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12 free nonprofit books to help you achieve year-end fundraising success

Candid

Whether you’re looking to brush up on best practices for annual appeals, boost your fundraising game on social media this GivingTuesday , or build expert storytelling skills to win over supporters this giving season and beyond, we’ve got you covered with this list of 12 free nonprofit books. So is almost every other nonprofit. Happy reading!

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Do Negativity And Alarm Really Raise More Funds?

Bloomerang

Does negativity and alarm really raise funds?” —John, CEO of a civic education nonprofit Dear John, This is a top-of-mind question for many fundraising professionals. Science says: We’re wired for negative Sadly, our brains are wired to respond to negative messages. Negative events impact our brains more than positive events.

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AI For Good: How 3 Nonprofits Grew Their Impact With Machine Learning

Global Giving

Have you exchanged data with like-minded organizations to grow your impact? They took advantage of a free opportunity through DataRobot’s AI for Good program. They use this information to identify loans that aren’t getting as much attention and promote them on their platform to increase their visibility.

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6 Tips for Nonprofits to Combat Digital Distraction and Improve Productivity

Beth's Blog: How Nonprofits Can Use Social Media

13th, I’ll be doing a FREE Webinar for nonprofits hosted by Salesforce Foundation on “ Combatting Digital Distraction and Technology Wellness in the Nonprofit Workplace.” Worst, there is trouble at the top: brain fog. Come join me for this FREE webinar hosted by Salesforce Foundation on February 13th.

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Top 2021 Fundraising Strategies: Mastering Relevant Content Marketing

Bloomerang

It’s important to showcase how what you do relates to what’s top of mind for folks. If that message connects with you, feel free to join the Empathy Gym. Told well, stories will grab people’s attention and compel them to take action. . Internalizing and externalizing an organization-wide culture of philanthropy.

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5 Ways Neuroscience Helps Your Nonprofit Understand Donor Behavior

Classy

The mesolimbic part of the brain assigns values to the sensory stimuli, helping us classify what we feel. The rational part of a donor’s brain still mediates the action evoked or prompted by the emotional part through values and learnings. Emotions are fundamental to get donor attention and prompt actions.

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Get Organized and Increase Your Nonprofit Productivity

Get Fully Funded

Here are some of my favorite tools and how I use them to stay organized and be productive: Google Workspace, formerly known as G Suite: I cannot imagine a more important set of tools for nonprofit productivity than these free tools from Google: Google Docs , Google Sheets , Google Forms , Google Slides , and Google Calendar. And that’s it.

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