M+R

NOVEMBER 29, 2021

The annual M+R Benchmarks Study is a wide-ranging exploration of digital fundraising, advocacy, and marketing data. Participation primarily involves collecting and coding a big stack of data, which our analytics team will combine (anonymously!) And please reach out to benchmarks@mrss.com with any questions. Read time: 2 minutes.

Benchmark 88

Benchmark Analysis Aggregator Advocacy 88

M+R

NOVEMBER 28, 2022

The annual M+R Benchmarks Study is a tasty fusion of digital fundraising, advocacy, and marketing data. Mostly, that involves collecting and coding a big stack of data, which our analytics team will stir together (anonymously!) with data from dozens of other nonprofits to create a pot of averages, trends, and key metrics.

Benchmark 76

Benchmark Studies Analysis Trend 76

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2013

Note from Beth: As part of my work this year as Visiting Scholar at the David and Lucile Packard Foundation, I’m running several peer learning groups based on the ideas in “ Measuring the Networked Nonprofit ” and Crawl, Walk, Run, Fly Maturity of Practice model. Because what gets measured gets better.

Measure 99

Measure Track Model Seattle 99

Care2

OCTOBER 15, 2013

That’s why you need to change the way you measure social media and declare a war on vanity metrics. Last week during the Salsa Conference, I was asked this very question, why is social media data important - by Adrianne Burke, of Salsa Labs, during our panel Measuring Your Social Media. Why is Social Media Data Important?

Metrics 77

Metrics Social Media Media Social 77

Candid

JUNE 28, 2022

Donor retention is the measurement of how many donors continue giving to your nonprofit year after year. You can calculate this metric for your organization by dividing the number of donors who gave again this year by the total number of donors who gave last year. . Offering multiple ways to get involved.

Donor 110

Donor Retention Rate Database 110

Forum One

JUNE 9, 2023

The goal of the Children’s Hospital Colorado Foundation is to care for and cure children through the provision of high-quality care, education, research, and advocacy. This 157-page report created a useful tool for Zero to Three’s advocacy at any stage. The post Healthcare Ad Awards Winners Announced appeared first on Forum One.

Award 71

Award Colorado Washington Wisconsin 71

The NonProfit Times

MAY 23, 2024

The underlying analytics were impressive. Updates three years ago to Apple’s data privacy policies allowing users to limit tracking of email open rates have further complicated efforts to measure audience engagement. Fundraisers have other metrics available. Any number of variables can influence these metrics.

Test 52

Test email Spam United States 52

Care2

JANUARY 6, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Which metrics will help you achieve it?

Analytics 54

Analytics Google Social Media Websites 54

NTEN

JUNE 22, 2010

Since the release of the 2010 eNonprofit Benchmarks Study , we know many of you have been hard at work looking at how your programs measure up against industry benchmarks. how you collect and calculate your data in the first place — since the most important metrics for your organization are, of course, YOUR metrics.

Metrics 55

Metrics Benchmark Rate Newsletter 55

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 11, 2011

Charts, graphics, analytics, metrics, and data are like crack to me … A guest post by Kyle Andrei, Idealware. In addition to constituent impact, we also asked respondents about what we call “measured results,&# those goals that don’t directly involve constituents, and can be easily quantified.

Facebook 123

Facebook Research Advocacy Analytics 123

Care2

AUGUST 31, 2015

Are Google Analytics your best friend? Does data that gives you insight into your fundraising and advocacy strategy make you happy? Analytics and metrics are what should be informing your content, your strategy, and your nonprofit campaigns. But you also don’t have to be metric-savvy before diving into the report.

Content 28

Content Effective Metrics Analytics 28

Connection Cafe

JUNE 25, 2010

Measuring the return on investment for any organizational effort is a standard of doing business. In a rapidly changing media landscape it can be overwhelming for organizations to know how to properly measure the various types of impact being made, especially when it comes to social media efforts. Author: Jordan Viator.

ROI 51

ROI Social Media Measure Metrics 51

Top Nonprofits

MARCH 12, 2021

On average, young people are more active in advocacy for social causes than their older counterparts. Corporate social responsibility is a valuable area to explore in your spring fundraising measures. Providing insights into fundraising metrics and trends. They are passionate about making the world a better place—and so are you.

Trend 98

Trend Campaign Fundraising Mobile 98

M+R

OCTOBER 20, 2022

The annual M+R Benchmarks Study is a tasty fusion of digital fundraising, advocacy, and marketing data. Mostly, that involves collecting and coding a big stack of data, which our analytics team will stir together (anonymously!) with data from dozens of other nonprofits to create a pot of averages, trends, and key metrics.

Benchmark 18

Benchmark Studies Analysis Metrics 18

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

” The other application for nonprofit communications is using ambient social media data to inform advocacy campaigns. We discussed some of the social media monitoring tools. Do you need share of voice metrics requiring vast amounts of competitive data from across the web? ” Lucy Bernholz, “ Data-first Philanthropy.”

Social Media 100

Social Media Channel Data Media 100

NTEN

MARCH 3, 2011

Twitter Analyzer ( twitteranalyzer.com ) It is very important to think about your goals and how you’re going to measure success when diving into a new online venture, and listening is no different. There are many tools out there for measurement, but I like Twitter Analyzer, because of the breadth of statistics it provides and its ease of use.

Social Media 99

Social Media Tools Media Free 99

Bloomerang

JULY 6, 2023

You’ll discuss measurable objectives for the team to reach and draft the priorities for each of these objectives. Identify priorities for the types of programs and services you’ll offer to support your goals, target audience for your services, target supporter audiences, advocacy and public policy aims, and branding or marketing objectives.

