10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

It’s impossible to apply Twitter best practices across all segments of the nonprofit sector because of the wide variety of causes and follower counts, but scientific analysis of Twitter clearly indicate that there is right way and a wrong way to use Twitter. Social Media Twitte

4 Facts About How Millennials Use Twitter


With 26% of all millennials actively using Twitter , and 59% having an account on the most pervasive social media network in the world, leveraging the influence of this social platform is imperative to your nonprofit’s effectiveness at penetrating millennials. Image courtesy of The telegraph.

Trending Sources

Using Twitter to Build a Community and Recruit Volunteers

Amy Sample Ward

I’ve presented about Twitter before, as well, so in addition to sharing some notes and resources, and my slides, from the presentation on Friday, I want to also round up other Twitter-related posts and links here. Twitter Resources. Atlanta Councilman chooses Twitter.

112 Nonprofit Blog Posts, Articles, and Stories from 2013 You Can’t Miss.

Connection Cafe

Here’s Your 2013 Nonprofit Roundup: THIS – thanks to Marc Koenig of Nonprofit Hub: Nonprofits, 2014 is the Year of the Blog. Your blog is your gift to them, as well as to yourself. In Farra Trompeter’s recent Big Duck blog post, Facebook for nonprofits: Moving your marketing beyond the likes , she recaps insight shared by Kaiya Waddell and Amy Bryant at a recent 501 Tech NYC event. The Nonprofit Blog Carnival got dressed up this year, major donor style.

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5 Attention Grabbing Twitter Marketing Tactics for Non-profits


Twitter is perhaps one of the fastest-moving social platforms. With hundreds of thousands of tweets being shared every day, maintaining visibility and driving engagement become key challenges for most Twitter marketers. Get your team involved in your Twitter campaigns.

Why Conversion Is A Better Objective Than Traffic Referral

Beth's Blog: How Nonprofits Can Use Social Media

He goes onto say how they focusing their integrated strategy on a metric that matters: conversions. However, conversion rates were flat. And that is the subject of another blog post – next year. He is @darbyDarnit on Twitter or you can email him at pdarby@wish.org.

Convert versus Converse

John Haydon

You can’t use Facebook and Twitter to covert people into anything. But you can find people who are already passionate and have conversations with them. You can find these people with tools like: Google Blog Search. Twitter Search. Then start conversing.

Twitter Community Organizing Rules for Non Profits

Beth's Blog: How Nonprofits Can Use Social Media

Robin shared some of her thoughts in the comments of a recent blog post, and I invited to share her community organizing rules for Twitter. As a community organizer, Twitter makes a lot of sense. Twitter does exactly that. Robin’s 10 Twitter Rules for Non Profits.

Top 5 Twitter Management Tips for Non-Profit Organizations to Increase Followers Organically


Twitter serves as a great marketing tool and has become increasingly useful for all types of businesses who are looking to expand their reach. The challenge for most organizations on Twitter lies in getting a good number of followers, and growing followers.

Five Twitter Mistakes You Might Be Making

NonProfit Hub

There’s no doubt that Twitter can be an effective way to engage with your constituents and spread the word about your cause. There’s actually a right and wrong way to use Twitter. Most Twitter faux pas are easy to fix. Lauren Bejot is a guest contributor for Nonprofit Hub.

So, You’re Thinking About Blogging? How To: Create a Blog for your Organization

Amy Sample Ward

Another topic that is of interest and can serve as a valuable launch pad for conversations and information, both for Romanian NGOs and organizations around the world, is a blog. Why Blog? But blogs can help your organization in a few key ways: Central Communication Hub.

Twitter Stats You Need To Know and Tips to Get More Clicks


A lot of organizations focus more of their engagement efforts on Facebook than Twitter. Twitter can be a great platform to engage with people though, if campaigners take the time to have back and forth discussions and not just use Twitter to promote blog posts, press releases or fact sheets.

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From #P2P15| What Twitter Taught Us About Peer to Peer Fundraising

Connection Cafe

In the midst of event season, she found herself embroiled in lengthy conversations about the design of the latest event t-shirt. P2P15 — DonorDriven Blog (@donordriven) February 24, 2015. Until then, I’ll see you on Twitter!

