Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 8, 2011

I’ve been reading Social Media Metrics Secrets by John Lovett who is a senior partner at Web Analytics Demystified where Eric T. One point that he keeps making over and over: Metrics must have meaning or else they’re just numbers. Peterson is the founder and senior partner. Click for larger image.

Metrics 101

Metrics Social Media Media Social 101

M+R

OCTOBER 15, 2021

The annual M+R Benchmarks Study is a wide-ranging exploration of digital fundraising, advocacy, and marketing data. Participation primarily involves collecting and coding a big stack of data, which our analytics team will combine (anonymously!) Read time: 2 minutes. That’s the destination. Sign up now !

Benchmark 97

Benchmark Data Map Help 97

Care2

JANUARY 7, 2013

Here’s some great content metrics that strategist Jay Baer highlighted on his blog (thanks for the recommendation Beth Kanter ) which nonprofits can utilize. This one is pretty basic but nonetheless it’s a good reminder to make sure you are at consistently looking at website analytics through Google Analytics, Ominture , etc.

Metrics 71

Metrics Content Track Analytics 71

Nonprofit Tech for Good

APRIL 10, 2022

For example, @nonprofitorgs/lists : Customized for small nonprofits on a limited budget, the Social Media Best Practices for Nonprofits webinar highlights current trends in using social media for fundraising, advocacy, and storytelling. 8) Get to know your Twitter Analytics Dashboard. 6) Respond to and engage with followers.

Twitter 350

Twitter Practice Social Media Nonprofit 350

Care2

OCTOBER 15, 2013

That’s why you need to change the way you measure social media and declare a war on vanity metrics. The human brain is the best analytics tool. For example, look at your Google Analytics to give you an understanding of your website traffic and referrals. Why is Social Media Data Important? Where are people coming from?

Metrics 77

Metrics Social Media Media Social 77

M+R

NOVEMBER 29, 2021

The annual M+R Benchmarks Study is a wide-ranging exploration of digital fundraising, advocacy, and marketing data. Participation primarily involves collecting and coding a big stack of data, which our analytics team will combine (anonymously!) And please reach out to benchmarks@mrss.com with any questions. Read time: 2 minutes.

Benchmark 87

Benchmark Analysis Aggregator Advocacy 87

M+R

NOVEMBER 28, 2022

The annual M+R Benchmarks Study is a tasty fusion of digital fundraising, advocacy, and marketing data. Mostly, that involves collecting and coding a big stack of data, which our analytics team will stir together (anonymously!) with data from dozens of other nonprofits to create a pot of averages, trends, and key metrics.

Benchmark 76

Benchmark Studies Analysis Trend 76

Care2

MARCH 23, 2022

The Digital Strategy Summit (March 28-April 1) is five days of online content bringing you and your team the latest trends in digital strategies for nonprofits, charitable campaigns, and advocacy movements. Both SEO and Google Analytics have a mysterious air to them and seem difficult, but they couldn’t be easier.

Digital 41

Digital Strategy Learning Online 41

Forum One

JUNE 9, 2023

The goal of the Children’s Hospital Colorado Foundation is to care for and cure children through the provision of high-quality care, education, research, and advocacy. This 157-page report created a useful tool for Zero to Three’s advocacy at any stage. The post Healthcare Ad Awards Winners Announced appeared first on Forum One.

Award 71

Award Colorado Washington Wisconsin 71

NTEN

MARCH 27, 2013

It's kind of our favorite time of year: our annual dose of data about email and online advocacy and fundraising activity. With the analytics and campaign expertise of M+R Strategic Services , we are excited to release the 2013 eNonprofit Benchmarks Study ! So: What’s going on with nonprofit email, fundraising, and social media?

Advocacy 95

Advocacy Benchmark Social Media Analytics 95

NTEN

JUNE 22, 2010

how you collect and calculate your data in the first place — since the most important metrics for your organization are, of course, YOUR metrics. Here are three tips for better collecting and calculating your organization's metrics: 1. But if you have the raw numbers, it's easy to combine them to calculate an overall metric.

Metrics 55

Metrics Benchmark Rate Newsletter 55

Candid

JUNE 28, 2022

You can calculate this metric for your organization by dividing the number of donors who gave again this year by the total number of donors who gave last year. . Invite donors to participate in peer-to-peer fundraising initiatives , volunteer opportunities, advocacy campaigns, and other activities.

