Nonprofit Tech for Good

APRIL 10, 2022

There are rage tweeters and arrogant trolls that occasionally trend to the top. People who are active on Twitter tend to be plugged into current events and trending news. 8) Get to know your Twitter Analytics Dashboard. Twitter Analytics offers extensive insight into your Twitter activity. Twitter can be mean.

Twitter 356

Twitter Practice Social Media Nonprofit 356

Association Analytics

SEPTEMBER 22, 2021

According to Marketing General Incorporated’s 2021 Marketing Benchmarking Report, 50% of associations surveyed believe lack of engagement is the top reason members didn’t renew. Start by looking at your data from a wide lens. That’s why we built our data analytics platform, Acumen, specifically to help associations do just that.

Aggregator 169

Aggregator Associations Activities Active 169

NetWits

MAY 31, 2011

Target Analytics, a Blackbaud company, has released the third edition of it’s groundbreaking research into multichannel giving trends among nonprofit organizations. This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits.

Benchmark 144

Benchmark Internet Report Giving 144

sgEngage

SEPTEMBER 28, 2021

There is undeniable momentum in online fundraising as highlighted by data in the Blackbaud Luminate Online® Benchmark Report 2020. Are there 2020 trends that we will continue to see in 2022? There are a few data points from the Benchmark Report that offer a glimpse into the future of online fundraising: 42.4%

Online 93

Online Fundraising Benchmark Adwords 93

Bloomerang

AUGUST 21, 2023

General guidance for fundraisers Here is general guidance on actions fundraisers can take based on fundraising trends and best practices drawn from the report. Invest in data analytics : Leverage data analytics to better understand donor patterns and preferences. Your own careful review of the report is encouraged.

Action 75

Action Report Practice Fundraising 75

M+R

OCTOBER 20, 2022

The annual M+R Benchmarks Study is a tasty fusion of digital fundraising, advocacy, and marketing data. Across channels and platforms, we end up with answers about what is working and what’s not, trends in nonprofit strategies, and insight into supporter behavior. Your data security and anonymity are VERY IMPORTANT to us.

Benchmark 18

Benchmark Studies Analysis Metrics 18

sgEngage

NOVEMBER 10, 2023

The trend leans heavily toward a monthly gift cadence, with 94% of recurring donors preferring to give monthly. This data is important for donors to access for tax purposes. Impact reporting derived from this data also allows you to show donors how their contributions make a difference over time. And donors like it.

Donation 52

Donation Blackbaud Retention Gift 52

Connection Cafe

OCTOBER 1, 2013

It’s easy to host a benchmarking session and just present data. The audience is able to take notes on numbers and try and gauge their organization’s success, but it’s more difficult to make those data points actionable or to provide insight that people can leverage. Why benchmark? So what data was discussed?

Benchmark 35

Benchmark Data Washington Arts 35

Whole Whale

SEPTEMBER 3, 2021

While open rate is a great statistic for assessing subject lines, luckily click-through rate still reigns supreme among email data. Benchmark Data Now. Audit your email account to get an understanding of your average open rates currently, and dive into the data to gather trends from your high and low performers.

email 104

email Marketing Test Mail 104

Qgiv

SEPTEMBER 2, 2022

Lori Collins leads One & All’s Giving Sciences group, which applies data science to charitable giving. Through extensive donor and market research, along with insights from supporters’ actual behaviors, she identifies ways fundraisers can leverage trends into enhanced programs and performance. Tracking new giving trends.

Strategy 52

Strategy Marketing Giving Ukraine 52

Connection Cafe

JULY 22, 2013

Most nonprofits already have Google Analytics installed on their website to track online traffic. For some good how-to posts, check out my co-blogger Alissa Ruehl , perhaps starting with her Intro to Google Analytics. This post is about how we incorporate Google Analytics data into our Design Process. Methodology.

Analytics 37

Analytics Design Research Process 37

NTEN

SEPTEMBER 9, 2010

But the latest online giving data shows continued growth. The Blackbaud Index of Online Giving was launched this year and measures online giving data from more than 1,700 organizations. The Index shows that online giving remained positive during most of 2009 and the trends for 2010 have been very encouraging.

