget space, calendar space, and other resources to member engagement. Smooth and easy” can be subjective—ask a few people to test the process.) Next: Test, test, and test some more. The data you just pulled can help!

Model 52

Model Florida Nonprofit Benefit 52

sgEngage

APRIL 11, 2022

Online advocacy has a larger potential reach than traditional, in-person advocacy, but it can be more difficult to form the personal connections that come with face-to-face interactions. Coordinating these efforts can become quite complicated and relies on your supporters marking their calendars ahead of time.

Advocacy 79

Advocacy Awareness Virtual Campaign 79

Bloomerang

JUNE 1, 2022

Conduct A/B testing. A/B testing is the process of creating two different versions of your year-end appeal and assessing which version receives the most engagement or inspires the most action from recipients. Use these steps as a rough guide: Stagger your communication at least every two weeks until mid-December. Online donation total.

Guide 114

Guide Giving Nonprofit Metrics 114

DNL OmniMedia

JULY 1, 2021

CRMs collect information about your donors’ interactions with your nonprofit such as events attended, participation in campaigns, and giving rates. . Effective grant management software comes with a few key features: document library, calendar tools, and reporting capabilities. Run accessibility tests on your event webpages.

Software 52

Software Tips Grant Database 52

Qgiv

FEBRUARY 13, 2023

With interactive dashboards, you can view your donors’ information and interactions at a glance and get suggestions for how you can improve your retention rate. Their easy-to-use email editor and subject line testing tool helps you create engaging emails with higher open rates to spread the word about your fundraising events.

Registration 52

Registration Software Nonprofit Gift 52

Bloomerang

FEBRUARY 1, 2023

With interactive maps, private meeting scheduling, and a personalized agenda, attendees have everything they need to get more from the event. Easier interactions with the government. Google Optimize powers the Firebase app, which allows you to bring this A/B testing on the go. Split URL testing. User permissions.

Org 84

Org Raise Tools Help 84

Qgiv

JANUARY 12, 2023

Develop a social media calendar. A social media calendar helps you keep track of what you’re posting and when you’re posting it across all of your social media platforms. Your calendar will also keep your social media team on the same page and help you stay organized on all of your platforms.

Social Media 52

Social Media Strategy Media Donor 52

Beth's Blog: How Nonprofits Can Use Social Media

JULY 24, 2012

Use of editorial calendar. intense days of meetings. The design incorporate many interactive learning techniques to ensure that participants were actively learning and sharing, and not falling asleep! ” This generated useful tips and suggestions on how to manage an editorial calendar and content strategy process.

Network 97

Network Build Learning Strategy 97

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 19, 2015

I was in San Antonio this week to facilitate an interactive master class for 300 nonprofits that was hosted by the San Antonio Nonprofit Council that hosts The Big Give, a very successful local giving day. You can test it for free for two weeks here. You can test it for free for two weeks here.

Social Media 50

Social Media San Antonio Content Strategy 50

Qgiv

JANUARY 16, 2024

The platform provides a range of customizable virtual activities, including trivia nights, game shows, and interactive challenges to foster team spirit and stimulate active event participation. What we love about Fun Team Events Fun Team Events helps build communities by strengthening relationships through interactive virtual activities.

Software 52

Software Tools Management Registration 52

Qgiv

SEPTEMBER 14, 2021

You might even offer a small branded item, like a t-shirt or calendar for the coming year, to motivate your supporters to give. As we mentioned before, it can be difficult for your supporters to find time for a big Giving Tuesday event if it isn’t on their holiday season calendar. Test your donation form in advance.

Campaign 98

Campaign Ideas Giving Tips 98

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 11, 2012

Several of groups serves as testers of the various ideas in my forthcoming book, Measuring the Networked Nonprofit , with co-author KD Paine. While it was a little like changing a flat tire on a moving car to test frameworks while writing the book, it was a rich learning experience.

Facebook 112

Facebook Change Profile Impact 112

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 20, 2012

The bottom line is that it is a fun addition to our Invisible Dogs campaign and our first test into the mobile app world.” Creation of content and user interactions were considerably higher than in other time periods. ” The Android version is coming soon! Even Cute Fictional Animal Characters Work.

Turkey 101

Turkey Social Media Mobile Oracle 101

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

Celebratory interactions should be a consistent part of your engagement and content calendar, so set up systems to capture and share alumni personal, social, and professional news. Be sure that you test, test, test to see if there are certain types of questions that work best for engaging your alumni.

Practice 107

Practice Tips Social Meme 107

Connection Cafe

DECEMBER 20, 2018

Test, Test, Test. Instead, test it. Then test it some more. And when you change something on your site, test it again. And the Curse of Knowledge explains why so few organizations bother testing their digital content. So how do you test your website’s usability and UX quality?

Websites 37

Websites Donor Test Accessibility 37

Connection Cafe

DECEMBER 27, 2013

Finally, we might devise an editorial calendar for the project, assigning content owners, due dates and recommendations for updating the content pre- and post-launch. Editorial Calendar – spreadsheet or Word doc. Usability Tests. Deliverables. Content audit – the same spreadsheet with some additional columns added in.