Examples 122

Examples Guide Model Los Angeles 122

Nonprofits Source

JANUARY 23, 2023

You can achieve all sorts of goals, whether you want to increase advocacy participation, boost volunteer registrations, or promote resources to your beneficiaries. Using Google Analytics and Google Tag Manager, they’ll keep you in the loop on performance by creating live dashboards and reports that you can reference at any time.

Grant 52

Grant Google Management Guide 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2014

I put the call out for nonprofit blog posts on the topic of measuring your nonprofit’s marketing or communication strategies. The art part is how you articulate your organization’s measure of success and formulate strategies to realize that success. The science part of the equation starts with a solid methodology and tools.

Measure 115

Measure Learning Case Study Metrics 115

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

Mapping Metrics to Social Media Strategy: This wiki will be retooled to go deeper in more specific metrics linked to strategy. I am remember something that Ethan Zuckerman said at the first Netsquared Conference, " Don't Speak, Point " He was talking about citizen journalism and advocacy in the age of read/write web.

Goal 50

Goal ROI Wiki Metrics 50

Connection Cafe

JULY 5, 2017

You will need website analytics set up to find out if the level of engagement on your website has increased. Consumption will be invisible if not tracked, so you’ll want to use your analytics software, such as Google Analytics, to measure the following: The amount of time spent on the site and the page. Social Engagement.

Websites 37

Websites Strategy Content Nonprofit 37

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2010

One problem is that many do not formulate a measurement strategy and are at a loss to justify their investment of time and resources or reap insights to improve what they're doing. . Altimeter Report: Social Media Analytics. They define this process as "social media analytics.". Social Media Analytics Frameworks and Tools.

Social Media 99

Social Media Measure Strategy Media 99

DNL OmniMedia

OCTOBER 5, 2020

This is why mobile fundraising and advocacy apps are such effective tools for nonprofits looking to directly engage supporters and expand their reach online. Develop an analytics strategy. Measuring and monitoring app engagement and user behavior can provide invaluable insights into how to strengthen your strategies over time.

Effective 52

Effective Marketing Press Review 52

Neon CRM

MAY 31, 2023

By using data and analytics to track donor behavior and preferences, you can tailor their communication and fundraising strategies to better engage and retain your donors. Advocacy In this final stage, the donor becomes an advocate for your organization and shares their positive experiences with others. There’s no one right answer.

Management 52

Management Donor Guide Retention 52

Neon CRM

SEPTEMBER 26, 2023

Analytics and Reporting: Most nonprofit CRMs offer in-depth analytics and reporting capabilities, providing insights into donor behavior, campaign effectiveness, and overall organizational performance. EveryAction is a great choice for political campaigns, advocacy groups, and political action committees (PACs).

Guide 52

Guide Database Nonprofit Blackbaud 52

Tech Soup

APRIL 5, 2017

Google Analytics Doesn't Have to Be Scary. Yesenia Sotelo of SmartCause Digital has magically made the data and reports within Google Analytics into something very approachable. So where does Google Analytics come in? Sotelo covered a lot of the basic terminology and concepts behind Google Analytics.

Learning 41

Learning Adobe Metrics Miami 41

EveryAction

AUGUST 17, 2016

Use your software’s data and analytics to understand how your donors arrive at their decisions to donate - that way, you can strategically encourage additional gifts by putting “signs” along that journey and make giving convenient. "How Did he engage with a recent fundraising email? Click an online ad? How are our emails doing?"

Software 100

Software Donor Management Template 100

Nonprofits Source

JANUARY 23, 2023

Google provides Ad Grant participants with free access to Google Analytics. Google also uses a metric called ‘Quality Score’ to measure the effectiveness of different keywords, and each of your keywords must have a minimum Quality Score of 3. Track marketing performance. Choose valuable keywords.

Grant 52

Grant Google Guide Nonprofit 52

Bloomerang

SEPTEMBER 12, 2022

In addition to their built-in and customized data records in their CRM, CharityEngine also offers fundraising tools such as peer-to-peer fundraising pages, online stores, advocacy campaigns, email templates, and more. You use those insights to drive predictive analytics. These predictive analytics are called Guidons.

Software 89

Software Fundraising Nonprofit Platform 89

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 21, 2011

Dashboards provide measures to help you make better decisions. Fundraising and advocacy management tools like Convio use dashboards to display campaign status. Google Analytics , with its robust dashboard system displaying key web site metrics, is another example. They are also useful for nonprofits.

Indianapolis 102

Indianapolis Museum Nonprofit Denver 102

Forum One

DECEMBER 13, 2023

Their work includes research, education for families and health professionals, support for families directly affected by the maternal health crisis, and advocacy. To achieve this, Forum One conducted a comprehensive landscape analysis and full audits of its technical ecosystem, communications, and analytics, as well as stakeholder interviews.

Celebrate 67

Celebrate Award Colorado Museum 67

Forum One

DECEMBER 13, 2023

Their work includes research, education for families and health professionals, support for families directly affected by the maternal health crisis, and advocacy. To achieve this, Forum One conducted a comprehensive landscape analysis and full audits of its technical ecosystem, communications, and analytics, as well as stakeholder interviews.

Celebrate 46

Celebrate Award Colorado Museum 46

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

I’m teaching a graduate class at the Monterey Institute of International Studies based on my books, The Networked Nonprofit and Measuring the Networked Nonprofit. The overarching objective of Global Pulse is to mainstream the use of data mining and real-time data analytics into development organizations and communities of practice.

Policy 103

Policy Social Media International News 103

Connection Cafe

MAY 13, 2009

Yesterday marked the second annual Women Who Tech telesummit , filled with experts and thought leaders working in technology, advocacy and nonprofits. A few key examples she gave on advocacy and nonprofit success in social networks included: MyBarackObama.com , a good example of this in action. billion minutes spent on FB each day. >

Tech 20

Tech Communication Tools Online 20