NonProfit Hub

JUNE 20, 2019

Influencer marketing —spreading the word about one’s product through social media influencers—has become big business in recent years. Research suggests that up to 87 percent of shoppers nowadays were inspired by an influencer to make a purchase—and experts believe the influencer industry could be a $10 billion business by 2020.

Influence 66

Influence Marketing Nonprofit Script 66

Nonprofit Tech for Good

JULY 2, 2020

For example, Feeding America is a nonprofit with a national network of more than 200 food banks. Work With Influencers. Influencers are prominent online figures with sizable, dedicated followings. Influencers can lend some legitimacy to your nonprofit or help you connect with a community you haven’t been able to reach.

Fundraising 325

Fundraising San Diego Influence Profile 325

Nimble AMS

MAY 10, 2022

Well-researched and thoughtfully written content has the power to build association credibility, organization brand awareness, and even attract new members. . When members trust your industry knowledge, they’ll choose to stay connected in association conferences, networking events, and training opportunities. . Learn more.

Associations 180

Associations Leadership Content Benefit 180

Beth's Blog: How Nonprofits Can Use Social Media

MAY 19, 2014

Note from Beth: In 2014, digital marketers predicted the rise of ” niche social networks ,” as it becomes increasingly harder to reach your audiences on general social networks like Facebook, these highly targeted online social networks are going to become more valuable.

Awareness 99

Awareness Project Data Map 99

Nonprofit Tech for Good

DECEMBER 2, 2023

Donors can make an individual or team fundraising page and collect funds on your organization’s behalf by soliciting their networks. In 2024, fundraisers should prepare to welcome the rise of influencers, celebrities, and Gen Z donors! Local celebrities can increase awareness of an organization tremendously.

Trend 303

Trend Fundraising Digital Celebrate 303

Nonprofits Source

APRIL 3, 2024

Marketing campaigns dedicated to membership recruitment can help you build brand recognition, reach the right audience, and grow your networking opportunities — increasing your membership’s value in the process. However, nano- and micro-influencers (users with between 1,000-50,000 followers) can make even better partners.

Organization 52

Organization Online Influence Metrics 52

sgEngage

SEPTEMBER 11, 2023

Besides the obvious fundraising power, golf events spread awareness about your organization, build and advance partnerships, and provide meaningful donor stewardship and outreach. Partner with local influencers and celebrities. Collaborating with influencers is growing in popularity due to each creator’s broad reach.

Charity 79

Charity Create Sponsor Sample 79

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2011

Photo Tweeted by @starfocus during a network mapping session at NWF. Danielle connected me to Daniel Chu, Vice President, Affiliate and Regional Strategies and resident network weaving enthusiast. Daniel facilitated a network mapping activity with NNF’s 10 education advocacy staff from regional offices and headquarters.

Network 124

Network Map Exercise Nonprofit 124

Nonprofit Tech for Good

JULY 1, 2020

Social media is powerful because it leverages social influence – people trust information from those within their networks. In fact, behavioral science should inform the ways you recruit and engage supporters as well as raise awareness for your cause. Social media makes participating in campaigns easy and fun.

Social Media 325

Social Media Support Media Social 325

Bloomerang

OCTOBER 27, 2023

This feedback influences how they implement tipping and other features, but they don’t share that data publicly; it’s proprietary to the specific platform. Awareness and understanding : Not all donors may be aware of the tip option or fully understand its purpose.

Tips 93

Tips Donor Attitude Platform 93

EveryAction

MAY 30, 2023

In short: there are plenty of reasons supporters may want to get involved in your virtual lobby day—make sure they’re aware of it. Social media Social media platforms, with their ability to swiftly spread communication across networks of supporters, can help generate grassroots momentum for your cause.

Virtual 163

Virtual Advocacy Channel Mobile 163

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 18, 2012

I got to hear Scott Dunlap who is VP, Emerging Opportunities/New Ventures at PayPal deliver a great talk that offers some persona for different actors in your nonprofits network and how they influence, activate, or raise awareness for your cause through social channels. The slides are here. Charlie the Artist. 392 “repins”.

