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Are Associations Losing Their Members’ Trust?—The Leadership ColLAB Explores This Critical Question

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Trust isn’t a challenge that is currently top of mind for association leaders. We asked Nancy MacRae, MS, CEO of the Emergency Nurses Association , to help us frame this conversation by sharing her group’s commitment to that idea. The problem might be something you’ve never considered. Could the issue be trust?

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How to Partner with Businesses for Your Awareness Campaign

sgEngage

A well-designed awareness campaign can bring attention to your nonprofit’s cause, educate the public about a significant issue, and drive more donations to fuel your mission. To ensure your campaign’s success and reach diverse audiences , tap into the reach and brand visibility of like-minded businesses through a corporate partnership.

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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

What’s slowing these association’s down? Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations. Looking to create even more value for your association in the industry?

Create 169
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Are AI and EI an Odd Couple? Nope, Pairing Bytes With Behavior Is a Perfect Match

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As a consultant, I’ve worked with associations of every description, and I’ve learned that the organizations that are most successful with digital transformation are also groups that value the human skills. Associations are about professions, but they revolve around their members. In a recent Association 4.0

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Want To Be a Leader? Get to Know Yourself

.orgSource

And, without self-awareness, it’s impossible to be a role model for others. Does self-awareness mean you realize you’re a number cruncher first and a communicator second? Organizational psychologist Tasha Eurich identifies two categories of self-awareness. Association executives are really lucky. It sounds simple.

Awareness 221
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Six ways to thank new (and repeat) donors at your association

Nimble AMS

You’re already aware that d onors play a crucial role in your association’s fundraising success. Why should your association thank your donors? The more you thank your donors, the more you’ll keep your fundraising campaigns top of mind. Appreciating your new and repeat donors drives association non-dues revenue.

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Don’t Get Too Comfortable at the Top–AI Puts a Twist on Leadership

.orgSource

Our goal was to help association professionals navigate a new technological era or Industry 4.0. Association 4.0 But we didn’t anticipate a pandemic that would force every association to become conversant in digital solutions. We don’t have to rename our playbook Association 5.0 An Association 4.0