Trend 86

Trend Online Fundraising Offline 86

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

The Facebook Insights tool lets you see trends Fan acquisition and subscription. The M&R social media benchmarks study is a good start, although the benchmarks are based on a small sample size. Is this a meaningless set of data or useful? How often do I need to post content to keep fans engaged and attract new fans?

Metrics 97

Metrics Benchmark Facebook Experiment 97

Connection Cafe

SEPTEMBER 23, 2020

Join members of the Blackbaud Target Analytics Consulting Team for a discussion on the role of data during times of crisis and economic stagnation. Katherine Swank – Blackbaud Target Analytics. Lawrence Henze – Blackbaud Target Analytics. Using Long-Term Trends to Understand the Road Ahead.

Professional 49

Professional Communication Blackbaud Fundraising 49

Bloomerang

DECEMBER 19, 2023

Now let’s look at Excel , which a lot of nonprofits initially use to track their data. Although it may seem like this is an easier way to manage data, it comes at the cost of the following drawbacks: Security: What happens if your computer is stolen and someone gains access to all of that donor data?

Software 86

Software Free Tools Adobe 86

M+R

FEBRUARY 4, 2021

Before we get into specifics, some business about how we looked at this data: because Giving Tuesday jumps around, we can’t just look at December revenue year over year and keep things apples to apples. Aggregate data is tricky here—we don’t have enough data points to pull out medians without exposing individual organizations.

Fundraising 98

Fundraising Gift Rate email 98

Connection Cafe

APRIL 29, 2011

This post is the first in a monthly series about Google Analytics. If you’re not yet familiar with Google Analytics, it’s a free tool from Google that you can add to your site to give you information about how people are coming to your website and how they behave when they get there. What is a good benchmark?

Analytics 54

Analytics Google Metrics Rate 54

sgEngage

SEPTEMBER 7, 2022

Schedule regular meetings to review data points with your officers to build accountability. Regular reviews ensure your officers are entering their data appropriately and will empower them with the tools and feedback they need to hit their goals. Schedule accountability meetings. How do you ensure that goals have weight and meaning?

Develop 74

Develop Management Gift Proposal 74

Forum One

JANUARY 19, 2023

From improvements in user experience, to new trends in visual design and technical performance, there are a lot of factors that are fundamental or high on your priority list. Ask yourself if these tools have a unified visual voice and brand and if they are speaking to one another to share data and inform your decision-making.

Websites 61

Websites Change Management Digital Government 61

Connection Cafe

FEBRUARY 5, 2018

We have incredible technology at our fingertips, yet it’s hard to find time to master the latest trends. The 2017 Luminate Online Benchmark Report , just released by Blackbaud, shows donation and email trends based on online fundraising and email campaigns by 707 Luminate Online customers. in this milieu. billion emails.

Time 33

Time Fundraising Benchmark Trend 33

Forum One

OCTOBER 13, 2022

We’ll share benchmarks from other nonprofits you can use to evaluate your own communication. But how do you translate commercial trends to the impact space, and how do you actually get it done in a complex organization with entrenched ways of doing business? was a huge part of knowing what digital tools and platforms mattered.

Colorado 46

Colorado Digital Audience Denver 46

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2013

Page Analytics : With this feature, organizations can be more informed than ever about their network following. Filter engagement trends by type and time period. Get more detailed demographic data about your followers. Get more detailed demographic data about your followers. What has been your experience?

Linkedin 116

Linkedin Profile Tutorial Sponsor 116

Forum One

SEPTEMBER 7, 2021

From improvements in user experience to new trends in visual design and technical performance, there are a lot of factors that are fundamental or high on your priority list. Are the various tools speaking to one another to share data and inform your decision-making? Look at your data and use it to segment your audiences.

Websites 58

Websites Strategy Change Management Digital 58

Care2

JANUARY 6, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Analytics 54

Analytics Google Social Media Websites 54

Connection Cafe

MAY 13, 2019

To do that, let’s examine some key findings from the most recent Alumni Annual Giving report, a comprehensive analysis produced each year by Blackbaud Target Analytics. The FY2018 analysis features median metrics from the over 200 institutions that participate in the annual donorCentrics Collaborative Benchmarking service. .

