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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Step 1: Build the top of your funnel SImply put, building the top of the funnel means participating in activities designed to create awareness about your association. Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility.

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3 Rules to Create Awesome Content that Gets More Engagement

Association TV

If you’ve searched for the secret to creating engaging content, if you’ve googled “how to increase followers” or ever asked the pros how to make great content marketing, then chances are you’ve come across a whole corral of click-worthy advice. for your age 45+ audience is going to bomb. You could’ve posted it at 10 a.m., Make jokes?

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4 Tips to Create a Nonprofit Content Strategy for WordPress

Nonprofits Source

Don’t despair—WordPress is well-known for its intuitive and user-friendly interface, making it well-suited for those unfamiliar with web design. With our guide, you’ll be well prepared to create a content strategy for your site, whether you’re migrating from a different CMS or starting from scratch. Determine your goals and audience.

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Use These 11 Metrics To Evaluate Your End-Of-Year Fundraising Campaign

Bloomerang

In this post, I’ll walk you through why that’s important and what metrics you should measure. . This includes the cost to design, mail, print, and create the appeals, as well as the time that your staff spent working on the campaign. Goals and metrics . 11 metrics to evaluate your end-of-year fundraising campaign .

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Spring cleaning: How to do a social media audit

Candid

A social media audit involves reviewing your organization’s complete social media presence, not just analyzing the metrics (to learn about assessing metrics, read my article on creating a social media plan ). Review your social media profiles Create a list of all your social media accounts.

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How to Follow the Web Content Accessibility Guidelines: Resources for Nonprofit Design

Media Cause

We all have diverse audiences, and we must make sure our web content can be consumed in a way that includes everyone, especially those we serve. As a designer for nonprofits, I constantly reference these guidelines when making design decisions. This is a helpful tool created by Level Access to use once a Website has launched.

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How Successful Nonprofits Invest, and Reinvest, in their Online Presence

Nonprofit Tech for Good

By Maria De La Guardia , design director and brand strategist at Bureau for Good , a design agency that helps nonprofits explain why they matter across digital and print media. For more insights on branding, messaging, strategy, print and web design, sign up to receive Bureau for Good’s once-monthly articles here.

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