How @GoodwillIntl is Celebrating Labor Day with Twitter Campaign #150jobs AND Measures Success

Beth's Blog: How Nonprofits Can Use Social Media

One of their newest experiments is a Twitter campaign, #150jobs. I interviewed Arlene to learn more about they’re measuring their Twitter campaign and what they’re learning. What is the objective of the Twitter campaign?

Twitter Analytics And Your Nonprofit


Understanding what pages on your website are most trafficked is key to increasing conversion rates, and knowing what posts on your blogs are getting the most page views helps your nonprofit further focus its content. Twitter Counter. Twitter Analytics.

What is working wikily? How can funders catalyze and support networks? Join the conversation #netfunders on April 5-6th

Beth's Blog: How Nonprofits Can Use Social Media

We’ll be live tweeting insights, so if you want to follow along, ask questions, or share ideas about networks, follow the #netfunders hashtag on Twitter. If you want to learn more about the networks, here’s a few blog posts: TechSoup/Netsquared.

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Five Tips for Nonprofits Using Social Media During the #JointSession Address

Connection Cafe

A majority of live conversation during presidential addresses happens on Twitter, so here are 5 steps nonprofits can take to engage and drive support for their cause on social media : 1. Draft a blog in advance. Blog posts are a great entry to the rest of your website.

Blog Redesign: Focused on Conversation

Amy Sample Ward

I announced last week that I’ve partnered with Matt Chevy to do a redesign of this blog. Redesign topic #2: Focused on Conversations. Focus: Content that’s conversation worthy. Options to comment via other methods (Twitter, etc.).

An Open Letter to Museums on Twitter

Museum 2.0

Note: this is a geeky post that assumes familiarity with Twitter. If you are new to Twitter, please check out this post for more context. Dear Museums on Twitter, Thanks for experimenting in a new and largely uncharted online environment. and the conversation begins.

Blogging: Just like riding a bike.


One of the great things about Lindy’s post is her number one action for creating valuable content – writing a blog post, updating your website, or hosting a Twitter chat. we want to spark a conversation with you!” Blogging is inherently human. And humans converse.

How To Create A Successful Blog For A Business or E-Commerce Website


Many business owners and e-commerce site operators overlook the power of blogging, mostly because the traffic isn’t directed to their product or services pages, so they wonder “why bother?”. Blogging can help you overcome those challenges. and then blogging about their needs and wants.

16 Twitter Tools for Nonprofits | The SocialPath

Vertex Systems

Unemployment Rate for People with Disabilities 16 Twitter Tools for Nonprofits Posted on March 21, 2011 by vertex | Leave a comment Most social services agencies are not using Twitter (or any social media, for that matter!)

Tips for Nonprofits on Using Social Media to Build Supporter Relationships

Connection Cafe

We asked some of our favorite nonprofit tech friends to share ideas for how organizations can use social media to build meaningful relationships with their supporters—donors, influencers and activists—and what that looks like on YouTube, Facebook and Twitter.

Using Twitter to Build Support Among Latinos for the Affordable Care Act

Beth's Blog: How Nonprofits Can Use Social Media

As a social media specialist at MomsRising.org and a Latina who has published a blog for seven years, has two Facebook pages, a Twitter account, a LinkedIn page and now a newly opened Pinterest account, easily the biggest misconception I have encountered is that Latinos are not online.

What are the most effective ways Nonprofits/Foundations can use Twitter #hashtags?

Beth's Blog: How Nonprofits Can Use Social Media

It is also a Twitter term that describes a keyword, prefixed by that symbol, that helps people track conversations on Twitter. It also makes it easy for attendees to follow the conversation thread and participate whether they are or in the room or following from afar.

36 Useful Apps & Online Tools for Nonprofits

Nonprofit Tech for Good

Connected to Twitter, Blab enables real-time video conversations from multiple locations. Periscope is a mobile app connected to Twitter that enables nonprofits to easily broadcast live from special events or while on location.

