Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

One of the themes that bubbled up was the role of ambient data from social media channels and I agreed to lead a discussion on: How useful is this data for foundations? The professional tools for monitoring and analyzing social media data can be expensive and pose a steep learning curve.

Social Media 100

Social Media Channel Data Media 100

Whole Whale

FEBRUARY 16, 2023

When MySpace and Friendster first came on the scene opening the door to Web 2, nonprofits couldn’t fathom that one day they would be hiring for “Social Media Managers”. When MySpace and Friendster first came on the scene opening the door to Web 2, nonprofits couldn’t fathom that one day they would be hiring for “Social Media Managers”.

Job 52

Job Myspace Audio Social Media 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

I'm drilling down into the concept of " streamline " to brainstorm 52 ideas to help make your organization's social media strategy and use more effective and efficient. Why Your Nonprofit Should Streamline Social Media Social media is still relatively new. Why the number 52? Good for you! Great work.

Social Media 98

Social Media Media Tips Social 98

Amy Sample Ward

APRIL 1, 2009

But what about taking an inventory of your social media tools? Tags: strategy analysis evaluation social media. Here are a few ways to get you diving in: Twitter. Want to find new followers and receive useful statistics to improve your Twitter usage? What tips or tricks do you have that you can share?

Social Media 100

Social Media Tools Media Ning 100

sgEngage

MARCH 30, 2021

The data highlighted in this study represents a careful analysis of 687 organizations that produced 31,035 peer-to-peer fundraisers from January 1, 2019 through December 31, 2020. A Sampling of the Data from the Blackbaud Peer-to-Peer Fundraising Study. Did Facebook Fundraising benefit from pandemic-driven social media use?

Blackbaud 67

Blackbaud Studies Fundraising Registration 67

NetWits

FEBRUARY 2, 2011

First, use the Google AdWords keyword research tool to do some analysis for words and phrases you’d like to rank highly for in search results. Here’s a sample for NetWits that I ran a few months back that will give you an idea of what to expect. Can Social Media Help Your Search Engine Optimization (SEO) Efforts?

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email Social Social Media Search 246

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2011

Today, NTEN’s Amy Sample Ward shared this fabulous video on Facebook. I’d be curious to see a benchmarking study on nonprofits on this topic that looks at how nonprofits apply measurement techniques and tools to improve their programs and demonstrate impact, including social media measurement.

Results 95

Results Data Charlotte Measure 95

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 30, 2009

Submitted by Rebecca Leaman, publisher of Get your sanity back , Wild Apricot's non-profit technology blog Great new presentations on social media are coming out almost daily, now that we're deep into conference season, and many are directed specifically to the needs of non-profits.

Slideshare 56

Slideshare Social Media Profit Case Study 56

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2009

Wordle of Words Participants Use To Define ROI Yesterday I taught the fifth and final webinar as part of NTEN/TechSoup Global Webinar Series: Social Media and Storytelling. Here's the list: Amy Sample Ward, Building Blocks of Social Media. With that said, here's Rachel Happe's awesome list of social media metrics.

ROI 50

ROI Social Media Reflection Question 50

Connection Cafe

MARCH 30, 2021

The data highlighted in this study represents a careful analysis of 687 organizations that produced 31,035 peer-to-peer fundraisers from January 1, 2019 through December 31, 2020. A Sampling of the Data from the Blackbaud Peer-to-Peer Fundraising Study. Did Facebook Fundraising benefit from pandemic-driven social media use?

Blackbaud 48

Blackbaud Studies Fundraising Registration 48

Connection Cafe

JUNE 25, 2010

Was the social media plan you implemented worth the time you spent running it? In a rapidly changing media landscape it can be overwhelming for organizations to know how to properly measure the various types of impact being made, especially when it comes to social media efforts. Measure actionable items.

ROI 51

ROI Social Media Measure Metrics 51

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Share Your Story: ROI, Social Media, Nonprofits. My goal for this presentation was to synthesize the traditional ROI process with the best thinking about social media and ROI from the gurus like David Armano and KD Paine. Secret sauce of social media success. View more presentations from kanter. Investment.

