sgEngage

APRIL 10, 2023

In this article, we’ll go over each of these tips in detail so you can better engage your school’s donor base: Intentionally target your audience. You can determine these by analyzing metrics like email open rate and social media engagement, or you ask supporters directly in a survey.

Donor 78

Donor Community Tips Fundraising 78

Neon CRM

AUGUST 24, 2023

This article will dissect the different types of nonprofit sector reports you may come across in your own research. By the end of this article, you will be able to confidently assess whether a report can be taken seriously or whether it’s simply trying to trick you into buying a product or service.

Hype 52

Hype Research Marketing Benchmark 52

Nonprofits Source

JUNE 22, 2017

Here’s how I did it: First, I began by publishing a blog post with a content offer that was relevant to the article. Not only does it condense the article into a 2-minute read, but this checklist doubles the value by offering 7 bonus strategies not found in the post. Click Through Rate (CTR). Email Opt-In Rate.

Digital 111

Digital Marketing Guide Chapter 111

Classy

JULY 14, 2021

Registrants: Classy aims to increase the total number of registrants for the Collaborative year over year, so Alexa’s team reviews this metric first. The Classy team focuses on engagement metrics during the virtual event to encourage continued participation and see how invested the virtual audience is.

Virtual 105

Virtual Professional Marketing Fundraising 105

Get Fully Funded

SEPTEMBER 14, 2021

In this article, we’ll discuss the following six concrete steps your nonprofit can take to boost revenue and grow your organization: Track your organization’s retention rate. Track your organization’s retention rate. Once you have your starting point, you can focus on improving your own rate over time.

Donation 64

Donation Strategy Retention Rate 64

sgEngage

MARCH 4, 2022

In the first half of 2021, OneCause conducted a survey of 1,026 Social Donors to explore how giving has evolved during the pandemic and what lessons we’ve learned from the virtual fundraising pivot. In this article, we’ll explore three key findings from the Giving Experience Study and explain what they mean for your nonprofit, including: .

Studies 86

Studies Experiment Giving Generation 86

Top Nonprofits

NOVEMBER 3, 2021

Get feedback with volunteer surveys. Get feedback with volunteer surveys. Volunteer experience surveys are not only a great way to engage your volunteers, but they are also an efficient mechanism to collect precious qualitative data to improve functions across your program. Make profiles for each volunteer.

Volunteer 52

Volunteer Profile Survey Track 52

Bloomerang

JULY 5, 2021

Do you know what your retention rates are or how to increase donor loyalty? You may know I love applying lessons from other disciplines to nonprofit fundraising and marketing; recently an article from Merkle inspired me to consider how the social benefit sector might use commercial business insights to increase donor loyalty.

Donor 141

Donor Strategy Retention Relationship 141

Beth's Blog: How Nonprofits Can Use Social Media

JULY 22, 2014

In a recent article in the MIT Technology Review about mobile health care data, making this data actionable can be life saving for the patient. One way is by using mobile technology to monitor sleep patterns, heart rate, activity levels, and so on. There are clearly some obstacles around privacy and access.

Data 115

Data Track Research Social Network 115

ASU Lodestar Center

JANUARY 11, 2013

A report released by The Center for Effective Philanthropy suggested that over 70 percent of surveyed nonprofits said that their funders do not tend to provide any support for assessment efforts. For many years, nonprofit watchdogs such as Charity Navigator have rated nonprofit organizations based on financial accountability and transparency.

Research 82

Research Culture Evaluation Arizona 82

Forum One

JULY 13, 2021

Declining email open rates. Blocking email tracking pixels will result in organizations losing the ability to accurately track open rates, the most commonly used metric in evaluating email performance. Open rate enables senders to track how engaged their audience is and how that engagement is changing over time.

Impact 46

Impact Organization Track Analytics 46

Connection Cafe

AUGUST 9, 2013

This article was originally posted in AFP’s weekly eWire newsletter. A 2011 Gleanster survey found their most important value drivers were: Testing and measuring everything. Delivering personalized content to your audiences can significantly increase click-through rates. I’m then more likely to read your next email.

email 48

email Campaign Test Benchmark 48

Connection Cafe

AUGUST 2, 2018

Survey: The purpose of the survey is to get as much actionable information from the donor to target future solicitations better than the competition. Possible questions include the following (*also see the end of this article for a sample survey): a. Key metrics to explore: . Sample survey: . Increase .