Donor 111

Donor Retention Rate Database 111

Care2

JANUARY 6, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Which metrics will help you achieve it?

Analytics 54

Analytics Google Social Media Websites 54

Connection Cafe

SEPTEMBER 23, 2020

Join members of the Blackbaud Target Analytics Consulting Team for a discussion on the role of data during times of crisis and economic stagnation. Katherine Swank – Blackbaud Target Analytics. Lawrence Henze – Blackbaud Target Analytics. 2020 State of Advocacy: Building a Winning Advocacy Program.

Professional 49

Professional Communication Blackbaud Fundraising 49

Nimble AMS

JANUARY 20, 2022

This means putting more of your staff’s effort on those areas that will drive the greatest impact with today’s members: individual benefits such as training and certifications, and industry-focused benefits such as industry news and information, advocacy, and raising awareness. . Using data analytics to deliver member value .

Associations 78

Associations Studies Trend Data 78

Care2

AUGUST 31, 2015

Are Google Analytics your best friend? Does data that gives you insight into your fundraising and advocacy strategy make you happy? Analytics and metrics are what should be informing your content, your strategy, and your nonprofit campaigns. But you also don’t have to be metric-savvy before diving into the report.

Content 28

Content Effective Metrics Analytics 28

DipJar

FEBRUARY 2, 2023

Fortunately, using nonprofit data analytics and a powerful wealth screening tool can help your team quickly identify trends and useful insights that can inform your strategy. In the context of wealth screening, this data can highlight metrics beyond typical wealth data like discretionary income (or the money donors have on hand to spend).

Fundraising 52

Fundraising Channel Files Data 52

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 11, 2011

Charts, graphics, analytics, metrics, and data are like crack to me … A guest post by Kyle Andrei, Idealware. These included website traffic, donations, email list size, and moving people to action (advocacy actions). Who’s seeing success with their Facebook page?

Facebook 123

Facebook Research Advocacy Analytics 123

Everyaction

OCTOBER 11, 2017

However, Analytics Dashboards on EveryAction are fully customizable. For many organizations, that's probably all they'll ever need.

Chart 40

Chart Data Build Stats 40

DNL OmniMedia

DECEMBER 13, 2021

Reporting and analytics functionality includes tracking key metrics and creating custom reports with advanced data visualization capabilities. Advocacy capabilities include click-to-call, one-click petitions, social advocacy, an Elected Officials Lookup tool, and a mobile canvassing platform. Bloomerang.

Blackbaud 52

Blackbaud Nonprofit Summary Comparison 52

Top Nonprofits

MARCH 12, 2021

On average, young people are more active in advocacy for social causes than their older counterparts. Providing insights into fundraising metrics and trends. Sure, the teenagers might not have much to spare for your fundraiser, but the upper end of that bracket—the 18-25-year-olds—could be a valuable target audience for your campaigns.

Trend 98

Trend Campaign Fundraising Mobile 98

Top Nonprofits

MARCH 16, 2022

All advocacy campaigns, social media links, and other engagement opportunities should be relevant and available for your audience to get involved with directly on your website. For instance, an advocacy organization may use a bold weighted, vertical typeface to represent their organization. Engagement opportunities. Typography.

Websites 115

Websites Nonprofit Audience Mobile 115

Connection Cafe

APRIL 2, 2018

Data and analytics can play a big role in improving nonprofit strategy. Among nonprofit advocacy groups, I often witness a huge gap between the people with access to data and analytics and the people actually empowered to make strategic decisions. Data analytics could be fresh garlic.* This was their “Testing Whiteboard.”

Data 31

Data Help Analytics Test 31

Achieve

OCTOBER 28, 2021

Make sure your software and analytics tools are set up to track your data before launching your campaign. . recommends a few key metrics that most nonprofits can benefit from tracking during their peer-to-peer campaigns: . Peer-to-peer campaigns can produce large amounts of data that your nonprofit can gather and. Gift frequency.

Hints 59

Hints Campaign Tech Integration 59

Forum One

FEBRUARY 28, 2023

The reality for many organizations, whether a smaller nonprofit, a large international advocacy organization or a government agency, is that their data lives in separate silos. Digging into each analytics platform individually to pull your information to try to tell a cohesive story can be frustrating.