ROI 50

ROI Social Media Slides NTEN 50

Get Fully Funded

NOVEMBER 15, 2021

We see nonprofits putting more energy into campaigns driven by social media as well as targeted Asks to volunteers centered on specific programs. Break free from analysis paralysis. If analysis paralysis is holding you back, dig a little deeper and see if you can figure out the REAL reason you don’t want to put a plan on paper.

Fundraising 124

Fundraising Money Raise Doc 124

M+R

FEBRUARY 5, 2021

Finding your audience part 1: file analysis. The chart below is an excerpt of an analysis that we conducted for one M+R client, looking at a range of digital platforms, and the “match rate” of our donors to those platforms. Sample impact report from Oxfam America. . . These ads focused on brand validation and impact.

America 105

America Digital Audience Channel 105

Beneblog: Technology Meets Society

DECEMBER 10, 2011

Here’s a sample of our accomplishments: Martus , our secure, open-source information management software for human rights defenders continued to empower many human rights groups worldwide to secure thousands of stories of human rights violations and to use this information strategically to advance their causes. and the European Union.

International 150

International Guatemala Colombia Analysis 150

Get Fully Funded

MAY 9, 2022

You should periodically perform a nonprofit self-audit to see how your website, email marketing, and social media are performing. You see, marketing is a cycle of execution, analysis, and tweaking. What do you need from your website, your social media, your email marketing, and your print collateral?

Marketing 69

Marketing Guide Metrics Nonprofit 69

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2012

I shared an overview of networks for social change and some of the challenges that nonprofits face in embracing the data. I told this crowd of data geeks that they should volunteer with nonprofits by signing up for the Analysis Exchange or serve on a nonprofit board – that nonprofits would welcome their expertise.

Data 100

Data Change Boston Literacy 100

Amy Sample Ward

JULY 10, 2012

I have no problem against the latter as long as you are positively affecting the company’s bottom line and meeting your goals but I do have a few things to say to social media strategists who have been hired to do their job but end up spending more time just wrestling within their office corridors to go “social.”"

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Web Map Bookmarking Culture 126

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

I resisted it for a year because I was concerned about having yet another social media outpost to feed and tune. I wanted to avoid automated cross-posting of social content because I think it isn't very effective. What I'd like to see is a social network analysis of active fans and their relationships with others.

Metrics 97

Metrics Benchmark Facebook Experiment 97

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 9, 2012

The report lays out some new metrics for movement building – that are paths to the more easily counted tangible results and where the unit of analysis is the movement or network, not an organization. Research and policy analysis. As the report points out, movement organizers are grappling with big questions. Civic engagement.

Metrics 114

Metrics Fund Build Social 114

DNL OmniMedia

MAY 25, 2022

What is a market analysis for nonprofit organizations? Market analysis, also known as market research, is the process of collecting, analyzing, and interpreting information about target markets and customers. We’ve seen firsthand the power of nonprofit market research and are sharing that knowledge in this comprehensive guide.

Research 52

Research Marketing Survey Nonprofit 52

Amy Sample Ward

FEBRUARY 4, 2010

—– It’s not a surprise to any of us that social media is changing the way our organizations work, not just communicate. The lessons in social media are especially important for organizations working with the public, whether it’s public service or opinion.

Conversation 114

Conversation Effective PDF Social Media 114

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2013

Amy Sample Ward facilitated a lunch time conversation about impact measurement for nonprofits in the Beacon Lounge with Lynn Labieniec of Beaconfire and Robert Rosenthal of VolunteerMatch. .” ” She also advised us to use manual tracking for sentiment analysis because computers do not do nuance very well.

Measure 98

Measure Data Facilitation Teen 98

Care2

JULY 11, 2013

Sometimes I feel like there''s an encyclopedia of online advocacy, fundraising, and social media stuck in my head. They share best practices in online campaigning as well as concrete data and analysis from their A/B testing. Check out some of my favorite resources in the nonprofit space.

Resource 72

Resource India Case Study Nonprofit 72

Amy Sample Ward

SEPTEMBER 15, 2009

We Are Media is a terrific resource for anyone looking for tips, examples, case studies and information on using social media in a nonprofit organization. Now, the content from We Are media is available to you in a brand new “ Choose Your Own Expert &# format. The best part: any path you choose will be a good one.