Gift 22

Gift Donor Foundation Rate 22

NonProfit Hub

MARCH 10, 2015

Instead, focus on the metrics that affect revenue. For online fundraising, there are only three: traffic, conversion rate and average gift. Grow traffic by 25% while keeping your conversion rate and average gift steady and watch revenue grow. Thanks to all of these awesome fundraisers who made this article compilation possible.

Share 28

Share Tips Fundraising Test 28

Connection Cafe

DECEMBER 11, 2020

With the popularity of online experiences and the abundance of software to help facilitate them, this article can even help you recruit volunteers in a post-COVID-19 world. Take advantage of data automation to pull key metrics from your database and personalize your email communications with volunteer names and other top details.

Volunteer 49

Volunteer Tips Virtual Facilitation 49

NTEN

NOVEMBER 2, 2009

note: This article is part of NTEN's Member Appreciation Month spectacular. Newsletter open rate of 19 percent, click-through rate (CTR) of 3 percent in their last quarter in the program. With your staff member’s many priorities, it is important that the program help keep you on track with measureable results, metrics and plans.

Convio 76

Convio Mail Newsletter Game 76

Nonprofits Source

JANUARY 11, 2024

Low Engagement Rate The overall goal of your website should be to provide an engaging experience so that users stay on your site until they find a useful resource or decide to get involved. If your website has a low engagement rate, then either your content or design likely isn’t engaging or relevant enough to keep users around.

Websites 64

Websites Rate Nonprofit Mobile 64

Qgiv

APRIL 23, 2021

To determine these target metrics, look to past events and other similar experiences from competitive organizations. For more advice, we recommend exploring our dedicated article. Make sure you use multiple channels and take insight from past data and metrics for guidance. This includes both revenue goals and performance goals.

Fundraising 52

Fundraising Virtual Sponsor Hosting 52

Care2

JANUARY 15, 2009

Given the email clutter your subscribers battle daily, how are your organization’s e-newsletter open and click-through rates looking these days? Here are some useful tips to increase your e-newsletters performance rates. Survey Your List: Ask your subscribers which subject areas they are interested in reading about.

Newsletter 51

Newsletter Social Media Advocacy Tips 51

Nonprofit Tech for Good

JANUARY 10, 2022

Performance: The account must maintain a 5% click-through rate each month. Miscellaneous: The nonprofit must respond to Google’s annual program survey. The annual survey is emailed once a year and can also be submitted by going directly to the online form. You must log in to the account at least monthly. Use Ad Extensions.

Google 341

Google Grant Guide Nonprofit 341

Care2

MAY 14, 2009

The Nonprofit eBenchmarks study also analyzed specific list segments, such as donors vs. non-donors, geographically targeted audiences, surveys and tell-a-friend emails. Email open rates declined 1%, compared to a 3% decrease between 2006 and 2007. Email lists are continuing to grow, though the rate of growth was 17% in 2008.

Benchmark 28

Benchmark Social Media Studies Advocacy 28

Neon CRM

MAY 31, 2023

Effective donor management aims to build strong, long-lasting relationships with donors, increase retention rates, and ultimately, secure ongoing financial support for an organization’s mission and programs. Instead, you can leverage the Benjamin Franklin effect and send them a donor survey within 48-72 hours of their donation.

Management 52

Management Donor Guide Retention 52

Neon CRM

SEPTEMBER 18, 2023

Let’s get the bad news out of the way: In 2021, the average donation page saw a 17% conversion rate. Now let’s talk about the good news: You can improve your conversion rate. If you want to collect additional information later on, try inviting them to complete a donor survey ! Use these templates to get started!

Examples 52

Examples Donation Practice Donor 52

Nonprofits Source

DECEMBER 15, 2023

Google Analytics, for example, allows you to track your association’s website performance and analyze user behavior via metrics like website traffic, source of traffic, demographics, conversions, and more. Additionally, keep survey questions as open-ended as possible and prompt members to elaborate on their answers.

Associations 52

Associations eLearning Survey Video 52

Qgiv

JUNE 4, 2021

You can check out an in-depth look at the survey results in our webinar Inspiration Station: Creative Virtual Fundraising Ideas from Real Nonprofits. This is the easiest way to boost your donor retention rates and maintain a stable stream of revenue throughout the year. Encourage recurring donations.