Design 36

Design Process Content Web 36

NetWits

DECEMBER 2, 2010

Try referencing past interactions or observed behavior whenever possible. E-mail will allow you to try similar segments as you might use for a direct mail program, and allows you to test new segments at a low cost. Also use message testing to identify the best time to send messages. E-mail Schedules & Strategies.

email 149

email Marketing Mail Metrics 149

Qgiv

APRIL 28, 2021

Conference organizers require sponsors who exhibit on the first night to have some kind of interactive element at their booths. If you love data or get excited about A/B tests, this is a great choice. Pro tip: Make sure you visit the exhibition hall, especially on the first night of the conference!

Conference 52

Conference Fundraising NTC Storytelling 52

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 1, 2012

Set aside some “play and explore” time to observe, read, and interact with your colleagues and peers who are on Google +. If you want to stick a toe a little deeper into the water, the next step is create a simple plan to test the waters for your brand. You are testing to see what works and what doesn’t.

Google 98

Google Time Nonprofit Metrics 98

Classy

JULY 14, 2021

Some of the tasks you’ll want to cover during this portion of pre-production include: Proper testing of the virtual platform you will be using to make sure your team is comfortable with it, and that you avoid day-of surprises by discovering bugs or workarounds in advance. You can think of pre-production as a big dress rehearsal.

Virtual 105

Virtual Professional Marketing Fundraising 105

Achieve

SEPTEMBER 8, 2020

Heading into 2020, nonprofit fundraisers had solidified their fundraising calendars and were on track to achieving ambitious revenue goals. However, harnessing technology can empower you to seamlessly interact with supporters and create sustainable revenue sources despite social distancing guidelines. Test your giving page.

Virtual 52

Virtual Tech Tips Fundraising 52

NTEN

JUNE 18, 2009

Prospects and stakeholders who interact with you online have only your online communications to evaluate your organization. One organization spent 10 hours a month maintaining an online calendar. When we reviewed their website statistics, we found that nobody ever visited that calendar. Maybe that includes yours? I know I would.

Communication 57

Communication Online DC Wiki 57

Bloomerang

MAY 31, 2022

Your fundraising plan should include an event calendar so that you have ample time to prepare for each event. If certain metrics aren’t performing as well as you thought they would, you can adjust your approach and test out new strategies. When each campaign will take place. Social media impressions/reach. Donor lifetime value.

Strategy 106

Strategy Develop Fundraising Nonprofit 106

Tech Soup

JANUARY 28, 2016

Looking for something to fill your calendar with Thursday night? Or we like change in specific areas, like what we're having for dinner, not how we interact with our church each Sunday. This would be a good way to "test the waters" and see how much resistance you might get. Bored by the announcements?

Technology 36

Technology Plugin Poll Registration 36

Connection Cafe

OCTOBER 5, 2011

She is currently the National Associate Director for Interactive Fundraising and Engagement with the American Diabetes Association. Communications calendar - Plan most of your email, website and social media communications in advance, you will thank yourself later! Take a look at this complete event fundraising communications calendar.

Tools 32

Tools Badge Convio Instruction 32

Connection Cafe

AUGUST 1, 2019

By enabling much quicker, more consistent, and customized communications with donors, nonprofit fundraising staff can be put to much better use: working on development strategy and freeing up time to interact with donors and prospects in a more meaningful way. Source: Blackbaud. The results? Source: The Metropolitan Museum of Art.

Museum 29

Museum Game Chicago Indianapolis 29

Connection Cafe

JANUARY 13, 2020

The ‘frontend’ of your organization’s website is the publicly-visible part that your donors and supporters interact with. Your calendar and sign-up or registration forms. Optimizing the frontend of your website is essential for giving your supporters a positive user experience when interacting with it. Testing and Launch.

Websites 35

Websites Design Site Web 35

Museum 2.0

JANUARY 2, 2013

I've had bad direct experiences with high-priced PR firms that are slaves to antiquated promotion calendars. Curators and front desk staff blog about their interactions with objects and visitors. They do constant A/B testing to understand what is and isn't working.

Job 51

Job Marketing Difference Museum 51

Whole Whale

JULY 10, 2021

Create a PUBLIC calendar invite. Create a public calendar invite on Google (and others) to remind your audience to take action on Giving Tuesday. This will give you a way to give an early action that will then show up on their calendar, phones, and even e-watches, increasing the chances people will act! TEST YOUR DONATE PAGE.

Ideas 111

Ideas Giving Calendar Facebook 111

Forum One

DECEMBER 6, 2022

A dependable production calendar also reduces stress, and makes tracking, comparing, and reporting on impact over time possible. If the year rolls over to January 2023 and you plot out the exact same content calendar and tactics as last year, you might find yourself boring your audience and your team.

Content 46

Content Strategy Calendar Evaluation 46

M+R

JANUARY 31, 2023

of year-end revenue as coming from email This performance was in the context of (slightly) more email, as the average number of appeals increased from 15 in 2021 to 16 in 2022, with some organizations adding additional emails to the calendar mid-month to make up for declines in per-email revenue. The median nonprofit reported 17.7%

Fundraising 107

Fundraising Gift Digital Trend 107