Report 21

Report Strategy Giving Analysis 21

Amy Sample Ward

JUNE 6, 2012

Target's data this year was drawn from 80 different nonprofit organizations, 38 million donors, 79 million gifts and $2.5 Yesterday in Washington, DC, Target's senior fundraising analyst Paige Grainger gave a terrific "state of the nonprofit industry" talk, which summarized key findings from Target's latest, 2011 Index.

Web 117

Web San Francisco Bookmarking Search 117

NTEN

SEPTEMBER 24, 2009

Blackbaud analyzed the Giving USA data, along with other important metrics, and estimates that more than $15.42 Target Analytics noted in the 2008 donorCentrics Internet Giving Benchmarking Analysis study that as much as 16% of new donors and 27% of new revenue came from online sources in 2008. Your own results may vary.

Online 90

Online Fundraising Offline Blackbaud 90

NetWits

NOVEMBER 11, 2010

Pay attention to this trend and start reviewing your email content with an eye for length. Lacking Analytics. Second , use the tool correctly so you can both capture the metrics you need and use the data to make educated decisions about what to do next. The take away is simple here – always have a call to action.

email 212

email Profit Registration Review 212

Everyaction

JULY 18, 2018

The best fundraising strategic plan tells a complete, organized, and analytics-based story that your team can actually use to help your campaign be more successful. It should contain purposeful actions that aim to achieve specific fundraising goals from a diversified group of sources, and be data-driven from start to finish.

Guide 108

Guide Fundraising Nonprofit Template 108

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

I have been knee deep researching and thinking about Web Analytics in general and Google Analytics in particular for a third screencast in a series I'm doing for NTEN. The research has been going slowly -- partly because web analytics is a very complex and geeky topic. Analytics This! Zen and the Art of Web Analytics.

Screencast 50

Screencast Analytics Measure Web 50

Connection Cafe

AUGUST 9, 2010

Earlier this summer I posted on top tips for measuring ROI and getting strategic with data , touching on the idea and importance of actionable data, or rather, data that helps draw meaningful conclusions and future actions to optimize programs. Allot the right tools to help collect the data and make the process simple.

ROI 36

ROI Social Media Measure Jordan 36

Forum One

APRIL 20, 2010

So you're tracking your web analytics, and your metrics are going up in all categories. To help with this, Convio has released their Online Nonprofit Benchmark Study , which shares 2009 data from over 500 of their clients. Their report will include data from organizations that use tools besides Convio.

Metrics 53

Metrics Measure Web Convio 53

Connection Cafe

SEPTEMBER 30, 2020

bbcon 2020 is just around the corner, and I’m excited to be presenting on the critical role of benchmarking and analytics in shaping your fundraising strategy. Average gifts, retention rates, channel giving, big data, small data…the sheer volume of information involved with fundraising can be daunting.

Benchmark 43

Benchmark Analytics Strategy Fundraising 43

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 3, 2009

If you are starting, you need to begin by manually across multiple networks and then automate the search using a listening/analytics tool. Traffic: Suggests partnering with the web team and using analytics software to track the referrals of unique visitors to site from a site. Important benchmark in your field.

Public 50

Public Metrics ROI Chapter 50

Connection Cafe

JULY 10, 2014

In the Nonprofit Content Marketing Benchmarks, Tools and Trends Report of 2014, nonprofit marketing and communications professionals who rank themselves as “Most Effective” at content marketing have a written content strategy. As a benchmark, we’ve developed content strategies for nonprofits ranging in cost from $2500 to $25,000.

Content 37

Content Communication Marketing Strategy 37

Neon CRM

MAY 31, 2023

By focusing on every step of that donor journey and leveraging supporter data to build better relationships with supporters, your nonprofit can stop focusing so much on acquiring new ones and start reaping the rewards of a loyal donor base. It also involves careful analysis and upkeep of your donors’ data. Then let’s get started!

Donor 52

Donor Management Guide Retention 52

Connection Cafe

AUGUST 15, 2016

These high-level discussions focused on key thought leadership topics and trends shaping the industry. If the funder calls it a benchmark, so will we. Investors and implementers share data in real time. Analytics are built to show trends, patterns, successes, and shortfalls as they unfold. Or an indicator.

Language 20

Language Foundation Proposal Nonprofit 20