Network 102

Network Denmark Paypal Cancer 102

Bloomerang

JUNE 22, 2023

Investing ten hours in talking about the organization with family, friends, associates, and various groups helps raise awareness and broaden the network of potential supporters. Influence: Building relationships and partnerships A successful nonprofit board understands the power of influence.

Difference 97

Difference Influence Demonstration Nonprofit 97

sgEngage

MARCH 17, 2023

In addition, there is increased global awareness of women’s issues such as reproductive rights in the U.S., Women wield greater economic power than ever before and are harnessing their influence to lead change on these issues and beyond. Women give broadly. Women give collectively. Women give holistically.

Honduras 79

Honduras Philanthropy Iran Michigan 79

Association Analytics

JUNE 17, 2021

Perhaps some of those segments aren’t aware of services or aspects of the event they might find valuable. What factors influence first time attendees? Is it the networking opportunities? Breakdown attendees by job type, organization/company, age, location, tenure, behavior, repeat attendees and more. This is a valuable group.

Associations 318

Associations Data Registration Analytics 318

Nonprofit Tech for Good

MARCH 11, 2022

Peer-to-peer fundraising reaches far beyond your organization’s network. Think of each participant as a mini-influencer, out there telling the story of your cause and galvanizing their followers to donate and participate. Participants promote their involvement (and ask for donations) through social media.

Fundraising 314

Fundraising Cancer Raise Nonprofit 314

Candid

MARCH 6, 2023

Recent years have seen several examples of moments that captured public attention—typically after years-long efforts and organizing before they burst into wider awareness. We see the end results of young leaders, like Malala Yousafzai or Greta Thunberg, and their incredible influence. Moments can start with unexpected champions.

Hunger 105

Hunger Cancer Kenya Structure 105

EveryAction

JANUARY 25, 2023

It’s where chief executives can embrace the role of chief influencer. Then stay at the top of their minds by liking and commenting on their posts, or even sharing their posts with your network. Identify your most important partners, donors, and supporters—those you wish you could run into or have coffee with more often.

Support 220

Support Build Linkedin Newsletter 220

Connection Cafe

OCTOBER 23, 2017

Online influencers are the most powerful force online today for moving awareness, advocacy, and giving. But who are the influencers you need to know, and what do we know about them? First, I’d like to recommend you look for micro-influencers in particular — i.e. those with substantial but not huge followings.

Influence 24

Influence Podcast Meme Policy 24

NTEN

JUNE 17, 2011

Today’s social networker is acutely aware that organizations regularly leverage social media sites such as Facebook and Twitter to increase brand or mission awareness and customer, member and donor loyalty. Raise More Funds: Social networking allows organizations to stay close to supporters in a personal way.

Influence 67

Influence Social Oracle Fundraising 67

Allegiance Group

MAY 18, 2023

Middle of Funnel : By the time a user reaches the middle of the intent funnel, they are aware of your organization’s mission, and they’ve been qualified as having the financial or other demographic markers of a potential donor. Build brand awareness with YouTube advertising. These ads are typically considered top-of-funnel.

Digital 52

Digital Practice Donor Strategy 52

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 9, 2012

In practice, it’s meant that mining of coltan is no longer possible for artisanal miners, who’ve lost their main source of financial support – instead, mining is now dominated by armed groups, who have the networks and resources to smuggle the minerals out of the country and conceal their origins. Has Invisible Children been transparent?

Network 119

Network Children Offline Storytelling 119

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

I’m honored to be part of the Schusterman Philanthropic Network and Jim Joseph Foundation for #NetTalks , a free, five-part webinar series for Jewish professionals who want to tap into the power and potential of alumni networks. The description: Using Social Media to Engage and Inspire Your Alumni Network.

Social Media 108

Social Media Network Media Free 108

CauseVox

JULY 31, 2023

Through a combination of fundraising efforts, community engagement, and storytelling, Giving Days aim to create a surge of donations and raise awareness about the vital work your nonprofit organization is doing. Raising Awareness Giving Days help raise awareness and visibility for non-profit organizations. Expand your program?

Giving 79

Giving Nonprofit Awareness Hosting 79

ASU Lodestar Center

AUGUST 3, 2022

Combining efforts in the areas of overhead and administrative costs, sharing development opportunities and even tapping into similar donor pools creates a network of influence and can aid in resource depletion. Gain the confidence, skills and networks you need to successfully lead your organization into the future.

