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3 Strategies to create an effective nonprofit homepage

Candid

This is where an effective nonprofit homepage becomes especially important; it’s not only the first landing page supporters see. As such, consider showcasing your mission statement as a sub-headline on your nonprofit’s homepage, appearing just after your nonprofit’s tagline or name, to immediately grab your audience’s attention.

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How Nonprofits Can Effectively Promote their Online Shop on Instagram and Facebook

Nonprofit Tech for Good

This is a smart option if your communities engage primarily on these platforms because you can launch it fast and you have built-in audiences of people who already have shown an affinity for your brand and your mission. You know your audience best. Review the platform’s Promotions Guidelines so your contest is all buttoned up.

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3 Channels to Use to Effectively Market Your Small Business

Nonprofits Source

Best of all, most of these are free or cost effective so you can get the most bang for your buck and maximize the value of your marketing strategy. Your calls to action should stand out on the page, so use a distinct color within your branding guidelines or bold lettering to catch your visitors’ eye.

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Need a copy editor? Look in the mirror

M+R

Instead editing is, or should be, a collaboration — where multiple perspectives combine to shape content so that it can better connect with audiences. Q: Do I know what my goals and guidelines are? You can’t make your copy more effective or engaging if you don’t have a clear sense of your purpose. Fair enough.

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4 Tips for Marketing Your Animal-Related Nonprofit

Nonprofits Source

It also requires strategic planning, effective communication, and innovative marketing techniques to reach your target audience and inspire them to take action. Leverage Multiple Marketing Channels If you want to attract the attention of as many supporters as possible, develop a multichannel marketing strategy.

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4 Effective Social Media Strategies for Crowdfunding

Get Fully Funded

Is your online presence allowing your nonprofit to successfully reach its target audience? In addition to email and your website, social media has become one of the more effective tools for nonprofit fundraising, especially for a crowdfunding campaign. When managing your social media outreach, you should: Tell a story. Share updates.

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Storytelling for Grant Writers: 10 Tactical & Stylistic Tips

Achieve

The right story catches our attention and makes us more willing to listen to the hard numbers and details that ultimately convince us to take action. Do your grant applications tell stories that catch the attention of funders and illustrate the real impact their support will have on your community? Stories make things real.