Virtual 69

Virtual Ideas Guide Fundraising 69

Connection Cafe

JUNE 19, 2014

And, this translates into big donors, and a good retention rate. The truth is that sometimes these simple things like surveys, thank you notes and other small things have great results. Surveys are among the most well known instruments of measurements of public opinion, but that doesn’t mean everybody knows how to use them.

Survey 42

Survey Donor Measure Retention 42

Candid

SEPTEMBER 28, 2022

through donation forms, event registrations, and surveys. For example, you might A/B test subject lines to see they impact your open rate. Or, try testing a couple of different calls to action to see what increases your click-through rate. Track the metrics for both your email campaigns and your ads.

email 105

email Campaign Tips Test 105

CauseVox

SEPTEMBER 12, 2023

In this article, we’ll navigate the terrain of donor discovery together, accompanied by insights from a luminary in the field – Chris Barlow. This is where you can engage your current donor base by seeking their opinions through surveys. As the heartbeat of your cause, these supporters provide the means to make impact a reality.

Process 89

Process Donor Search Nonprofit 89

Achieve

JULY 14, 2022

Is your community facing high rates of food insecurity? Then, allow them to make their voices heard with a survey or poll. Liven up your emails with image carousels, videos, surveys, hyperlinks, and CTA buttons. These simple additions will bring you higher click-through and conversion rates. . Make emails interactive.

email 52

email Support Newsletter Rate 52

NTEN

JUNE 3, 2013

NTEN''s Communities of Impact recently conducted a small survey (n=69) of nonprofit professionals asking how their organizations are engaging with data. We are now in the process of conducting follow-up surveys, and a few interesting insights have begun to emerge. COI communities of impact data Data survey IT Staff'

Impact 87

Impact Data NTEN Community 87

Qgiv

AUGUST 13, 2021

Measurable: Decide on what metrics you’ll use to assess how you’re progressing toward your goal. Say your nonprofit notices that your monthly giving program has a low enrollment rate. Try sending a survey! We also suggest you survey your audience! Don’t try to do too many things at once. Text Message Marketing.

Marketing 69

Marketing Create Nonprofit Social Media 69

Connection Cafe

DECEMBER 22, 2013

From #batkid to #GivingTuesday, the Next Generation of American Giving to Content Marketing for Nonprofits , storytelling to social fundraising, retention rates to relationship building, the roundup below covers it all (and everything in between). But what about the donors that have already left? Have you ever thought about it? You should.

Story 54

Story Nonprofit Social Media Content 54

Care2

JULY 10, 2008

Also, NTEN recently published a report on the results of a survey covering CRM satisfaction. One bit of evidence that this is working well is that our client retention rate is about 99%.and Philip King: Ask about their client retention rate: I think this is key. Its available for download here. Hatef editor, frogloop.

Social Media 34

Social Media Trend Advocacy Online 34

Bloomerang

JANUARY 7, 2022

Do survey results from Giving Tuesday donors yield the same level of allegiance to your organization? Posting blog articles with updates about the campaign. . If you’re considering live-streaming content to your supporters, check out this re:Charity article to learn more about the software necessary to do so. .

Campaign 100

Campaign Ideas Giving Tips 100

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 6, 2006

Last week, there was a useful exchange on the NTEN Affinity group for Nonprofit Bloggers around the question "What metrics do you use to measure success for your blog?" the listserv question was focused on blog metrics and primarily as traffic and driving traffic! Are blog metrics all about traffic?

Metrics 50

Metrics Web Tools Technorati 50

Achieve

JULY 23, 2020

Consider analyzing stewardship strategy metrics such as: . For those who did attend, send out a survey to see what could be improved upon in future events in order to attract more supporters. . Outreach response rates. This article. While you may not see fundraising impact right away. Advocacy and volunteer involvement.

Donor 52

Donor Tips Virtual Advocacy 52

ASU Lodestar Center

AUGUST 24, 2011

Always know the response rate to both direct mail and e-mail and keep track of it. For e-mail, also know the open and click-through rates, which is especially helpful for online fundraising campaign call-to-actions. Also, remember to survey your constituents and conduct other audience research as needed. Like this article?

Communication 93

Communication Effective Impact Benchmark 93