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Using Twitter for a Global Conversation

Amy Sample Ward

Over the last few months, we have seen Twitter serve the global community by playing an important role in communications - whether it’s finding new friends (#FollowFriday), or telling the world about your government/election/political state (#IranElection), whether it’s having a conversation together (#4Change), or non-linearly replacing your RSS feed. That’s part of the key to success when using Twitter for a Global conversation.

5 Online Communication Styles for Nonprofits

Nonprofit Tech for Good

The over-touting of conversation as the ultimate metric of mobile and social media success has unfortunately manifested itself by many nonprofits mass thanking followers for their follows or retweets and posting “Thanks!”

HOW TO: Host a Tweet Chat for Your Nonprofit

Nonprofit Tech for Good

The rise of Twitter has resulted in a new campaign awareness strategy and online event known as a tweet chat. Scheduled to occur at a specific time for usually an hour or less, nonprofits use Twitter to have live conversations on topics relevant to their mission and programs.

Blogging a crisis: reflecting on some lessons learned

Steve Bridger

This is a story of a blog. As I later wrote on the blog… We discussed the challenges ahead. So I encouraged them to start a blog. No blog was forthcoming; just a megaphone. This way, search engines will already have picked up the blog before any crisis kicks off.

10 Goals for Nonprofit New Media Managers for 2015

Nonprofit Tech for Good

In fact, recent research revealed some very surprising data about social networks which is that after Facebook, users are spending their time (and more of it) on Tumblr, Instagram, Pinterest, Twitter, and SnapChat and in that order.

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Blogging to Support Policy Goals: MomsRising Shares Lessons Learned

Beth's Blog: How Nonprofits Can Use Social Media

They recently held a blog carnival and are sharing some reflections. Regardless of the tool we’re using, the team at MomsRising is committed to deepening and broadening the conversation around public policy issues that impact families in our country. Flickr Photo by Vox Photo.

10 Must-Have Skills for Nonprofit New Media Managers

Nonprofit Tech for Good

They voraciously consume nonprofit technology blogs and study the mobile and social media campaigns of other nonprofits for inspiration. At the same time, she or he might also be creating content for a website or blog, crafting an e-newsletter, creating visual content, or conducting research.

Oodles of Time Management Tips: July Nonprofit Blog Carnival Round-Up

Have Fun - Do Good

A big thanks to everyone who contributed a post to this month's Nonprofit Blog Carnival. 5 Tips to Simplify Your Schedule by Ariana Pritchett of the Simply Living Coaching Blog "'No.' You don’t have to carry the burden of conversation alone like some Goliath social media guru.

5 Online Communication Styles for Nonprofits

Nonprofit Tech for Good

The overtouting of conversation as the ultimate metric of mobile and social media success has unfortunately been overdone. Facebook Fundraising Google Plus LinkedIn Mobile Media Social Media Twitter YouTube

2012 SXSW Interactive – #nptech Highlights

Amy Sample Ward

We’ve all experienced videos, blogs, photos, or topics “going viral” online before our eyes – the number of views increases, our Facebook timeline fills with reposts of the story, or a hashtag rises up the trending charts.

Why isn’t anyone sharing your nonprofit’s content?

John Haydon

You can improve trust with your constituents by proactively conducting public dialogues on your Facebook Page, on YouTube or on Twitter. The best way to deal with this is to include tangential but related topics in your conversations.

Great reads from around the web on April 23rd

Amy Sample Ward

I come across so many great conversations, ideas, and resources all over the web every day. You can join the conversations in the comments, or click through to the original posts to find what others are saying. To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks).

Twitter: this time it’s personal

Steve Bridger

Rachel Beer invited me to share a post prior to the 8th NFPtweetup on September 15th, so here goes… Many scoff at those of us who love Twitter, and frankly I couldn’t care less. – with some suggestions on how to convince colleagues of the value of Twitter.

7 Ways To Make Your Nonprofit’s Google+ Posts More Engaging


To get started on Google+, The Social Media Hat recommends using the G+ button directly from your blog to share to your nonprofits Google+ network, that way all the +1s transfer to the blog! Start a conversation about your post by placing a question in the post.