Data 64

Data Analysis Map Accessibility 64

Bloomerang

AUGUST 28, 2023

Be sure you can customize the views on this dashboard so that you can keep track of the metrics most important to your organization. This CRM is accompanied by fundraising, advocacy, and marketing solutions. Integrations Manually entering data can take a lot of time and is subject to human error.

Profile 93

Profile Software Nonprofit Donor 93

M+R

OCTOBER 20, 2022

The annual M+R Benchmarks Study is a tasty fusion of digital fundraising, advocacy, and marketing data. Mostly, that involves collecting and coding a big stack of data, which our analytics team will stir together (anonymously!) with data from dozens of other nonprofits to create a pot of averages, trends, and key metrics.

Benchmark 18

Benchmark Studies Analysis Metrics 18

Amy Sample Ward

MARCH 30, 2012

"We invite you to cast your vote to help pick this year's winner of the second annual Care2 Impact Prize, which recognizes individuals in the nonprofit sector who have made an outstanding impact on the field of online advocacy, online fundraising or both.

Web 132

Web Journal Children Global 132

Nonprofits Source

JANUARY 23, 2023

You can achieve all sorts of goals, whether you want to increase advocacy participation, boost volunteer registrations, or promote resources to your beneficiaries. Using Google Analytics and Google Tag Manager, they’ll keep you in the loop on performance by creating live dashboards and reports that you can reference at any time.

Grant 52

Grant Google Management Guide 52

John Kenyon

SEPTEMBER 5, 2018

I’m not talking about esoteric or hidden data in the depths of Google Analytics, I’m talking about a handful of essential foundational pieces of data. Once you know where to grab the data points on content in Google Analytics, your bulk email program and social media channels, it’s easy. Top Online Content.

Data 52

Data Strategy Online Social Media 52

NTEN

JULY 14, 2011

Advocacy and Political Groups. Companies like WealthEngine, Target Analytics and even FirstGiving Insights will take your existing donor data and utilize APIs from across the Web to create a richer picture of your constituents. Notice the difference of the look of Causes’ homepage when you are logged into Facebook and not.

API 84

API Social Media San Francisco Integration 84

Connection Cafe

JUNE 25, 2010

While the area of social metrics continues to evolve and grow, there are five main tips all organizations should follow when measuring social media activity for ROI: 1. Define success metrics before starting campaigns. Keep an ongoing dashboard of metrics updated regularly. Specific and easy to assess. Measure actionable items.

ROI 51

ROI Social Media Measure Metrics 51

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2013

Maybe you haven’t quite narrowed down which metrics will be most important in the long run. A person could get lost in Google Analytics, or spend days tracking the trajectory of every link and tweet. And we’re starting this summer with a couple pilot projects that measure how imagery impacts advocacy communications.

Measure 99

Measure Track Model Seattle 99

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

” The other application for nonprofit communications is using ambient social media data to inform advocacy campaigns. Do you need share of voice metrics requiring vast amounts of competitive data from across the web? Do you need your monitoring tool to integrate with other tools like Salesforce, Google Analytics, etc.?

Social Media 100

Social Media Channel Data Media 100

NTEN

NOVEMBER 2, 2009

While working at NPower PA , I was often surprised by the nonprofits we were serving and and how they were using metrics. My eyeball generating and tracking toolbox: Google Analytics for free web traffic analysis. Do you know what method of outreach is most effective for an advocacy campaign? for a fundraising campaign?

Technology 52

Technology Adwords Analytics Analysis 52

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 18, 2010

As someone who loves to play with analytics, visuals, maps, and other geekery, I explored some of the tools and techniques to apply some of the big ideas about understanding social networks that are our book, The Networked Nonprofit. Apparently this team chemistry is important to winning.

Analysis 104

Analysis Social Network Social Media Network 104

NTEN

MARCH 3, 2011

It provides data such as number of followers, number of tweets, number of retweets, top hashtags, number of mentions, etc – which are great metrics. For Facebook, check out their built-in analytics for your fan page. The graphs are pretty, too. So you start listening, and you see people talking about you. What do you do?

Social Media 99

Social Media Tools Media Free 99