Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 22, 2011

I thought the points about measurement were right on and applies to other types of nonprofits. National Study Reveals: Digital and Social Media Are Delivering for Arts Organizations , Guest Post by Mary Trudel and Rory MacPherson. Questions of measurement, ROI, and how to set goals and define success were plaguing everyone.

Arts 110

Arts Social Media Studies National 110

Care2

JUNE 21, 2013

How Do You Measure Up? In this webinar you''ll learn: How you can use the benchmark report findings to measure your success and identify your areas of improvement. Throughout her life, Ashley has visited over 200 public lands only to come home to find her favorite National Park, the Kenilworth Aquatic Gardens, right here in D.C.

Benchmark 56

Benchmark Measure America Blackbaud 56

Care2

APRIL 18, 2011

The very first thing that nonprofits should do is setup a tracking system to measure their blogs and social media. Before we dive into specifics, it’s important to recognize that no one product will measure everything you need and they are not 100% accurate. Postrank Analytics. Do you know who they are?

Social Media 65

Social Media Measure Tools Media 65

Connection Cafe

NOVEMBER 5, 2014

As organizations look for more efficient ways to make, keep and grow relationships, bring in more money, measure outcomes and demonstrate impact, analytics become a key enabler. What is “Analytics”? . Analytics can change the way you move forward and improve your results. Do we have good data to analyze?

Analytics 40

Analytics Data Analysis Culture 40

Tech Soup

NOVEMBER 9, 2012

Just like many of the nonprofits and other loyal readers of Beth’s Blog , we at Social Media for Nonprofits are excited about the recent release of Beth Kanter’s new book, Measuring the Networked Nonprofit: Using Data for Social Change. Then check out Simply Measured. Want to know what makes your online audience tick?

Analytics 58

Analytics Tools Social North America 58

Connection Cafe

JANUARY 23, 2020

Have you found yourself asking how to better use analytics to help drive your direct marketing strategy and measure results? Examples of ideas that worked well for the National Park Foundation. How John uses analytics to drive strategy and measure results. Getting started using analytics.

Podcast 31

Podcast Marketing Program Metrics 31

Cloud 4 Good

FEBRUARY 23, 2022

Enhanced Configurability + Analytics. Combined with the ability to use Business Intelligence (BI) platforms through advanced integration capabilities, Salesforce is truly unparalleled in its analytics capabilities. One of the major differences between Salesforce and BBCRM is the capability and intuitive interface of native reporting.

Blackbaud 88

Blackbaud Report Analytics Database 88

Forum One

JUNE 9, 2023

The Healthcare Ad Awards began forty years ago as a national competition to recognize the field of healthcare marketing and advertising. A national panel of judges was engaged in reviewing all entries based on creativity, quality, message effectiveness, consumer appeal, graphic design, and overall impact.

Award 70

Award Colorado Washington Wisconsin 70

Forum One

JUNE 8, 2022

National Museum of African American History and Culture’s Talking About Race. In 2019, USDA conducted the third Farm to School Census to measure progress towards reaching their goals. Nation’s Report Card, National Assessment of Educational Progress Long Term Trends. Urban Institute Ed Data Portal.

Award 69

Award Communication Arkansas Drupal 69

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

Along with measuring against impact results, it is important to look at how much time has been invested. What are the right tools to help measure success? Larry Swiader, Senior Director of Digital Media at The National Campaign to Prevent Teen and Unplanned Pregnancy. Measure program success, not just analytics.

Social Media 119

Social Media Channel Difference Media 119

Amy Sample Ward

JUNE 15, 2012

Semphonic Web Analytics Consulting: The X Change Non-Profit Analytics Challenge – "The Non-Profit Analytics Challenge is a rare opportunity for the brightest analysts in the digital measurement field to collaborate & assist non-profit organizations to optimize their websites. "" Apply today!

Hunger 120

Hunger Web America Case Study 120

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2014

What Social Media Analytics Can’t Tell You I’m thrilled to be on a panel organized by Alexandra Samuel, Vision Critical , along with Jeremiah Owyang and Colby Flint. The session will share the results and insights from research studies that combining social media analytics with survey data. SXSW: March 7, 2014.

