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AI For Good: How 3 Nonprofits Grew Their Impact With Machine Learning

Global Giving

Have you exchanged data with like-minded organizations to grow your impact? The program provides nonprofits with a team of experts and software that will help organizations leverage their data to drive impact with AI. The UCSF Brain and Spinal Injury Center improves treatment guidelines using insights from machine learning.

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Do Negativity And Alarm Really Raise More Funds?

Bloomerang

Does negativity and alarm really raise funds?” —John, CEO of a civic education nonprofit Dear John, This is a top-of-mind question for many fundraising professionals. Science says: We’re wired for negative Sadly, our brains are wired to respond to negative messages. Negative events impact our brains more than positive events.

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12 free nonprofit books to help you achieve year-end fundraising success

Candid

How nonprofits use stories to create impact and change the world by Lisa Gerber. Written by a master storyteller, this book shows you how to use stories to get people’s attention—and their donations. Story or Die: How to Use Brain Science to Engage, Persuade, and Change Minds in Business and in Life by Lisa Cron.

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New Ideas at TED2014

Beneblog: Technology Meets Society

Bjorn has gotten a lot of attention for his recommendations to combat climate change by focusing on improved humanitarian efforts. As an economist, he stresses the need to quantify the impact of humanitarian interventions: for instance, whether a certain effort will bring $59 of benefit for every dollar in, or only $4.

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How To Avoid Becoming Addicted To Your Mobile Phone

Beth's Blog: How Nonprofits Can Use Social Media

Recently, 60 Minutes did a piece on Brain Hacking or intentionally designing apps so you feel the need to to check in constantly. Rosen’s research can not yet determine what the impact is on our brains and lives as it too soon. Put only “tools” — and not apps designed to consume more of your attention — on your home screen.

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5 Ways Neuroscience Helps Your Nonprofit Understand Donor Behavior

Classy

Donors feel so strongly in these moments that many respond with donations in minutes and expect to see an immediate impact. The mesolimbic part of the brain assigns values to the sensory stimuli, helping us classify what we feel. Emotions are fundamental to get donor attention and prompt actions. Understand Donor Values.

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Strategic Storytelling For Brand Building: How To Identify And Share Your Nonprofit’s Brand Origin Story

Kindful

Notice how subconsciously your attention was just hooked? Sometimes without even noticing it, our brain is activated in a unique and engaged way when a story is being shared. of storytelling will help you drastically increase your organization’s revenue and impact. It’s brain science. Once upon a time….