Leadership 96

Leadership San Diego Results Effective 96

.orgSource

APRIL 17, 2023

Help your people to develop interpersonal skills by encouraging networking and relationship building. Both participants must be aware of the unspoken emotional dynamics and backstory that might influence the conversation.” The right team feeds off the energy of the group. Positive group dynamics don’t happen by accident.

Skills 221

Skills Collaboration Communication Classroom 221

TechImpact

AUGUST 26, 2014

And what’s this I hear about teens leaving Facebook for other social networks, is this true? While it is still important to market directly through Twitter, it might also be a good idea to run contests, or campaigns more focused around awareness than fundraising. But what social platform are they on the most?

Social Media 250

Social Media Stats Audience Media 250

sgEngage

SEPTEMBER 13, 2022

In philanthropy, unlike democracy, there is often no way for people to participate–to share what they think or to influence decisions. People at the heart of issues know the histories, the networks, the actors, the previous failures, and more. Those at the top decide. In recent years, that model is being challenged.

Participatory 130

Participatory Model Grant Fund 130

Neon CRM

JUNE 23, 2023

Check out these GivingTuesday statistics sourced from the GivingTuesday 2022 impact report and broader impact data to learn more about the influence GivingTuesday has on the philanthropic sector. They also donate time, talents, in-kind donations, and access to their social and professional networks. billion in 2022.

Statistics 98

Statistics Fundraising United States Global 98

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 26, 2014

I made the point that it wasn’t about popularity, but how you use your influence to do good in the world. Once you have it committed to memory, practice being aware of your speed, tone, and body language. Be aware of your facial expressions. This helps you build in the moment awareness.

Social 135

Social Map Camera Awareness 135

Care2

FEBRUARY 9, 2011

You may be aware that there is a big debate going on in the social media blogosphere about "influence". We're all familiar with the mantra that we should be out there leveraging influencers in our communities in order to get the word out about our causes, brands or services. So what is influence, really? But hold on.

Influence 68

Influence Internet Impact Hype 68

NonProfit Hub

JUNE 29, 2017

We talked to Jeanette about her tips for what kind of impact a social media influencer and influencer-driven campaigns can make for your nonprofit. It’s a way to measure your online impact and you can easily find these influencers. You have VIP’s, media and everyday influencers. Her first tip? True celebrities.

Influence 34

Influence Podcast Campaign Social Media 34

The Modern Nonprofit

MARCH 2, 2021

They are strongly influenced by friends. From making purchasing decisions to charitable giving, they are more likely to respond to advice and requests from within their network than to outside advertising. They want to engage on their own terms and are more likely to respond to social media influencers and short videos of real people.

Causes 124

Causes Support Volunteer Generation 124

AccelEvents

SEPTEMBER 8, 2020

Building event awareness will spark conversations, shares, and referrals and encourage more people to attend because it is, after all, online, meaning someone can participate from the comfort of one’s living room, from anywhere on earth. . Influencers can casually mention your event or promote it as a must-attend event.

Virtual 95

Virtual Marketing Guide Stream 95

Bloomerang

FEBRUARY 1, 2023

Limited access to networks Limited access to networks and social capital can make it difficult for individuals to connect with others who can help them advance in their careers and succeed in their endeavors. Networking can be second nature to those raised in that environment, but completely alien to others.

Accessibility 106

Accessibility Challenge Leadership Tips 106

sgEngage

MARCH 4, 2022

Personal connections are most likely to influence donations. . Personal connections are most likely to influence donations. You must prioritize making meaningful relationships with people who will represent your organization and connect you with their networks. . Convenience is crucial. .

Studies 84

Studies Experiment Giving Generation 84

AccelEvents

FEBRUARY 23, 2021

By creating spaces centered on community, but also around a specific event or brand, there is plenty of room for marketing and sales opportunities, brand awareness campaigns, and content marketing as well. Influencers Will Branch Out Beyond Social to Host Proprietary Virtual Events. Extending the Experience to the Home.

Challenge 91

Challenge Virtual Influence Industry 91