Conference 113

Conference San Diego New York City Social Media 113

Forum One

MAY 27, 2021

The Smithsonian National Museum of Natural History DIY Exhibits. The National Museu m of Natural History has a mission to promote a greater understanding of the natural world and our place in it. National Endowment for the Arts. Excellence – Website for Cultural Institutions. Children’s Hospital Colorado Foundation.

Award 73

Award Communication Colorado Museum 73

Qgiv

SEPTEMBER 14, 2023

There are also programs online that rank how your text works with SEO and programs that help you measure your site’s search traffic performance. Most blogging platforms have tools and plugins to help optimize a blog post for SEO. Long-form writing performs better with SEO.

Practice 52

Practice Tips Storytelling Nonprofit 52

Qgiv

JULY 10, 2023

Beyond the measurable performance impacts determined by testing, organizations must determine their own risk to employ ethical storytelling as a principle (because you believe it’s the right thing to do, regardless of impact) compared with using traditional response drivers that may maximize the revenue for your mission.

Storytelling 75

Storytelling Donor Cancer Guidelines 75

sgEngage

JUNE 20, 2023

You have a patchwork of national, state or provincial, and international standards to follow. Looking ahead, the sector’s rapid-growing focus on analytics and artificial intelligence will inevitably also require more regulatory compliance over time. Legislation grows increasingly rigorous each year.

Software 78

Software Question Law Data 78

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 6, 2016

Predictive Analytics. Culture of Testing: There is a belief that measurable improvements can be made through iteration and testing throughout the organization. Culture of Growth: There is a focus on continuous improvement where success is measurable and visible across all levels of the organization. Machine Learning. Algorithms.

Culture 50

Culture Data South Dakota Los Angeles 50

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2008

When looking at our google analytic stats, I usually note the number of visitors, sites that people come from and keywords. We are a national nonprofit that works with documentary filmmakers to help them create their outreach plans. Every now and then I like to share these queries and see what you, dear readers, think.

Social Media 50

Social Media Advice Measure Strategy 50

The Science Behind Engaging your Supporters

SEPTEMBER 24, 2018

EveryAction is built to scale and is now trusted by some of the nation's largest nonprofits - from the United Nations Foundation, to Planned Parenthood, Comic Relief, the Audubon Society and Greenpeace. Track ROI of a given ad campaign over time, and pull custom, robust reports to measure success. #16.

Advocacy 88

Advocacy Offline Gartner Nonprofit 88

Bloomerang

DECEMBER 19, 2023

According to a National Council of Nonprofits report , the vast majority of nonprofits operate at the grassroots level, and 88% have budgets less than $500,000. Top feature: Users gain insight into online traffic, transaction times, website visits by device type, and conversion rates with real-time analytics.

Software 88

Software Free Tools Adobe 88

Amy Sample Ward

JUNE 6, 2012

After all, building and maintaining a meaningful social media presence requires a significant investment of time — and it’s not always easy to measure the return on that investment. What does social media success look like, anyway?"

Web 117

Web San Francisco Bookmarking Search 117

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2012

Note from Beth: This past year has been a deep exploration into how nonprofits can use measurement and reflection to improve their practices as a networked nonprofit and social media. As part of my work at the Packard Foundation, I designed and facilitated several peer learning groups and exchanges. Flickr Photo by Johnny Hall.

Social Media 96

Social Media Media Social DC 96

OneCause

JULY 7, 2022

This desire for transparency extends to data security and privacy—implementing and communicating your security measures is a fundamental way to signal transparency and respect in a digital world. Prior to joining Arjuna Solutions, Rachel led a forensic data analytics team as a manager at PriceWaterhouseCoopers. national security.

Donor 59

Donor Online Policy Retention 59

Bloomerang

JULY 6, 2023

You’ll discuss measurable objectives for the team to reach and draft the priorities for each of these objectives. Real-Time Nonprofit Strategic Planning Model The real-time nonprofit strategic planning model is useful when your nonprofit is in the midst of a crisis, like an economic recession or national/global catastrophe.

Examples 120

Examples Guide Model Nonprofit 120

Deborah Elizabeth Finn

OCTOBER 14, 2016

Examples include Economic Mobility Pathways (EMPath) , Shriver Job Corps , International Institute of New England , JFYnet , Jobs For the Future , National Fund for Workforce Solutions, SkillWorks , Boston PIC , YearUp , and Massachusetts Department of Labor and Workforce Development.