NTEN 105

NTEN Media eLearning Case Study 105

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 20, 2009

Amy Sample Ward writes a blog about nonprofit technology and social media and is the community builder for Netsquared. Laura Quinn is the founder of Idealware, which offers a consumer reports like analysis and comparison of nonprofit software. Social Change Activists. Nonprofit Social Media Strategists.

Technology 75

Technology Companies Netsquared Social Media 75

Amy Sample Ward

NOVEMBER 25, 2009

rst draft of a longer effort dedicated to the study and advancement of developments in social media in the public interest that enable people to write history by acting online. nitions and examples for ten trends that we believe are shaping the use of social media in the public interest. It features concept de?nitions

Web 105

Web Bookmarking Philanthropy Open Source 105

Care2

AUGUST 7, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" We took a sampling from all of the Causes to get a sense of what the potential is.

Causes 48

Causes Facebook Social Media Advocacy 48

Care2

JULY 24, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" We took a sampling from all of the Causes to get a sense of what the potential is.

Causes 48

Causes Facebook Social Media Advocacy 48

NTEN

MAY 28, 2013

Social Change can happen anywhere too, and Allyson Kapin and Amy Sample Ward show you exactly how to put change into action through multi-channel campaigns in their 3-part webinar series. Heller Consulting recently issued a new report that share analysis of business intelligence (BI) apps for nonprofits.

Donation 57

Donation Data New York City New York 57

NTEN

SEPTEMBER 24, 2009

Blackbaud's analysis of online giving in 2008 found that December accounted for about 21% of the year's transaction volume, but 48% of the total dollars raised. for Blackbaud customers in the entire analysis. " They probably said the same thing about Facebook, Twitter, and other social media tools.

Online 90

Online Fundraising Offline Blackbaud 90

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 14, 2008

Last week, I did a workshop for a board of a secondary school interested in taking the first steps into social media. In one classroom, I queried the students about their social media use. said Professor Carl, whose research focuses on social media. ???But Amy Sample Ward has a post here.

RSS 50

RSS Twitter Digital Classroom 50

NTEN

OCTOBER 23, 2009

You can also read some analysis and take-aways from Allyson Kapin on the study, who pulls out the things nonprofits probably need to improve on. Amy Sample Ward is going to give you a book about social technologies and social change -- at least, she'd like to give you a book, but you have to participate in her book give away on her blog !

NTEN 50

NTEN Houston Nptech Award 50

Amy Sample Ward

SEPTEMBER 20, 2010

Whether you are running a campaign, trying out a new social media platform or anything else, monitoring which places are sending in the most traffic can help you focus attention to the best places. If you do, check out Nutshell Mail for reports on your various social media presences. Nutshell Mail – [link].

Tools 162

Tools Tech Map RSS 162

Amy Sample Ward

DECEMBER 6, 2009

and social media but have not thought it through in relation to my organisation. What are the key things we should think about if we are going to use social media?” To start with, remember that social media isn’t one of your projects or mission areas. 5 Steps to a Successful Social Media Strategy.

Social Media 105

Social Media Interaction Government Case Study 105

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 7, 2010

As well as friends and colleagues: Anne Mai Bertelsen Anne Quinn Ulseth Wendy Harman Amy Sample Ward Michael Hoffman Farra Trompeter Stephanie McAuliffe Sandy Lopacki David Krumlauf Spencer Brodsky Sandra Sutton Andrews Judith Sol-Dyess Marianne Richmond Mark Horvath Catrina Joy Roallos Korey Lee . . Thank you for donating!

Arts 91

Arts Help Homeless Twitter 91

Amy Sample Ward

DECEMBER 8, 2009

2009 Year-End Fundraising Guide – Online Fundraising, Advocacy, and Social Media – frogloop – “Is your nonprofit sending out 8-10 online fundraising appeals this holiday season? The paper will be open to comment til the end of January 2010.&#. Sitting right there.

Web 102

Web Howto Bookmarking Google 102