Massachusetts 52

Massachusetts Boston Professional Develop 52

Connection Cafe

JUNE 20, 2013

So July and August can be a great time to clean-up your fundraising system to make sure your data is as accurate and robust as possible, in particular when you start thinking of embarking on a data analytics and/or prospect screening project in the coming months, let’s say maybe later in the 3 rd and 4 th quarters.

Data 43

Data Analytics Database Phone 43

Connection Cafe

OCTOBER 29, 2018

That means marketing, finance, analytics, grants management, and more. As our speakers in the session focused on “data-driven storytelling” highlighted, analytic reports don’t replace meetings, but they can certainly help them. Takeaway #2: All decision-making should be powered by data .

Organization 26

Organization Disaster Boston Blackbaud 26

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 1, 2012

When Goodwill was planning their mobile site, they knew from their web analytics that their most popular feature would be the store locator; more than 7 million visited the Goodwill website in 2011, and more than 6 million of those visited the locator. Goodwill has learned from measuring its mobile strategy. Good Prospects: [link].

Mobile 99

Mobile Conference Resource Social 99

Connection Cafe

MARCH 10, 2021

This may not be the ideal solution for all organizations, as some may benefit from developing a national presence. While the above are important considerations for any Google Ad Grant manager, whether you act on those considerations should depend on the data and analytics you receive on your Google Ads account. Track Conversions.

Grant 61

Grant Google Guide Nonprofit 61

Gyrus

AUGUST 19, 2016

Questions such as, what inspires these national representatives to work towards this ultimate goal? As a marketing person, I would be lost without my analytics platforms, my google (I do consider myself an Olympic level Googler), my Adobe Creative Suite, and a variety of other tools that are specific to me within this organization.

Guidelines 63

Guidelines Learning Training Train 63

Connection Cafe

MAY 29, 2020

Blackbaud is trying to offer technology that helps development officers stay in closer touch with their constituents, incorporates intelligent analytics to segment their market, and gives them access to additional resources from other partners and industry experts. Hill noted that his company also measures engagement with these posts.

University 27

University Raise Money Student 27

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2011

As I’ve been working on “ Measuring the Networked Nonprofit ” with co-author KD Paine, we’ve come to the chapter on measurement tools. I sent out a query nonprofit tech colleagues who are social media mavens and ask that age old question, “ What’s in your social media measurement tool box ?”

Measure 115

Measure Social Media Tools Media 115

Amy Sample Ward

APRIL 27, 2009

Analytics tools. what things need to be measured. Think about which things you really need to track and measure those, not everything you could possibly track. Nonprofit staff are so overwhelmed, how many groups have someone to measure social media? Here goes… Take aways: How to use listening. The right metrics.

Social Media 102

Social Media Map Strategy Media 102

Achieve

JULY 2, 2019

s not only helps you plan ahead, but gives you a baseline to measure success against throughout the year. National Women’s Health Week from May 12-18. Or worse…) “Well our [insert leader/board member(s)] like to see follower growth to measure success.” . Actively using Google Analytics. What are your goals? For example:

Social Media 52

Social Media Media Hints Social 52

ASU Lodestar Center

JANUARY 11, 2018

The best way to answer this question is to measure the impact of your social media campaign. Read on to find out five crucial metrics that can help nonprofits measure the success of their online communication efforts. One of them is Google Analytics. Just remember this many not measurable after a week or month of implementation.

Metrics 53

Metrics Measure Communication Online 53

Tech Soup

MAY 1, 2017

National Volunteer Week has come and gone, but I ask you to join me every week in celebrating the amazing contributions of TechSoup's NetSquared community. Ottawa, Ontario: FYI: 3rd International Hockey Analytics Conference. Chicago, Illinois: Getting Started Measuring Your Impact When There's No Way You'll Do an RCT.

Netsquared 36

Netsquared Burkina Faso San Francisco United Kingdom 36

Bloomerang

JULY 19, 2021

For example, simply saying “we prioritize major gifts” or “we focus on donor retention” isn’t helpful without understanding specifically how you’re doing so and then tracking and measuring your results so you can improve. . Mastering an analytic approach to strategy and planning. Mastering relevant content marketing.

Digital 97

Digital Marketing Fundraising Strategy 97